On today’s lunch with Norm, we look at the COMPLETE guide to GTINs for YOUR product based business. Our guest is the Vice President of Commercialization at GS1 US, Michelle Covey. In this episode, learn the importance of a GTIN how it differs from a UPC. Also, find out why it’s critical for selling online! Michelle oversees delivery of programs and services designed to support efficient and accurate GS1 Standards implementation for companies of all sizes.  She is a frequent speaker at industry events on a range of topics including unique product identification, RFID, image and attributes standards, and industry best practices at venues such as ShopTalk, Council of Supply Chain.This episode is brought to you by Startup Club

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In this episode, Vice President of Commercialization at GS1 US, Michelle Covey is here to give us the COMPLETE guide to GTINs for your product based business. Learn everything you need to know about GTINs like what you can expect for pricing, best practices, and more.

This episode is brought to you by Startup Club, and Zee