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Social Sound Bite: Are We Overvaluing Digital Media?
On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed a new report from Radiocentre and Ebiquity that suggests that marketers are undervaluing the impact of traditional media channels and overvaluing digital media. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.
Beyond the Sound Bite
Marketers undervalue the impact of traditional media channels (Marketing Week).
Remember, the Social Sound Bite is just the appetizer! On Mondays, we serve up a fresh new episode of the On Brand podcast.
Thanks again to our sponsor Twenty20. Your source for on brand photography for your brand. You can get five photos with Twenty20’s one-week free trial at Twenty20.com/OnBrand.
Last but not least …
Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS.
Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.
OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.
Until next week, see you on the Internet!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Nick Westergaard
4.8
9494 ratings
On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed a new report from Radiocentre and Ebiquity that suggests that marketers are undervaluing the impact of traditional media channels and overvaluing digital media. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.
Beyond the Sound Bite
Marketers undervalue the impact of traditional media channels (Marketing Week).
Remember, the Social Sound Bite is just the appetizer! On Mondays, we serve up a fresh new episode of the On Brand podcast.
Thanks again to our sponsor Twenty20. Your source for on brand photography for your brand. You can get five photos with Twenty20’s one-week free trial at Twenty20.com/OnBrand.
Last but not least …
Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS.
Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.
OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.
Until next week, see you on the Internet!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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