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Most personal brand messages fall flat because they’re built to sound good, not to connect. If people can’t feel it, they won’t follow it.
You can have a stunning logo, perfectly curated posts, and show up on every platform, but if people can’t instantly tell a friend why they follow you, you’re not creating impact… you’re just adding to the noise.
In this episode, Emily unpacks why most messages get lost in the scroll and the subtle shifts that turn a personal brand into one people can’t stop talking about. She’ll challenge the way you’ve been taught to “show up” online, expose the hidden reasons your audience isn’t engaging, and give you the tools to finally share a message that lands. Because the truth is, your brand’s power isn’t in how good it lands. It’s in how deeply it connects.
(02:01) - Why clarity is more powerful than content
4.9
141141 ratings
Most personal brand messages fall flat because they’re built to sound good, not to connect. If people can’t feel it, they won’t follow it.
You can have a stunning logo, perfectly curated posts, and show up on every platform, but if people can’t instantly tell a friend why they follow you, you’re not creating impact… you’re just adding to the noise.
In this episode, Emily unpacks why most messages get lost in the scroll and the subtle shifts that turn a personal brand into one people can’t stop talking about. She’ll challenge the way you’ve been taught to “show up” online, expose the hidden reasons your audience isn’t engaging, and give you the tools to finally share a message that lands. Because the truth is, your brand’s power isn’t in how good it lands. It’s in how deeply it connects.
(02:01) - Why clarity is more powerful than content
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