The Ecomcrew Ecommerce Podcast

Meenu Seda from IMGadgets joins us on the podcast to talk about her experience selling Temu. She explains how products are sent to Temu customers, what the commission fees are on Temu, and how their sales compare against Amazon.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

In today's episode, we have a special guest who does things a little different compared to the rest of us.

Meenu Seda is the CEO of IMGadgets, and sells on Temu as an additional revenue stream alongside Amazon. She's here today to talk about Temu and how different it is compared to Amazon, particularly in regards to their commission fees, their pricing system, and their delivery system.

If you're a seller looking to expand your audience, this episode is just for you!

• 00:00 - Introduction to Temu and E-commerce Opportunities
• 02:54 - The Journey of a Canadian Seller on Temu
• 05:57 - Understanding the Product Landscape and Market Dynamics
• 09:00 - Sales Performance and Comparison to Other Channels
• 11:47 - Marketing Strategies and Advertising Tools on Temu
• 14:54 - Pricing Models and Commission Structure
• 17:57 - Creating High-Converting Listings on Temu
• 21:04 - How Reviews Work on Temu
• 24:00 - Returns and Customer Service on Temu
• 26:55 - Final Thoughts and Tips for Success on Temu

Meenu, thanks for coming on the podcast! We really appreciate your candor and informing us (and the audience) about what its like to be selling on Temu.

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave pitches 3 ecommerce trend predictions that he thinks is going to happen within the next 3 years, why he thinks its going to happen, and the opportunity that lies ahead for you.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

There are some massive opportunities in e-commerce within the next few years.

Amazon has been investing a lot into a specific category, which means that customers will be getting a lot of targeted ads for this category within and outside of Amazon. This is just one of the predictions we have in store for you today.

Another prediction that we think is going to see massive popularity on Amazon is based on its popularity in Asia. While not as prevalent in the North American markets, this certain strategy has been seeing massive numbers in customer acquisition and average order value specifically.

Here's some timestamps down below to get into the predictions!

• 00:00 - E-Commerce Predictions for the Next Three Years
• 01:57 - How This Strategy Saw Massive Success in E-Commerce
• 07:29 - The Gambling Trend
• 11:49 - The Next Big Category in Amazon

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

In this episode, Dave delves into the business model and financial performance of Pattern.com, a previous guest on the podcast and the biggest seller on Amazon, as they prepare to go public. He talks about why Pattern's business model is a little odd, and their business statistics like revenue and profit margins. Will Pattern be able to go public? Here's what Dave thinks.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Pattern.com is one of the biggest sellers on Amazon, among Anker and Sports Research.

They are one of the few sellers on Amazon to make it to the top while also filing to go public, but will Pattern succeed?

Personally, I'm not so sure.

They have a little bit of an odd business model while also marketing themselves a little oddly.

• Pattern is one the largest sellers on Amazon, who shifted from selling their own products to becoming exclusive distributors.
• As an exclusive distributor, Pattern buys inventory instead of taking it on consignment.
• Their revenue growth is significant, but profit margins are low.
• Comparing against traditional straightforward business accelerators, analysis shows competitors have better profit margins.
• The company markets itself as a SaaS provider, but operates more of a brand accelerator.
• The market for brand accelerators is becoming crowded which will make it hard for Pattern to receive new clients consistently.

• 00:00 - Introduction to Pattern's IPO and Business Model
• 05:04 - Financial Performance and Profit Margins
• 09:49 - Comparative Analysis with Other Companies
• 14:59 - Do we think Pattern can go public?

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave dives into Anker Electronics' success, the #1 largest Amazon FBA seller in the world. Dave talks about the controversial tactics they employed to reach the top and their innovative marketing strategies. This includes using KickStarter for product launches which admittedly is a very uncommon thing to see from a billion dollar company and the top talent they hired so early on. Even if you don't have ambitions to be at the top of the top, there are some things to learn from Anker.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Anker electronics is literally the biggest third-party seller on Amazon.

But what did they do to get to the top?

Apart from selling great products, hiring the best they could, and marketing their products well, it doesn't seem like anything special.

In this episode, Dave dives into Anker's success and the 5 controversial tactics they employed into their business that propelled them to the top.

• Anker Electronics is one of the largest Amazon sellers in the world.

• The company was founded by an ex-Google engineer, Stephen Yang.

• Anker's success is attributed to some innovative marketing strategies, including using Kickstarter campaigns to pre-launch their products.

