The topic of this episode is something most gym owners try to avoid - standard operating procedures.

Yeah, SOPs might seem as thrilling as watching paint dry, but once they are set up correctly, they’re pure magic. Here’s why… 

Instead of viewing SOPs as a boring chore, think of them as a golden ticket to escape your everyday grind, especially when every moment of your day feels packed. 

To step away from the grind, you need to train others to do what you do. And for that? You need an SOP, a detailed playbook that encapsulates the essence of your business. 

But the beauty of SOPs isn't just the immediate relief they offer. They can transform your business into a genuine, sellable asset, not just knowledge trapped in your mind. 

Because potential buyers aren't interested in what you know; they want replicable processes that you’ve documented. 

Even if selling isn't your goal, SOPs allow you the luxury of enjoying your business's success without being anchored to your desk. 

Yes, SOPs can seem tough and tedious, but the benefits are crystal clear. 

Tune in to this episode, where Tim and Randy discuss how gym owners can effectively use SOPs.

Let’s dive in!

Key Takeaways:

• Intro (00:00)
• One of the most boring topics any gym owner tries to avoid (01:21)
• 3 key steps of a good SOP (04:11)
• Discussing pricing on the phone - yes or no? (09:53)
• The importance of documenting your process (12:26)
• Recap (16:58)

Additional Resources:

- Business Accelerator Program winninggym.com/call

- Learn more about The Iron Circle 

- Business Talk with Fitness Professionals Facebook group 

- Jump on a call with Randy

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