The Kristen Boss Podcast

181. The Bridge of Consumer Trust


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Social media serves as a vital tool in the realm of social selling. Still, it frequently raises questions among social sellers about the optimal strategies and how to navigate the constantly shifting terrain. Social selling is more than just offering products—it's about constructing a sturdy bridge of trust. 

 

Kristin explores the essential strategies and invaluable insights that can pave your way to success and ultimately impact your social selling business through the power of social media.

Let's look at a few highlights:

  • It's not just about selling but building a relationship based on trust and credibility.
  • One common mistake in social selling is focusing solely on your products. Trust goes beyond that. It's about positioning yourself as a reliable source of information and assistance. Share your knowledge, experiences, and insights.
  • Trust isn't given; it's earned. Multiple referrals are your path to building trust. One good referral sets the bar for your credibility. When customers have a positive experience, they return again and again.
  • Offer solutions to problems, share valuable content, and engage in meaningful conversations.

Social selling is about more than products; it's about building trust. By focusing on converting, engaging, and sharing valuable content, offering examples, and leveraging the power of referrals, you'll build a bridge of consumer trust that strengthens your relationship with your audience. Trust is the currency of social selling, and with patience and authenticity, you can watch your social selling business thrive.

Introducing the Social Selling Leadership School: A 12-week Advanced Leadership Certification program for Network Marketers. This program was designed to give you everything you need to be a confident and transformational coach for the people you serve and help your team get massive results. This is the ONLY Coaching Certification program built specifically for the social selling market. Find out more and join the waitlist here!.

Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

Connect with Kristen:

If you're ready to learn the simple process of running your social selling business online, you have to check out Kristen's live group coaching program! The Social Selling Academy: www.thesocialsellingacademy.com

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The Kristen Boss PodcastBy Kristen Boss

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