Today I’m joined by Joseph Agresta, Jr., Chair of the Mercedes-Benz Dealer Board. We get into why his top salespeople are fluent in Korean, the future of Mercedes EVs in a post–tax credit market, and how outdated incentive structures are frustrating customers — plus plenty more along the way.

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Topics:

01:34 What does the Mercedes Board Chair do?

02:38 History of Benzel-Busch Motor Car?

05:54 Biggest EV market challenges and strategies?

13:09 How do brokers impact the market?

24:52 Using AI for business efficiency how?

29:03 Best lead conversion strategies?

33:09 How to improve manufacturer-dealer relations?

50:22 Ultra luxury market insights?

53:11 Future outlook for the auto industry?

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