This episode is for you if you know business you have much more potential within you… but aren't sure how to get there.
You've built a successful business on your own. You're also wearing every hat, working evenings and weekends, and wondering how you'll ever take on bigger opportunities without sacrificing even more of yourself.
If that's you, I want you to meet Jenna Louise Potter.
Just one year ago, Jenna was running a successful portrait photography business in Hong Kong, generating about $300,000 a year as a solo entrepreneur. She had a big vision, but she was doing almost everything herself and wasn't sure how to scale beyond where she was.
Today, after one year inside Boldheart, she has doubled her revenue to $600,000, grown her team from two people to thirteen, stepped fully into her role as CEO, and recently took an entire month off to travel with her family while her business continued to thrive.
In this conversation, Jenna shares the mindset shifts, systems, and leadership decisions that made this transformation possible. We talk about hiring before you feel ready, documenting systems, letting go of control, and why investing in yourself often becomes the turning point that changes everything.
Because sustainable growth isn't about working harder.
It's about becoming the woman who can build a business that no longer depends on her every minute of every day. Yes, that’s you.
In This Episode:
- How Jenna grew from $300,000 to $600,000 in annual revenue in just one year (04:22–07:32)
- Why surrounding yourself with women who think bigger changes what's possible (05:42–07:32)
- The hiring decision that transformed her business (08:21–11:48)
- How focusing on your Unique Brilliance creates exponential growth (11:48–14:27)
- Building a team of 13 and learning to let go of perfection (14:27–16:40)
- Why documenting systems became the foundation for scale (16:40–20:37)
- How getting her time back opened the door to an entirely new business idea (20:37–23:42)
- The mindset shift that helped her think beyond six figures (24:14–27:33)
- Growing a business across time zones and making Boldheart work from Hong Kong (27:33–31:20)
- How she took an entire month off while her business continued running (37:10–40:47)
- Jenna's advice for women who are ready to grow but afraid to let go (40:49–43:39)
Inspired Actions:
✨ Ask yourself what opportunities you're saying no to because you're still trying to do everything yourself.
✨ Identify one task this week that someone else on your team should be doing.
✨ Consider where investing in yourself could create the biggest return over the next twelve months.
✨ Ask yourself whether you're building a business that depends on you, or one that can grow beyond you.
✨ Surround yourself with women who normalize bigger dreams, bigger revenue, and more freedom.
✨ If you're ready to build a business that scales without requiring more of your time, apply for a complimentary Business Audit with me at www.boldheart.com/call.
You don't have to choose between growing your business and living a delicious life.
With the right mindset, the right strategy, systems, and world class support, you really can create both.
And Jenna's story is beautiful proof of what's possible for you too.
Would you like to know how women work with me to accomplish this while you scale to 7-figures with their life back?
- Apply to have a free Business Audit with me here https://boldheart.com/call
- Get The Leveraged Business Book https://boldheart.com/the-leveraged-business/book/
- Learn more about my signature program within Boldheart https://boldheart.com/
Continue the Conversation:
- Instagram (personal) www.instagram.com/fabiennefred
- Facebook: www.facebook.com/fabienne
- LinkedIn: www.linkedin.com/in/fabiennefredrickson/
- TikTok: https://www.tiktok.com/@fabiennefredrickson
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