The Email  Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

The #1 Difference Between a Tripwire & an Upsell When Selling A Digital Product (The Spotlight Club LIVE Q&A) [Ep 102]


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For this week’s solo episode, I wanted to share with you a little snippet into one of our live Q & A calls in my visibility membership, The Spotlight Club. One of my clubbers was asking about the difference between a tripwire and an upsell and what to do post bundle… and it was too good not to share here! 

If you too have been wondering about this, tune into this episode.

I CHAT ABOUT:

  • What a tripwire generally is and how online business owners set it up after someone signs up for or purchases a digital product. 
  • What an upsell is and some examples of what you can include for a more substantial price point. 
  • What I’d recommend to do when it comes to your new subscribers after you’ve contributed to a bundle or large collaboration. 

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The Email  Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business OwnersBy Kylie Kelly | Visibility Coach & Audience Growth Strategist

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