Welcome to another episode of Gym Marketing Made Simple! Adam Nieffer, Owner and Head Coach at CrossFit Fort Vancouver, is our guest for today's discussion.

Adam Nieffer takes us on a journey through the evolution of CrossFit Fort Vancouver, from its humble beginnings in a small space to its expansion into a larger facility to accommodate growth. He shares insights into the challenges and triumphs encountered during their 15-year journey as a CrossFit gym owner.

Throughout the episode, Adam emphasizes the importance of caring for people and serving them daily to improve their lives. He highlights the transformative power of investing in great coaches and incentivizing them to deliver exceptional work, which has directly correlated with the gym's remarkable growth.

00:01 Running a successful CrossFit gym for 15 years.

5:31 Growing a CrossFit gym through investing in exceptional coaches

12:12 Fitness, coaching, and adventure racing.

18:33 Coaching excellence in CrossFit gyms.

22:16 Gym ownership, team building, and culture development.

28:04 Core values, identity, and mission in a CrossFit gym.

Join us as Adam Nieffer shares invaluable lessons learned, practical tips, and inspiring anecdotes from his experience in the fitness industry.

Don't miss out on this insightful conversation!

crossfitfortvancouver.com,

@adamneiffer

@cffortvancouver