The Ecommerce Alley Podcast: Meta Ads, AI Frameworks, and Business Strategy

This episode is from a live 3-day intensive we held for our Max Profits Mentorship clients at Walt Disney World.

Learn how small, thoughtful details can create unforgettable customer experiences that build loyalty and drive repeat business.

In this episode, Josh explores the concept of “bumping the lamp”—going the extra mile in ways customers may not even notice, but that make all the difference.

It's how you can turn one-time buyers into lifelong fans by obsessing over every interaction, creating value, and crafting a service experience that leaves a lasting impact.

Grab your virtual ticket to Acquire HERE!

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► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

Just had a pre-holiday planning session with our clients. From doing this for many years now, I can confidently say that the ones who wait until November to start prepping will lose to the ones who prepare in September/October.

Shocking, early bird gets the worm type stuff.

Because it’s such a compressed timeline, it’s critical that you maximize the value of each customer.

So to help with that, I want to give you 7 quick ways to increase your AOV for the holidays.

Many of these will apply even OUTSIDE the holidays, but some are more holiday-specific.

So by figuring these out now, you’ll prime yourself for more profit from each customer during the holidays and even after.

Going to have tools we use that will help with many of the capabilities I’m going to talk about in this episode:

• MonsterCart (Shopify)
• Zipify OCU (Shopify)
• Rebuy (Shopify)
• Route.com (Shipping Protection)
• Cart Upsell (Woocommerce)
• FunnelKit (Woocommerce - Great For Detailed Sales Funnels With Order Bumps, Upsells, Downsells, etc.)
• One-Click Upsell Funnel (Woocommerce)

Grab your virtual ticket to Acquire HERE!

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► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

We recently spent $50,000 during a 14-day promotion and this campaign required ZERO optimization. This was a new test we ran.

In this episode, Josh breaks down the hypothesis, setup, results, and observations.

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

►  Join The Social Sales Girl's Conversion School Here: https://thesocialsalesgirls.activehosted.com/f/126

In this episode, josh interviews Susan Bradley, founder of The Social Sales Girls. Susan talks about building your conversion funnel, shares some insight on where your attention/focus should be on your business, what the highest leverage activities are, and how to create high converting pages. 

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

►  Learn More About The Max Profits Mentorship - https://www.maxprofitsmentorship.com/apply-to-join

In this episode Josh shares his Q4 marketing predictions, some life updates, and how "The Fiji Files" have opened him up to $10m Thinking. This is a packed episode filled with tons of laughs, insight, and fun. 

P.S. This episode was recorded LIVE during our Bi-Monthly Client community event! If you hear references, that is why!

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

I talk shop with the founders of Shopanova on 5 levers you can pull to maximize your growth this year.

If you haven't heard of Shopanova, they're a high-performance marketing agency that has helped their ecommerce clients generate more than $600M in sales over the last few years.

Robby & Daniel were a blast to have on the podcast – enjoy learning from them!

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

►  Join The Waitlist For Our LIVE 3 Day Ecommerce Facebook Ads Bootcamp
https://ecommercealley.com/waitlist

Most people go deep before they go wide. They go ALL IN on one idea, one product, one campaign, etc. without asking, “is this what I should go all in on or is there something better?” This is something we’ve really been exploring lately and have made some pretty cool discoveries within our own business and several clients.

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

When your ads are achieving your target numbers, HOW do you scale them up without everything crashing and burning?

00:00 Deep vs Wide Scaling
04:00 Deep, Consolidated, Simple Scaling
11:02 Our 2 Scaling Strategies 
22:37 Which Strategy Should You Use?

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

Poor ad budget management will have your ad account eating your bank account in no time. Because if you’ve advertised for any period of time, then you know that things aren’t always as they seem.

I recently had a conversation with a friend who spends $500k/mo on Meta. They’ve done it for years, but ran into a cashflow crunch and had to halt their ads to figure some things out.

This can happen to ANYBODY, so we developed an ad budget management system to protect ourselves from overspending and creating boatloads of stress that have us living on thin margin.

00:00 Intro
00:58 2 Budgeting Levels
03:25 TAPs and CAPs Overview
04:12 TAPs
09:00 CAPs
11:57 Ad Account Budgeting

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok | 

► Learn About Our Mentorship Program: https://www.maxprofitsmentorship.com/apply-to-join

► Learn Our DCA (Now Flexible Ads) Campaign Strategy: https://youtu.be/PedgzYqaX10

Meta has officially rolled our “Flexible Ads” which are taking the place of Dynamic Creative Ads (DCAs). Here’s everything you need to know about them, the differences, and what you should do to prepare for the full transition.

Grab your virtual ticket to Acquire HERE!

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

► Visit Our Website For Training and Resources

► Leave Us An Honest Rating, Email An Image Of Your Rating To [email protected], We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!

► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month

► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again

►  Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok |