This is it - episode #800!! 

Through all the ups and downs, you’ve journeyed with Scott to (or you just joined us for) another milestone in the life of The Amazing Seller! To mark this special occasion, Scott is taking a moment to take a look back at the journey so far. On this episode, you’ll hear Scott as he explains how he went from the Amazon guy to brand building coach, speaker, and author! 

It’s worth it after all of the hard work it takes to reach a milestone to reflect on what worked, what didn’t, and what the plan is going forward. Pay close attention, you don’t want to miss a minute of this powerful and celebratory episode! 

KISS

Have you heard of that old saying, KISS? It stands for Keep It Simple Stupid. 

While that saying doesn’t’ sound very nice, it does cut to the heart of what Scott is trying to do with the TAS brand. For too long, Scott saw sellers like you get really excited about the prospect of becoming their own bosses and starting their own businesses only to have their hopes dashed when they saw how complicated it would be. Following his passion to help average people like him, Scott started TAS to take people on a journey as he started a brand selling products on Amazon. Before long, TAS took off and has since produced workshops, meetups, live events, and so much more. Unfortunately, with growth complexity often comes around to tag along. 

Getting down to what really matters

TAS soon went through a growth phase, offering solution after solution by meeting the needs of the growing seller community. While Scott loved helping sellers improve their businesses with the podcast and other tools, what he really enjoyed was getting to know people and helping them up close. While he never thought he would ever host a conference, Scott did just that in 2019 with the Brand Accelerator Live event. Scratching this itch also involved writing a book, “The Take Action Effect” and launching a new program to help brand creators. 

Five helpful tips from Scott

As you can tell, Scott’s been on quite the journey over the years. Keeping with the spirit of The Amazing Seller and all the wonderful tools he’s developed over the years, Scott also wanted to give you five helpful tips he learned that will help you succeed. 

1. Figure out your “Why” - what is it that keeps you motivated in life and business? 
2. Be open to adapt and change. Don’t be afraid to make a pivot!
3. Don’t compare yourself to others! 
4. The core principles of building a business don’t change. 
5. Keep things simple and always remember you “Why!”

There you have it! After all of these years and all these 800 episodes of value Scott wanted to take a good look back in the rearview mirror. He’s not going anywhere anytime soon and neither should you! There are a ton of more helpful episodes and resources just around the corner. Learn more about Scott’s journey over the years by listening to this inspiring episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

• [0:03] Scott’s introduction to this episode of the podcast!
• [5:00] Celebrating a milestone and making an impact.
• [12:00] Getting known as the “Amazon guy.” 
• [16:00] Monetizing the brand and shifting toward branding building. 
• [25:10] Creating Brand Accelerator Live. 
• [28:15] Simplifying the TAS Brand. 
• [31:30] Revisiting the “Why.” 
• [33:40] Scott shares five helpful lessons he has learned over the years. 
• [38:30] Closing thoughts. 

RESOURCES MENTIONED IN THIS EPISODE

• www.takeactioneffect.com
• www.theamazi