The REDX Podcast

The $1,000/Hour Agent: How to Build a Profitable Real Estate Team with Clarity and Purpose


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Join us for this podcast with legendary coach and Real Estate Champions founder Dirk Zeller. With over 25 years of coaching experience, 17 bestselling books, and direct mentorship to dozens of the nation’s top teams, Dirk shares what it really takes to create a profitable, sustainable business—not just a flashy one.

Whether you're a solo agent thinking about scaling, or a team leader ready to tighten up operations, this episode is packed with the clarity and financial focus most agents are missing.


You’ll learn:

  • Why most agents build teams backwards—and what to do instead
  • The 10 numbers every team leader must track to run a real business
  • How to delegate $25/hour tasks and protect your $1,000/hour activities
  • What to know before hiring, scaling, or stepping out of production


JUMP TO THESE TOPICS

🎯 0:43 – Dirk’s background: From top producer to top coach

🔍 3:17 – The first and most important question: Why do you want a team?

⚖️ 6:52 – The $25/hr vs. $1,000/hr work framework

🏡 9:33 – Why prospecting and lead follow-up will always pay best

📈 13:41 – The 10 numbers every real estate business owner must know

💰 28:26 – Why most teams aren't profitable (even if they look like it)

📊 34:00 – “PPP” over plaques: Why per-person production is the real metric

🧠 41:10 – The real reason most agents don’t succeed: Activities, not attitude

📞 49:22 – Why phone calls are still the #1 source of high-quality clients

🏆 56:00 – How to turn your real estate income into long-term wealth


RESOURCES

📘 Real Estate Champions: https://realestatechampions.com

📌 REDX Prospecting Community: https://www.facebook.com/groups/338535896636645

📌 REDX Ad Builder: https://www.redx.com/products/ad-builder/

...more
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The REDX PodcastBy REDX

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