• They've also hired top-level talent quite early on for their business growth.

• Anker has avoided black hat tactics that plague the top of the top especially.

• Anchor has diversified into a completely different direction while also still being somewhat related.

• 00:00 - The Rise of Anchor Electronics
• 10:03 - Innovative Marketing Strategies
• 19:05 - Controversies and Challenges
• 23:46 - Lessons from Anchor's Success

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave dives into the huge business of FilterBuy, one of the largest e-commerce companies on Amazon that actually does NOT use FBA. FilterBuy specializes in selling HVAC filters and is founded by David Heacock, a good friend of mine from way back in the day. We explore the company's impressive growth, why David chose to manufacture from the US and why logistics are the main business that David is in. With that being said, what business are we all in?

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Amazon makes it really hard for sellers to avoid using FBA.

FBA sellers get faster shipping times, better customer service and a nice badge that says "Prime Delivery" on your listing.

With all of these things stacked against FBM Sellers, how do you succeed?

To answer that question, we tell you about how Filterbuy became the biggest FBM seller on Amazon based on my interview with CEO and founder, David Heacock.

• FilterBuy is the largest seller on Amazon that does not use FBA.
• David Heacock kind of foresaw how important American manufacturing would be and was one of the first to adopt the strategy.
• The company's success is more than just product cost. David credits it mostly to efficient logistics.
• Manufacturing in America allows for reduced freight costs and just-in-time inventory unlike manufacturing in China.
• Pre-orders or Kickstarter launches are actually a viable strategy that most sellers sleep on. There's significant cash flow opportunities on Kickstarter and you also get to order the exact amount of opportunity for those pre-orders, which is a great strategy for the pre-launch period of new products.

• 00:00 - Introduction to FilterBuy and Its Success
• 05:52 - David Heacock's Vision and Strategy
• 12:27 - The Importance of Logistics and Manufacturing in America
• 20:16 - Long-Term Thinking in Business
• 24:08 - Conclusion and Key Takeaways

David, I apologize that we weren't able to get your actual interview up but we were really grateful for the opportunity to interview you nonetheless.

If you're interested and want to follow David Heacock on social media, you can find him at his LinkedIn.

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Today, Dave summarizes the most important points sellers should know about from Amazon's Q2 earnings — highlighting an impressive 10% growth, breaking out of the 6% streak they've been seeing for years. However, there's a slight caveat to these good news. This doesn't mean that people are buying more from Amazon. Listen in to find out.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

• E-commerce sales grew 10% year over year, a significant increase.
• FBA fees also grew at a rate of 11%, matching e-commerce sales growth.
• Advertising costs for sellers are rising significantly, up 23% year over year.
• To avoid getting bled out slowly, sellers need to make sure their options are properly set.
• Amazon's growth may not be as positive as it appears on the surface.
• Sellers should consider raising prices in response to increased costs.

• 00:00 - Amazon's Q2 Earnings Overview
• 01:56 - E-commerce Growth Analysis
• 06:45 - FBA Fees and Advertising Costs
• 12:18 - Conclusion and Key Takeaways

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Nate Littlewood, fractional CFO and mentor, is on today's episode to shed some light on the 3 most common financial challenges that affects most e-commerce entrepreneurs and talks about how to fix them. He talks about the ways you can optimize inventory, cash flow, and reduce overhead costs.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Cash flow is king when it comes to e-commerce businesses.

More often than not business owners need to use debt to order more inventory, while keeping the price the same.

Does that really make sense if all your profit ends up going to your SBA loan leaving you with nothing?

It doesn't.

That's why in today's episode we have Nate Littlewood on the podcast. He's a fractional CFO with a background in finance, and he helps e-commerce entrepreneurs figure out how they can improve their finance literacy. He's on the podcast today to talk about the 3 ways e-commerce businesses can improve their profit margins so they can start feeling their bank accounts grow.

• Many entrepreneurs have most of their cash flow tied up in inventory, making business cash flow a huge struggle.
• Fixing inventory can be an easy way to gain back some cash flow which makes your business more nimble and adaptable.
• Every now and then, you should assume that your SaaS budget is zero and make a case for why certain tools need to be purchased again.
• The 80-20 rule or The Pareto principle should help you with deciding which products to axe and which to keep.
• Offering more product variations does not lead to linear increased sales.
• Having low cash flow stops your business from growing faster than it could.
• Investing in supply chain optimization can also free up cash flow for your business.

