Breaking Sales

Stop Making Outreach Decisions Based on How You Feel


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What separates high performers from everyone else when it comes to prospecting? It's not their message, their experience, or their market. It's how they think about the activity itself.

Most sales professionals make the critical mistake of allowing their feelings in the moment to dictate whether they follow through on their prospecting commitments. They convince themselves that how they feel right now—tired, unmotivated, or overwhelmed—should determine whether they make those calls or send those emails. But here's the uncomfortable truth: your best client is still out there, and they're not coming to you.

In this episode, Dan challenges everything you think you know about prospecting by breaking down seven powerful mindset shifts that separate high performers from everyone else. He'll walk you through the difference between short-term discomfort and long-term pain, why motivation is overrated compared to process, and how every hour you spend prospecting is actually a vote for your future.

If you're ready to stop letting your mood dictate your prospecting success, this episode provides the mental framework to build consistency in your outreach efforts.

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Breaking SalesBy Dan Lappin

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