The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

In this episode, the last one for 2022, I share a debrief on the past year, what worked well, what didn't work at all and everything in between! I hope you love this behind the curtain look at year one of growing an online business.

LINKS MENTIONED:   
The Sacred Creators Oracle Cards

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

This week I chatted with serial entrepreneur, Lyss Morton. We covered SO much goodness in this interview, I'm super excited to share it with you - especially as we are almost ready to dive into 2023 with hopefully, a refreshed and newfound passion to go after our big dreams! Let’s go after them… first step, listen to this episode!

WE CHAT ABOUT:

• Lyss’s journey into entrepreneurship and how she found the courage to leave a 9-5 role and dive headfirst into owning a business - and two years later, now is the proud owner of 5 different businesses!
• The power of the pivot and how that has changed the trajectory of everything for Lyss and her family. 
• The #1 thing she loves about being an entrepreneur and the flexibility it’s given her life as a mom of two young children. 
• Lyss’s current summit she’s hosting and what the biggest benefits have been - and why everyone should consider hosting some kind of virtual event to grow their email list FAST. 
• Her biggest takeaway when it came to hiring a team to support her - and how she simply chose to document her processes to train her new hires.

ABOUT LYSS:

Alyssa is a highly-respected entrepreneur, mother of two, wife, and goal-getter. Alyssa works with women and moms to empower them to become a better version of themselves in life and business. Alyssa is also the host of The Making Mommy Moves Show and Co-Host of The Power Couple Show, owner of five successful businesses, and runs three blogs and YouTube channels on her personal brand and business websites.

CONNECT WITH LYSS:

Website: Lyss Morton
Instagram: @lyss.morton
Podcast: Making Mommy Moves

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

Today I wanted to share the growth I’ve seen in my email list over the month of December (400+ and counting) and how that has unfolded for me. I also wanted to chat about the hidden benefit of being a virtual summit host that we often don’t think about! Let’s dive in.

I CHAT ABOUT:

• What I discovered in December when I focused on collaborating and supporting other entrepreneurs that I had a relationship with. 
• The benefit from hosting virtual events that we don’t often think about! 
• How you can also grow your email list by hundreds simply by being open to collaborating with others in your industry. 

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

This week on the podcast I bought back Marisa Lonic to chat all things working mom life. Marisa and I chatted all things mom guilt back in Episode 43 - but today, we wanted to dive into alignment and how to make sure that we are living the life we want to live NOW - and not waiting for all the pieces we think we need, to fall into place. This is a beautiful chat and I cannot wait for you to tune in!

WE CHAT ABOUT:

• Marisa’s transition from corporate all those years ago, into her own business and how she decided to take that leap - even when it didn’t make sense on paper. 
• What it feels like to be misaligned in your life and how important it is to listen to the nudge to make a change.
• The importance of embodying the life you want to live NOW and not waiting until you have ‘more money’ or ‘more time.’ 
• Her new book - Biz MOMagement: The Working Mom’s Guide To Go From Employee To Entrepreneur” 

ABOUT MARISA:

Marisa Lonic is a keynote speaker, life & business coach, 3x author, top-rated podcast host and the founder of Mama Work It. 

After spending nearly 15 years in corporate leadership positions, Marisa shifted gears to become a full-time Time Momager & Biz Momager. Through her books, courses, and coaching programs, she helps busy moms juggling mom life, work life, wife life, fill in the blank life. Her time management and goal achievement strategies have helped the most overwhelmed mamas turn their dreams into reality, even when they thought they had no time to make any of it happen.

CONNECT WITH MARISA:

Website: Mama Work It
NEW BOOK: Biz MOMagement: The Working Mom’s Guide To Go From Employee To Entrepreneur”
Instagram: @letmamaworkit
Podcast: Mama Work It Podcast

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

I can’t remember where my path first crossed with Molly but oh my goodness, I’m so glad it did. I invited her on the podcast to share all things holistic marketing - and what the best strategy is for our marketing efforts in 2023… but not just the strategy, how to make it feel good (which I am all about!) If you’re in the midst of planning for next year, this is an episode you don’t want to miss! 

WE CHAT ABOUT:

• What holistic marketing actually is and how we need to give ourselves permission to market our businesses in a way that feels good to us!
• Human Design and how that can be a great tool to find out what your natural strengths are before you come up with a marketing strategy for next year. 
• The importance of creating more legacy content in 2023 and not focusing on only showing up on social media anymore.
• The power of social media and what it can give us as business owners, but also as mothers, if we stay open to the positive side of all things social. 

ABOUT MOLLY:

Molly Knuth is a marketing strategist for who is on a mission to help women in small towns rewrite how they live and work on their own terms. She's helping women found businesses, find themselves, and get found online through holistic online marketing practices.

In the past 6 years Molly has gone from a stay-at-home mom to a freelance social media marketer to a #bossbabe managing her marketing client needs, talented team members, and my husband and four kiddos and our little farm in Eastern Iowa. What she's learned in that time is that it’s not just about going full force or any one-size-fits-all strategy a business owner. It takes a woman who is willing to lean into her unique gifts, intuition, and goals, and learning about she is as a person along the way.

