Remarkable Results Radio Podcast

The Cemetery Incident: Reflecting on Crisis Communication and Compassion [E008] - Speak Up!


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Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:

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On the evening of August 29th - Craig was on his early evening Ruck when he found himself confronting a cemetery vandal.

In this episode he shares details from the event along with sometimes serious - sometimes whimsical takeaways from this ordeal. 

This event triggered an abundance of reflection for Craig regarding the challenges faced when communicating under stressful circumstances.  From word choices - to frantic calls - and de-escalation.

In conversations with law enforcement it became apparent that the culprit in this destruction was an individual that may be known to police - and possibly afflicted with addiction and/or mental illness.  Craig shares how the general knowledge that this crime was not one of passion or desire - but the acts of an afflicted individual served to reduce the outrage that members of his community felt initially upon learning of the degree of destruction.

Note:  Craig’s takeaways from this event are based on his perspectives and from trusted counsel.  If you have feedback or analysis for Craig (What could he have done better? What did he do well?) regarding this event and are trained in law-enforcement, security or related fields - please reach out via email to [email protected].  

Professional perspective is appreciated and we’d be happy to share your tips or advice with our listeners.

Three separate local news stations interviewed Craig in the wake of the event.

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Links to Local News Stories:

Wood TV 8 - https://www.woodtv.com/news/grand-rapids/several-graves-damaged-at-grand-rapids-cemetery/

Wzzm13 -

https://www.wzzm13.com/article/news/local/caught-camera-runner-captures-moments-man-vandalized-grand-rapids-cemetery/69-eb719d08-0b90-43b0-8872-abb795e999bb

Fox17

https://www.fox17online.com/news/local-news/grand-rapids/its-heartbreaking-major-damage-overnight-at-grand-rapids-cemetery

Thank You To Our Partners:

The Institute at WeAreTheInstitute.com.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.

AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.com

AutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software!

Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.

In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound.

Contact Information


The Aftermarket Radio Network: https://aftermarketradionetwork.com/

Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/

Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/

Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/

The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/

The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/

Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

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