Sign up to save your podcasts
Or
Share State of the Industry: May's eCommerce Trends & Insights
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
State of the Industry: May's eCommerce Trends & Insights
Welcome back to another edition of the State of the Industry Report! This month, we're diving deep into the data and trends from May, brought to you by the experts at the DTC Index. Join us as we analyze key ecommerce moments and explore consumer sentiment and macro performance.
Topics Covered:
-Overview of May's key ecommerce moments, including Mother's Day and the start of Father's Day shopping.
-Analysis of consumer sentiment and macroeconomic trends.
-Year-over-year performance data showing substantial growth for ecommerce brands.
-Breakdown of creative output and volume for top-performing brands on Meta.
-Insights into AOV by different channel sources.
-Performance comparison of ASC versus BAU for ecommerce brands.
Key Insights:
-May reported strong year-over-year growth for both seven-figure and eight/nine-figure brands.
-Consumer sentiment remains stable and slightly optimistic.
-Significant increases in ad spend on Meta with steady ROAS.
-Interesting trends in consumer behavior, such as higher AOV for gifts despite a lower gifting rate.
In-depth Analysis in This Month's Report:
-Creative output of top performers.
-Channel source impact on AOV.
-ASC performance versus traditional BAU campaigns.
View all episodes
By The Ecommerce Playbook
4.9
7070 ratings
Welcome back to another edition of the State of the Industry Report! This month, we're diving deep into the data and trends from May, brought to you by the experts at the DTC Index. Join us as we analyze key ecommerce moments and explore consumer sentiment and macro performance.
Topics Covered:
-Overview of May's key ecommerce moments, including Mother's Day and the start of Father's Day shopping.
-Analysis of consumer sentiment and macroeconomic trends.
-Year-over-year performance data showing substantial growth for ecommerce brands.
-Breakdown of creative output and volume for top-performing brands on Meta.
-Insights into AOV by different channel sources.
-Performance comparison of ASC versus BAU for ecommerce brands.
Key Insights:
-May reported strong year-over-year growth for both seven-figure and eight/nine-figure brands.
-Consumer sentiment remains stable and slightly optimistic.
-Significant increases in ad spend on Meta with steady ROAS.
-Interesting trends in consumer behavior, such as higher AOV for gifts despite a lower gifting rate.
In-depth Analysis in This Month's Report:
-Creative output of top performers.
-Channel source impact on AOV.
-ASC performance versus traditional BAU campaigns.
More shows like Ecommerce Playbook: Numbers, Struggles & Growth
View all
eCommerce Fuel
312 Listeners
Shopify Masters
372 Listeners
Perpetual Traffic
748 Listeners
Marketing School - Digital Marketing and Online Marketing Tips
1,254 Listeners
Founders
1,879 Listeners
Masters of Scale
3,981 Listeners
My First Million
2,620 Listeners
Acquisitions Anonymous - #1 for business buying, selling and operating
243 Listeners
Acquiring Minds
248 Listeners
The Startup Ideas Podcast
186 Listeners
Marketing Against The Grain
352 Listeners
The Andrew Faris Podcast
20 Listeners
OPERATORS
45 Listeners
Moneywise
641 Listeners
Marketing Operators
10 Listeners