The Recruitment CEO's Insider Guide

The 3 Words That Helped Convert 23% More Candidates (And No, They’re Not ‘Free Coffee’)


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Marcus Nanson has been in the recruitment industry for over a decade. He founded NRG Resourcing, a recruitment agency that focuses on mortgage brokers.  

Having previously worked in the finance industry, a lot of the things he’s been applying to his business are self-taught. In fact, he still feels like a newbie who’s trying to figure things out. Because of this, he has fallen into the trap of under-achieving.  

For a long time, Marcus has convinced himself that he’s okay with whatever money is coming in because he’s not materialistic. He had his good months for sure; there were months when he earned 10k, which is just the average of what other agencies would earn effortlessly. But for him to have these good months, it was exhausting. 

One day, Marcus realized he had completely lost his love for recruitment. There were months when there was only enough to cover expenses, which is not a good place to be in if you want a growing business.  

That’s when he discovered the Rockit program. He realized that he had no clear processes in place. He also treated everything as transactional and would only do the bare minimum to satisfy clients and candidates. He was wasting so much time doing tasks that he didn’t enjoy and were not even income-generating. 

So, he started tweaking the way he worked. Now, he’s not only using his time well and getting higher fees from the right clients, but he has also managed to establish amazing relationships with every person he worked with – team members, clients, and especially the candidates.  

Tune in to this episode to discover how Marcus transformed the way he approached his business and the way he dealt with people to achieve amazing growth.  

 

“Anyone can recruit. Anybody can do the three basic technical things that we do. But not everyone can add so much value that people come to you every time.” - Marcus Nanson 

 

In this episode, Marcus talks about: 

  • How he fell into the trap of under-achieving and how he decided to get out of it 
  • The impact of shifting from treating everything as transactional to actually building relationships with the people he dealt with 
  • The importance of being intentional about where time is spent 
  • The value of knowing what you do best and shipping everything else to other people who do the extra jobs well 
  • The impact of taking action now instead of waiting for conditions and circumstances to be better 
  • The importance of adding value to each candidate’s journey 
  • The importance of sticking to clients who share the same values you have 
  • And so much more! 

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► Want Help Scaling Your Recruitment Business to 7-Figures (and beyond)?

Great! I have plenty of FREE RESOURCES that you can check out to see if this is something that can work in your business.

► Watch our free training and get a proven system that helps your team make 5, 10 or 20 extra placements a month reliably and predictably in next 30 days: Attract, Convert and Deliver. Watch now https://learn.centredexcellence.co.uk/vsl-youtube61658857

► Join our Recruitment Business Accelerator Community on Facebook. Where smart Recruitment and Executive Search Business Owners come to level up their skills and knowledge to build 7+ figure recruitment businesses: https://www.facebook.com/groups/526435818123500

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► WANT TO CHAT IT OUT?

Let’s have a chat to see IF or HOW this can work for your recruitment or executive search business, apply here and give me some details about your business: https://profitaccelerator.centredexcellence.co.uk/apply

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The Recruitment CEO's Insider GuideBy Katy Green and Nicky Coffin


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