Built To Grow Fitness Business

The Glass Ceiling Of Your Success


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Hey gym owners, are you tired of hitting a growth ceiling in your business? 

Well, you're not alone. 

In today's episode, Tim and Randy talk about the infamous "glass ceiling" in the fitness industry and how to break through it.

In the context of a fitness business, a glass ceiling refers to hitting a cap on the number of members you can attract or a plateau in your revenue growth.

So why does this happen?

Well, there are a few reasons, with the biggest one being attrition. No matter how great your gym is, you're going to lose members over time. 

Whatever the reason, attrition is a fact of life in the fitness industry. And the more members you have, the more you'll lose.

So, how do you break through the glass ceiling?

Tune in to this episode as Tim and Randy take you through the math of running different fitness models and how to break the glass ceiling to experience growth!

Key Takeaways

- Growth Summit speaker lineup (00:39)

- The glass ceiling in specific fitness models (03:41)

- The attrition problem in a fitness business (05:16)

- Outspend your attrition to get ahead (07:26)

- More is not always better (11:30)

- The semi-private model numbers (12:11)

- Semi-Private Pro delivery system (19:43)

Additional Resources

- Grab your tickets for the 2023 FitPro Growth Summit  use code Growth23 

- Learn more about The Iron Circle 

- Business Talk with Fitness Professionals Facebook group 

- Jump on a call with Randy

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Built To Grow Fitness BusinessBy Tim Lyons and Randy Angsten

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