• 00:00 - Introduction to Financial Challenges in E-commerce
• 03:02 - Understanding Inventory Management and Cash Flow
• 18:48 - Optimizing Indirect and Overhead Costs
• 25:02 - Negotiating Discounts and Customer Retention
• 26:29 - Identifying Overspending in SaaS and Marketing
• 28:23 - The Importance of Inventory Management
• 30:40 - The Unsexy Side of Business Operations
• 32:00 - Applying the Pareto Principle to Product Portfolios
• 39:00 - The Dangers of Overcomplicating Product Offerings
• 41:03 - Focusing on Strengths and Delegating Tasks
• 44:28 - Helping Founders Achieve Financial Clarity

• Nate Littlewood's Website
• Nate's Free Cash Flow Improvement Course
• Nate LinkedIn Page

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave reveals his brands' revenue numbers from Prime Day and talks about what the overall experience was for sellers on Prime Day, from large aggregators to smaller sellers. Did the transition from a two-day to a four-day format make more money than last year? Did it cause a dip? We examine whether Amazon's claims were BS in today's episode.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Last year, Amazon's Prime Day results were lukewarm across the board with sellers seeing a 1.5x - 2x increase in sales except for a select few.

How was this year's Prime Day?

Well, Amazon claims that Prime Day 2025 was the biggest prime day ever compared to previous years. But is it really?

With Prime Day done and dusted, Dave reveals his brands' revenue numbers during the big shopping holiday to share how his experience was.

Dave also shares how 10 anonymous brands from various revenue numbers did during Prime Day, with data taken from SellerSnooper. Are Amazon's claims BS? Or are they technically correct? We find out in today's episode.

• Initial reports indicated a 40% dip in Day 1 sales.
• Amazon claims that Prime Day 2025 was the biggest Prime Day ever.
• 8 out of 10 tracked companies saw sales gains during Prime Day, but how big were they?
• Sellers reported varied performance, with some seeing modest gains.
• Many sellers felt Prime Day performance was average this year.
• Sellers should definitely be cautious about discounting heavily during Prime Day.

• 00:00 - Prime Day Overview and Initial Impressions
• 02:17 - Amazon's Shift to a Four-Day Event
• 04:41 - Analyzing Amazon's Sales Claims
• 07:03 - Performance Insights from Various Brands
• 09:01 - Seller Strategies and Experiences
• 11:17 - Overall Reflections on Prime Day Performance

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave talks about five trending products - going into the rise of Labubu dolls, the potential of cosmetic tape, and the overall growth of sexual health products, especially on Amazon.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

Looking for a new product to launch on Amazon? Or maybe its time to expand the product catalogue and have no idea where to begin? You're in luck!

In today's episode, Dave breaks down 5 trending product categories that might be the next step for you and your brand.

• Understanding consumer behavior is key to successful product launches.
• Piggybacking on popular search terms in your niche can be a good idea for your next product.
• Identifying trends early can lead to capturing and dominating market share before competition sets in.

• 00:00 - Introduction to Amazon Product Trends
• 02:27 - The Rise of Labubu Dolls
• 06:07 - Exploring Cosmetic Tape Trends
• 09:17 - The Growing Market of Sexual Wellness Products
• 11:28 - Conclusion and Final Thoughts

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!

Dave delves into health influencer Brian Johnson's Blueprint brand to see how well this entrepreneur turned influencer business is performing on Amazon. We take a look at their revenue numbers, their quality control issues and overall brand strategy to see if influencer-led brands are actually killing it on Amazon or not.

Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!

• Brian Johnson's brand generated an annual revenue of approximately $4.5 million.
• Quality control issues have affected customer satisfaction according to recent reviews.
• Their average review rating for their top product is declining due to quality control issues.
• Pricing on Amazon is significantly lower than on the brand's website.
• Brian Johnson hasn't really been pushing the brands' presence in his socials.
• Blueprint's performance is not as impressive as their competitors.

• 00:00 - Introduction to Brian Johnson and Blueprint
• 03:03 - Blueprint's Performance on Amazon
• 05:45 - Revenue Analysis and Keyword Analysis
• 08:58 - Quality Control Issues and Customer Feedback
• 11:48 - Brand Strategy and Pricing Dynamics
• 15:06 - Conclusion: The Future of Blueprint

As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.

Don't forget to leave us a review on iTunes if you enjoy our content.

Thanks for listening!

Until next time, happy selling!