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This week's episode is brought to you by: MARGIN EDGE

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When you DISCOUNT your food, you're marketing with just one assumption... that the only reason people aren't coming to you is because of the cost. And that couldn't be more wrong. People don't patronize your restaurant for tons of reasons:

Or simply because... 

Stop discounting and start marketing with authority. 

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If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... 
CLICK HERE: https://www.therestaurantmarketingmindset.com/

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