Juicy updates and a BIG announcement incoming…

In this episode I’m dishing the dirt on what’s coming in 2025. 😏

➡ The Bali retreat? Almost sold out.
➡ In-person events? Yep, they’re happening.
➡ A BRAND NEW sales program? Coming soon.

And let’s just say, I’m bringing my A-game and my background in psychology to completely change the way you see sales.

And this podcast? Well, I’m going to be shaking things up in a big way - tune in to find out what’s happening!

In the meantime, you can join the waitlist for the brand new sales program here

And you can get access to the new secret poddy here

If people are enquiring to work with you, congrats! You’ve done the hard part.

Whether they’re emailing, DMing, filling out your forms or downloading your price guides - this is where the magic happens. However, it’s also where things can fall apart FAST.

Your first response to a new lead is single handedly one of the most important means of communication you’ll have in the entire customer journey [no pressure!]

If your response is a flop, you’ll lose that sale. And honestly, too many people are missing out on $$$ because their responses are wishy washy AF.

I’ve reviewed, edited, and revamped countless enquiry responses for my clients and in this episode, I’m sharing exactly what makes the difference between getting ghosted and getting booked.

In this episode:

• Why you’re getting ghosted: The #1 mistake business owners make when responding to enquiries.
• The sweet spot for length: Why both too-short and too-long responses are killing your sales.
• How to structure a winning response: What to include, what to leave out, and how to keep it fun and engaging.
• Simple fixes that increase bookings: Easy tweaks that boost your response rate instantly.

LINKS:

• Apply for Freedom Empire [1:1 Business Consulting & Mastermind]
• Join the Offer Lab and build your premium, sell out offer
• Get my free AI Bot to create your million dollar offer
• Connect with me on Instagram here
• Learn more about working with me here

Content creation always seems to be every business owners pet peeve.

Not enough time, don’t know what to post, stressing over the algorithm, feeling overwhelmed with all the chatter of content pillars, themes, buckets and all the things…

The reason you’re overthinking it is because you’re likely drowning in a sea of social media ‘expert’ advice that’s making you think you need a fancy schmancy strategy.

And when we’re confused AF, we get paralysed and don’t do anything - which means you’re very likely not posting at all right now [and this is not a vibe!]

In this episode I want to give you the confidence to tell the content pillars to f*ck off and just keep everything super simple so that you can stop stressing and start sharing!

In this episode you’ll learn:

1. Why content pillars and complicated strategies are holding you back from showing up online
2. How to tap into your dream client’s desires, struggles, and cravings to create magnetic content
3. How to choose content topics effortlessly, even if you’re in the middle of a launch
4. How to forget the ‘right’ format and instead choose what feels fun and easy for YOU to share

LINKS:

• Apply for Freedom Empire [1:1 Business Consulting & Mastermind]
• Join the Offer Lab and build your premium, sell out offer
• Get my free AI Bot to create your million dollar offer
• Connect with me on Instagram here
• Learn more about working with me here

Sales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.

This year has gone by so fast, like holy crap! And while everyone is sharing their Spotify wrapped, huge 2024 wins and big juicy plans for 2025, it can be easy to get caught up in the income goals, milestones and comparisons.

In this episode I want to share with you the process I undertake to reflect on my year, without my ‘success’ being entirely determined by my income.

Because right now, at the end of 2024 I am the richest I’ve ever been [but it’s not because of what you might think!]

In This Episode, You’ll Learn:

• Why success isn’t just about financial milestones
• How to reflect meaningfully on your year without tying it to your worth
• The power of calling in abundance beyond money
• How creating time and space can lead to a richer, more fulfilling life

LINKS: 

• My 1:1 business consulting is now open for applications. Click here to apply to work with me in 2025.
• Ready to take a break? Join the Bali Business Retreat. Click here to learn more
• Wanna see how else to work with me? Head here

Sales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.

Let’s talk about actually enjoying your success.

Because maybe you’re already owning your wins. Maybe you’re celebrating them, too. But then what?

