On today’s Lunch With Norm, we are with the founder of Plugable Technologies and the co-founder of PPC Ninja, Bernie Thompson! We discuss the changing dynamic for western brands on Amazon. Find out the FTC's recent fine of $600,000 against a brand combining reviews with variations, and if Amazon has really become pay-to-play with ads. Our guests started in 2009 in Redmond, Washington, with a focus on creating high-quality computer peripherals that are affordable and easy to use and an author of the book "Flywheels and Feedback Loops: A Guide to Success for Amazon Sellers".

This episode is brought to you by Post Purchase ProPost Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.

For more information visit https://www.postpurchasepro.com/lunch

This episode is brought to you by Startup Club

Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.

Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.For More information visit https://Startup.club

This episode is brought to you by Jeff Schick LegalProtect your business from legal threats that could severely disrupt your normal business operations. I designed my monthly retainer plan with the sellers in mind, because I've been in your shoes. For a very low, monthly retainer of $89, Get access to Amazon attorney Jeff Schick. Mention Lunch with Norm and receive 50% off the first 2 months.For more information visit https://jeffschick.com – drive online sales, increase conversions and help build your brand.This episode is brought to you by Rebaid.Attention sellers and brand owners! Are you looking for a way to reach more shoppers and promote your products? Try Rebaid! Rebaid's platform connects you with shoppers looking for great deals on exciting new products. We make it easy to offer promotional deals and handle rebate payments with seamless redemption and efficient processing. Don't just take our word for it, see why we have an Excellent rating on Trustpilot® and rave reviews from thousands of satisfied customers.Increase your sales and reach more shoppers with Rebaid today!For more information visit https://www.rebaid.comIn this episode, founder of Plugable Technologies and the co-founder of PPC Ninja, Bernie Thompson is here. Today, we discuss the changing dynamic for western brands on Amazon. He is an author of the book "Flywheels and Feedback Loops: A Guide to Success for Amazon Sellers".This episode is brought to you by Startup Club, Rebaid, Post Purchase Pro, Jeff Schick Legal and HONU Worldwide.