The Elevate Podcast

By Patricia NowakowskiBusiness Entrepreneurship Education Self-Improvement

The Elevate Podcast episodes

July 18, 2024 127. Everything You Need To Know About Your First Year Of Salon Ownership (with Erynn Russell)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
Erynn Russell, owner of Adorn Hair Artistry, reflects on her first year of salon ownership and shares some wisdom.
If you're considering opening a salon, Erynn and Patricia cover all the unexpected things you might confront in your first year.
Wondering what it's like to work with me? The Elevate Insider is an inside look into my coaching calls & includes exclusive content from me!
Not on Apple Podcast? Join the Elevate insider HERE.
To learn more and become an insider, visit https://www.opulentbeautypro.com/insider or find an episode of the Elevate Insider on Apple Podcasts!
38 min
July 11, 2024 126. Why Your Salon Needs An Operations Manual
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
If you don't have an operations manual for your salon, it's time to create one.
How will your team know how to operate or what to do in certain situations? Without an operations manual, everyone will be running to you or your manager with every little question.
Not on Apple Podcast? Join the Elevate insider HERE.
My all-time favorite platform as a salon owner is Kajabi. To grab your 30 day free trial, click here: https://kajabi.com/30-days-trial-lp?utm_campaign=&utm_content=73108&utm_medium=affiliate&utm_source=Patricia+Nowakowski
11 min
July 04, 2024 125. A CFO Shares Everything You Need To Know About Successful Financial Planning (with Janell Borrero)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured

How often does financial stress get to you?
This week CFO Janell Borrero, owner of SHEfo, shares how you should be financially planning as a business owner in the beauty industry.
Janell offers some practical steps as well as a free download of her Ultimate Profit Checklist. To get your checklist, visit https://yourshefo.mykajabi.com/signup
To gain access to my exclusive podcast episodes full of tangible steps and supporting documents, visit https://www.opulentbeautypro.com/insider
17 min
June 27, 2024 124. How To Make Your Brand Stand Out In A Saturated Space (with Pascale Ricchetti & Kate Sharp)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
How can you make your salon stand out in a saturated space?
This week Pascale Ricchetti & Kate Sharp, co-founders of Azori Studio, share how you can find your "Fame Factor."
They've worked with brands such as L'Oreal, Ralph Lauren & Moroccan Oil & have a wealth of knowledge to share with you.
They'll teach you how to leverage your personal brand and find what makes you so unique so you can stand out in the crowd.
To learn more about Azori Studio, visit https://azori.co.uk/
To download Azori Studio's free Personal Brand Playbook, visit https://azori.co.uk/personal-brand-playbook
To gain access to my exclusive podcast episodes full of tangible steps and supporting documents, visit https://www.opulentbeautypro.com/insider
40 min
June 19, 2024 123. I Created New Roles For My Stylists & My Salon Has Never Been Better
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
To listen to the full episode & receive my exclusive supporting documents on this topic, visit: https://www.opulentbeautypro.com/insider
Throughout 2024, I've been implementing new ways to grow my salon. One of the biggest shifts I made was creating new roles in my salon for my stylists.
It's been so fun to promote my team to these new roles & give them more opportunities to grow inside my business.
From an owner perspective, these roles help take things off my plate and delegate them to people who are better at these tasks than I am.
Since adding these roles, my salon has never been better. We've hit record breaking months and important things aren't falling through the cracks because they're delegated out to my team.
To get the full episode & all my other exclusive episodes, subscribe to The Elevate Insider! https://www.opulentbeautypro.com/insider
19 min
June 13, 2024 122. How To Radiate Big Brand Energy (with Katrina Owens)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
As a small business owner, we can't let PR opportunities pass us by.
Oftentimes we're focused on what's going on inside our business, but it's important to take a step back and tap into other opportunities that are happening around us in our community!
Katrina Owens, owner of Knockout Directive, shares how you can radiate big brand energy and land more PR opportunities.
Katrina is a marketing and PR consultant with over 10 years of experience that is now on a mission to help small business owners tap into new ways to grow their businesses.
Katrina shares some amazing steps you can take today to gain more exposure and grow your business.
To connect with Katrina, visit:
https://www.knockoutdirective.com/
https://www.instagram.com/knockoutdirective/
Wondering what it's like to work with me? Join The Elevate Insider! In this podcast subscription, you'll receive exclusive episodes and content directly from me, including PDFs, guides & other resources to help you put what you learn into action!
To learn more, visit https://www.opulentbeautypro.com/insider
Want my best (and free!) business tips sent straight to your inbox? Get your free guides here: www.opulentbeautypro.com/free