Are you actually kicking back and reaping the rewards of all your hard work? Or are you smashing the goal, ticking it off, and moving on to the next thing without pausing to soak it all in?

This episode is for you if you’ve created success, but you’re struggling to slow down, enjoy the ease you’ve worked so hard to build, or let your business truly support you.

In this episode, I cover:

• Why so many high-achieving women struggle to enjoy the ease they’ve created.
• Signs you might be subconsciously sabotaging yourself when things start feeling simple.
• How I struggled to slow down and actually enjoy my 4 month trip to Europe despite spending 3.5 years building a business I could take anywhere.
• Why it’s safe to let things feel easeful, calm, and simple - and how to lean into that.

Fave Quote: "What’s the point of all that effort if you don’t actually stop to enjoy it?"

If you’re looking for a place to grow your business with personalised support, my mastermind Freedom Empire is open for applications. Click here to apply or DM me on Instagram @lauracanham_ to chat more.

LINKS

• Learn how to work with Laura here
• Join the Bali Business Retreat 

Welcome back to the success series! I am so excited for my chat this week with Em Chapman, a WA based event stylist and wedding planner who has taken her business from side-hustle to six-figures in the last 12 months.

Since we started working together in 2023, Em has smashed every single thing on her to-do list, goal sheet and vision board in record timing. Hitting her first $100k+ year, buying her first home, getting her beautiful furbaby and dream car - all the things.

In this episode we talk about how she made it happen and some of the big moments she attributes to her success. Including the challenges of creating structure and a new routine when you move from side-hustle or part time business to it becoming your all in thing.

And we also dive into the complexities of trying to date when you’re an independent woman with your own business and how it’s often challenging to meet a guy who is actually on the same level, plus the pressure of being the sole income earner and how that impacts making decisions in the business.

I can’t wait for you to hear from her! Let’s go…

In this episode we discuss:

• Her  journey of transitioning from a secure government job to becoming her own boss.
• The importance of work-life balance, flexibility, and the joy of small moments in how you determine ‘success’
• The challenges of creating structure in a new routine

Quote of the episode: ‘I get to do that now because of my business’

If you’re looking for a place to get personalised support to grow your business and achieve your own version of success over the next 6-12 months, my mastermind Freedom Empire is now open for applications. Click here to apply or send me a DM on Instagram @lauracanham_ to chat more.

LINKS

• Connect with Laura on Instagram here
• Register for the Hot Offer Masterclass

Sales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.

Here’s the thing: when you’re ambitious, focused, and crushing your goals left, right, and centre, it’s so easy to fall into a pattern of just ticking things off the list and moving on to the next thing. One milestone after another, with no time to stop and savor your progress.

When was the last time you actually paused to celebrate your success?

Because when you skip the celebration, you’re missing out on one of the best parts of the journey - not to mention a huge opportunity to supercharge your future success.

In this episode I want to show you that celebrating your wins needs to become a regular part of your life and business, and some super simple ways to start doing it today. 

In this episode we cover:

• How skipping celebration can hold you back - even when you’re smashing goals.
• Simple ways to create new daily, weekly, and quarterly celebration practices to fuel your momentum.
• Why even "failures" deserve to be celebrated, and how to reframe them as wins.
• How to schedule time to pause, reflect, and honor your growth.
• Practical action steps to start celebrating right now, without overcomplicating it.

If you’re looking for a place to get personalised support to grow your business and achieve your own version of success over the next 6-12 months, my mastermind Freedom Empire is now open for applications. Click here to apply or send me a DM on Instagram @lauracanham_ to chat more.

LINKS:

• Connect with Laura on Instagram here
• Ready to skyrocket your sales with the power of AI? Join The Offer Lab here

This week I’m chatting with another one of my amazing clients, Sarah Joel.

When we started working together in 2022, Sarah was making $2k per month and within 6 months was making consistent $13k months. Since then she has maintained these high income months whilst also creating a new routine where she spends her weeks with her kids.

In this episode Sarah talks through how she’s maintained her business growth despite facing a huge health scare earlier this year.

In this episode we discuss:

• The importance of setting micro-goals and taking baby step towards your bigger goal.
• How her definition of success has evolved throughout different stages of her life and business.
• How she went from earning 2K a month to consistently making 13K a month in just six months.
• Why automation is so important to ensure a steady income and support during difficult times.

Quote of the episode: ‘What the fuck? Like why is this happening?’

If you’re looking for a place to get personalised support to grow your business and achieve your own version of success over the next 6-12 months, my mastermind Freedom Empire is now open for applications. Click here to apply or send me a DM on Instagram @lauracanham_ to chat more.

LINKS:

• Connect with Laura on Instagram here
• Ready to skyrocket your sales with the power of AI? Join The Offer Lab here

Sales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.

It’s time for you to step up and freaking own all the cool shit you’ve done babe!

Over the years I’ve supported hundreds of female entrepreneurs, watched them smash through their to do list and do some really cool shit - but when it comes to sharing that with the world, they freak out.

If you’re guilty of downplaying your wins, brushing off compliments, hiding your achievements or worrying you’ll be seen as a show-off if you so much as mention the epic things you’ve achieved - this episode is for you!

I share a bit about my own journey from hiding away to finally sharing my wins publicly and some of the reactions I received, plus:

• Why so many female founders feel hesitant to own their success
• How downplaying your achievements can actually hold you back from reaching your fullest potential
• The power of celebrating your wins and how it impacts your subconscious mind and energy
• Real-life examples of how sharing your success can empower others to aim higher
• Actionable tips for creating a habit of celebrating your achievements without fear of judgement

Favorite quote from this episode: "When we stay small, we help no one"

If you’re ready to make some cool shit happen, I’d love to invite you to join me inside Freedom Empire. This is for women in business looking for personalised 1:1 coaching to take their business to the next level over the next 6-12 months. Click here to apply or send me a DM on Instagram @lauracanham_ to chat more.

LINKS:

• Connect with Laura on Instagram here
• Register for The Offer Lab

Welcome to the second installment of the Success Series! This is an 8 part segment where I’m talking to some of my amazing clients about their business journey - the amazing wins and all the crazy shit has gone on behind the scenes that they’ve never spoken about before.

My first guest is one of my longest term clients, powerhouse entrepreneur and founder of the Wedding Collective, Lauren Bridge.

Now where do I start with this lady? After we started working together in late 2021 she has knocked my socks off with her ability to take action and slay her goals. In less than 12 months she hit her first $100k and then decided to start a second business which has skyrocketed to success. She has since doubled her income every single year, become the Director of her own company and continues to blow me away with her no nonsense attitude of go big or go home.

From the outside you’ll only ever see the beautiful badass boss babe Lauren, but let me tell you - her journey hasn’t always been plain sailing. She’s overcome some big mindset hurdles and personal challenges over the last few years and that’s what we’ll be diving into in todays episode.

From nearly burning out after launching her new brand, her mission to becoming a millionaire, the lessons learned from taking quick and dirty action and how she’s had to navigate solo parenting two toddlers and divorcing her husband whilst also growing her company. This is a juicy one! Let’s dive in.

In this episode we discuss:

• The importance of trial and error if you want to hit your goals quickly
• How she’s managed the transition from solopreneur to running her own company
• How she’s navigated hiring team members and delegating her workload
• How she’s nailed her long term vision and some of the trade-offs she’s willing to make in the meantime
• The challenges she’s faced whilst separating from her husband, solo parenting her two toddlers continuing to grow the business.

Quote of the episode: ‘I love money. I like making money. I like spending money. I like sleeping on money’

If you’re looking for a place to get personalised support to grow your business and achieve your own version of success over the next 6-12 months, my mastermind Freedom Empire is now open for applications. Click here to apply or send me a DM on Instagram @lauracanham_ to chat more.

LINKS:

• Connect with Laura on Instagram here
• Register for the Hot Offer Masterclass

Sales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.