Most people think a brand is just a logo or a color palette—but that’s surface‑level noise. Your brand is how the world perceives you, what you stand for, and the strategy behind how you show up and connect with your audience. In this episode, we sit down with Katie Trant to break down what a brand actually is (and what it isn’t), why a personal brand still counts as a real brand, and why any brand—especially a personal one—needs intentional strategy to work effectively. Whether you’re just starting or scaling, this is your wake‑up call to stop winging it and start branding with purpose.

********************************

DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!

********************************

LINK MENTIONED IN THIS EPISODE

HEY NUTRITION LADY

FULL SHOW NOTES

https://thesmartinfluencer.com/e258-the-branding-wake-up-call-every-creator-needs-to-hear/

CONNECT WITH KATIE TRANT

• Website
• Facebook
• Instagram

CONNECT WITH CORINNE & CHRISTINA

• Get notified when new episodes drop 
• Check out our YouTube channel
• Join the convo on Facebook
• Connect on Instagram

COMMENTS, QUESTIONS, RECIPE IDEAS

Email us at [email protected]

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Support the show