CONNECT WITH MOLLY:

Instagram: @mollyknuth_mkm & @mollyknuthmedia
Website: Molly Knuth Media
Podcast: The Found Podcast

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

This week I started our 5 Minute Fridays  (which ended up being 10 minutes 😜) and wanted to start talking about what we need to stop doing when we're collaborating with others - this is part 1 of a 3 part series titled “what we need to stop doing in 2023!” Stay tuned for part 2 next Friday. 

I CHAT ABOUT:

• Why you need to stop making an email list size a requirement when you’re asking others to collaborate with you. 
• How you can approach collaborations instead of this gross strategy.
•  Hosting an event or a bundle gets to feel good - you don’t have to listen to educators that teach this. 
• How we need to take responsibility for our event promotion and stop micro managing speakers when hosting and asking them to participate. 

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

This is the episode I wished I had heard when I was pregnant with both of my boys - but you know what, even know as a woman that’s planning on not ever being pregnant again, I got so much out of this conversation with Jenn! It’s a bit of a longer episode but we chatted about SO much - I know you’re going to get so much value out of this! 

WE CHAT ABOUT:

• How many calories you really need to consume in each trimester of your pregnancy - and that eating for two really is a myth. 
• Different - simple - snack ideas that can be accessible throughout your pregnancy - whether eaten at home or on the go. 
• Shopping hacks to ensure that you’re shopping all the important food groups and not just the prepackaged items in the centre of the grocery store. 
• Intuitive Eating and why no food groups are BAD (I loved this conversation so much!) 
• How we can still make sure we move our bodies during pregnancy - even in the cold winter months.

ABOUT JENN:

Jenn is an Ace Certified Personal Trainer, pregnancy and postpartum specialist. Jenn helps pregnant and postpartum mom's stay active and exercise in a safe and effective way. 

She is a mother to Molly with one on the way any day now, and a step-mother of two. Her move from her home in Canada to the U.S. to be with her husband recently has given her the chance to reflect and reinvigorate her passion to help and witness women look, feel, and be more confident. 

Her 10+years as a personal trainer, accompanied with her love of family, yields a mentor who only wants the best for her clients. Soccer practices and ballet performances are just as important as a mom’s or mom-to-be’s well being. If mama ain’t happy, ain’t nobody happy.

CONNECT WITH JENN:

Instagram: @thehealthymom.academy
Website: Jenn Lathrop
Jenn’s Free Pregnancy Workout Guide: 7 Days Of Pregnancy Exercise + Smoothies

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

Well, this is a first. Crying on the podcast… but my little boy turns 5 today and it’s got me feeling all the feels. Today I shared with you a poem that I found online that really encapsulated how I am feeling - because I was too emotional to actually write a letter. Perhaps next year 😉

I CHAT ABOUT:

• How I’m feeling about this season of motherhood that’s stretching me and making me start to let go a little more - when I’m not sure I want to. 
• An incredible poem by the amazing writer Jessica Urlichs
• I also mentioned Spencer’s birth story - you can listen to that episode and all the details back in episode #7. 

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

My path first crossed with Lindsay online and instantly I loved the message she shared about using your business to work less while earning more. She teaches female entrepreneurs to do this through VIP days and is a wealth of knowledge to the power and efficiency introducing VIP days can cause. I’m so excited to introduce you to Lindsay!! 

WE CHAT ABOUT:

• What actually is a VIP day and what can it include.
• How VIP days can work for us as mompreneurs with limited time work smarter and not harder.
• How can we lead with our values when we’re creating our offers and packages - as a mother and as a business owner.
• The balance of retainer clients vs VIP days and what Lindsay recommends - mixing both together and using VIP days as a way to make extra money, while retainer clients are our stable income source.

ABOUT LINDSAY:

When Lindsay replaced her corporate income and left her 9-5, she was feeling on top of the world. 

Fast forward 6 months, she was feeling desperate for more. She was financially making exactly what she made in my corporate role - good money. Lindsay was what you would define as an online business success, but she wanted more. That’s where the Director of Marketing role became an idea for Lindsay. 

Now she is the owner of a successful marketing agency and helps other women gain the marketing skills to go out on their own and build their own successful marketing freelance businesses.

CONNECT WITH LINDSAY:

Instagram: @lindsaywhite.co
Website: Lindsay White Co

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

Today I chatted (actually ranted 😜) a little about how I feel about Black Friday this year and what I believe other business owners should consider when they’re thinking about offering something for Black Friday / Cyber Monday. 

I CHAT ABOUT:

• How I feel about Black Friday and the hundreds of emails that are about to ascend into my inbox.
• What other business owners should consider if they’re planning to launch a Black Friday offer.
• How other entrepreneurs should think about their audience before they go into launch mode and what they should evaluate. 
• How the 2 x weekly podcast episodes will be changing from next week!

Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com

Ready to grow your business without social media or burnout?

→ Digital Shop: https://shop.kyliekelly.com
→ Free Resource - Your Next 1000 Subscribers
→ Free Community - Email Marketing Skool

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!