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Social Sound Bite: How Wendy’s Handles Social Media Trolls
On this week's Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent Twitter exchange between fast food giant Wendy's and a social media troll. Instead of following conventional wisdom and ignoring the troll, Wendy's engaged. The results will surprise you. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week's show.
Beyond the Sound Bite
Wendy's Put a Troll on Ice With 2017's Best Tweet So Far (Adweek).
Remember, the Social Sound Bite is just the appetizer! On Monday morning we'll serve up a fresh new episode of the On Brand Podcast.
Last but not least …
Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS.
Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.
OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.
Until next week, see you on the Internet!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Nick Westergaard
4.8
9393 ratings
On this week's Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent Twitter exchange between fast food giant Wendy's and a social media troll. Instead of following conventional wisdom and ignoring the troll, Wendy's engaged. The results will surprise you. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week's show.
Beyond the Sound Bite
Wendy's Put a Troll on Ice With 2017's Best Tweet So Far (Adweek).
Remember, the Social Sound Bite is just the appetizer! On Monday morning we'll serve up a fresh new episode of the On Brand Podcast.
Last but not least …
Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS.
Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.
OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.
Until next week, see you on the Internet!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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