23 min
June 06, 2024 121. Carving Your Own Path In Our Industry (with Nick Mirabella)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
One of the most beautiful things about our industry is the amount of different paths you can take. From owning a salon, to becoming an educator, to building your own product line and more, the choice is really up to you.
So how do you carve your own path in our industry? I sit down with Nick Mirabella, a business, mindset and leadership coaching helping you grow and scale your beauty business, to discuss this topic in detail.
Nick shares his story & what he contributes to his success.
To connect with Nick, click here: https://www.instagram.com/nickmirabella?igsh=ZjIxOTNtZjBleGpu
Wondering what it's like to work with me? Join The Elevate Insider! In this podcast subscription, you'll receive exclusive episodes and content directly from me, including PDFs, guides & other resources to help you put what you learn into action!
To learn more, visit https://www.opulentbeautypro.com/insider
Want my best (and free!) business tips sent straight to your inbox? Get your free guides here: www.opulentbeautypro.com/free
50 min
May 30, 2024 120. How To Retain Clients
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
GET THE FULL EPISODE HERE: https://podcasts.apple.com/us/podcast/elevate-insider-18-full-episode-how-to-retain-clients/id1623444149?i=1000657308588
Client retention shouldn't be left up to your stylists. As a salon owner, what are you doing to create salon loyalty?
I share things I do in my salon that keep clients excited to come back, which in turn creates loyal clients.
If you're frustrated with the cycle of stylists building their books at your salon & leaving (in turn taking their clients with them), this is a sign you need to do more to create salon loyalty.
To listen to the full episode & get my Salon Loyalty Blueprint, become an Elevate Insider subscriber here: https://www.opulentbeautypro.com/insider
17 min
May 23, 2024 119. How To Look At Your Salon With A Business Mindset (with Tammy Johnston)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
One of the biggest struggles I see salon owners experience is shifting from stylist to owner.
We go from someone who focuses on technical skills & clients to running an entire business. It's a huge change.
This week I sit down with Tammy Johnston, owner of KSA Business, to discuss everything small business owners need to know. From general business skills, to where to find the best advice and how to shift your mindset to business owner.
Tammy is a business coach that specialize in helping Solopreneurs as early in their journey as possible to teach them the basic, foundational skills they need to first survive and then thrive.
This episode is packed with wisdom that will help you no matter where you are in your salon owner journey!
To connect with Tammy, visit https://www.instagram.com/ksa.business/ or https://ksabusiness.ca/
30 min
May 16, 2024 118. How To Create A Simple But Super Effective Email Marketing Strategy (with Amy Kuphal)
Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout
The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint
1 On 1 Coaching: https://www.opulentbeautypro.com/coaching
Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions
Social Media Support: https://www.opulentbeautypro.com/socialmedia
Free Education: https://www.opulentbeautypro.com/free

Socials:
Business Instagram: https://www.instagram.com/opulentbeautypro/
Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
YouTube: https://www.youtube.com/@opulentbeautypro/featured
Most of the salon owners and stylists I work with are dramatically underutilizing their email list.
This week I sit down with Amy Kuphal, a lead generation and email marketing specialist who helps solopreneurs and small business owners grow their audience, nurture their audience via email, and get more clients/customers in a way that feels simple and joyful.
Amy shares great tips and resources for building an email list that will convert your audience to new clients in your chair.
14 day free trial of The Inbox Entrepreneur: https://www.amykuphal.com/free
Connect with Amy:
https://www.amykuphal.com/
https://www.instagram.com/amykuph?igsh=MWFvazc1b2l0aXJrbA==
25 min

About The Elevate Podcast

From the publisher's feed

Join Patricia Nowakowski every other Monday to elevate your mindset & business! Patricia is a coach for salon owners as well as a commission salon owner, studio rental owner and founder of Opulent…