The Hair Game

Hairstylist and educator Carly Zanoni struggled her entire first year of booth rental. Building a clientele became her number one focus, and has now achieved success along with becoming a Schwarzkopf ambassador and a part of the BTC team. She shares what worked for her then, and what works now in the Instagram era.

This Week's Topics:

• Being a part of the BTC team & the Schwarzkopf Digital Artistic Team- creating digital content for brands

• Leaving her first commission job for booth rental; major struggles for the first year

• What she would do differently to build a clientele now

• Specific Instagram strategies for attracting clientele

• Raising your prices – how she does it

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a BaBylissPRO Straightening Iron! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

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Accountant Michelle Cook @smallbusinesscpa breaks down the requirements of the second PPP grant and how to apply. She also gives us lots of info & advice on the tax implications of this and any unemployment benefits received this past year.

This Week's Topics:

• The new PPP situation: what are the specifics? Who qualifies?

• Calculating what amount of money you can get

• The updated processes making it easier for you to get your loan forgiven

• Are PPP Funds taxable? Tax implications of PPP and unemployment

• Should you hire an accountant this year?

• Good options for doing your own taxes

• Good reasons why you need you file your taxes

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a Roomba! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

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Daytime Emmy winner and AIA nominee Ray Christopher took an early opportunity on set with Prince and never looked back. He discusses with us the highs and lows of set life, and what it takes to be successful in this highly coveted sector of our industry.

This Week's Topics:

• How an early gig on-set with Prince vaulted his career

• Balancing in-salon work and set work

• A day in the life of regular on-set work

• Winning the emmy for 'The Real'

• Advice for getting into the on-set scene

• Future goals: developing product line and movie work

• The effect of COVID on him and set work

• People inspiring him right now

• His Hair Horror Story!

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a GHD Pro hairdryer! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

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Fred Jones, Chief Counsel of the Professional Beauty Federation of California, sued Gavin Newsom & the CA state gov't during the first shutdown of California salons. Within days of filing, salons & barbershops were reopened... and they just recently did it again.

This Week's Topics:

• Intro to the PBFC: raising the professionalism and defending the industry

• How PBFC has lobbied for our industry

• The lawsuits that are filed; what will they do?

• Discussion on the data: what is responsible for the spread?

• Financial Assistance options for the beauty pro

For more info on the PBFC go to:⁠ ⁠www.beautyfederation.org⁠ or www.facebook.com/PBFCalifornia/

Click here to join the PBFC:

www.beautyfederation.org/join To join the PBFC at the discounted rate, select the group rate of $25 and list Salon Republic as your salon.

To donate to the PBFC, click here:

https://www.beautyfederation.org/donate

Links for financial assistance:

http://federationplans.com/ppp/

https://careliefgrant.com/

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting an iWatch! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

http://www.facebook.com/salonrepublic

When it comes to the service, clear and open communication is key. It's the only way to make sure your work aligns with the client's expectations. This all begins with your consultation. It's one of the most important aspects of the appointment... and we've compiled the best strategies, tips, and techniques to help you nail it!

SHOW NOTES:

Ep. 120 - Street Interviews #4 – Client experience w/ consults

Ep. 112 - @andrewdoeshair & @ryancullenhair Q and A

Ep. 54 - Antony Whitaker @growmysalonbusiness

Ep. 121 + 122 - Jessica Warburton @hairhunter

Ep. 162 - Adrienne Dara @adriennedara

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a Harmon Kardon Speaker! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/loveerictaylor

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We continue our discussion with Oligopro Artist, Modern Salon Top 100 & American Influencer Awards nominee Ashlee Allen on effective social media strategies. Check out Ep. 175 if you missed part 1!

This Week's Topics:

• Effective social media strategies – IG Stories, Reels

• Effect of COVID on her business

• What she would be doing if she wasn't in hair

• Who inspires her in the industry

• Hair Horror Stories!

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a $150 Amazon Gift Card! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

http://www.instagram.com/thehairgamepodcast

http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

http://www.facebook.com/salonrepublic

Oligopro Artist, Modern Salon Top 100 & American Influencer Awards nominee Ashlee Allen joins us to discuss what has been most important in gaining success in her career. We also build an Instagram post from the ground up to learn how to create the most effective post possible.

This week's topics:

• Growing up with rebellious tendencies – working at mom's hair salon

• Building her clientele & opening her own storefront

• Raising prices: how does she approach it?

• Things keeping a hairdresser from being successful

• Being a part of the BTC team and the opportunities that arise from it

• Process of building an IG post from the ground up; from pics to post

For information on joining the PBA, click here:

https://www.probeauty.org/join

For more info on the PBFC go to:⁠ ⁠www.beautyfederation.org⁠ or www.facebook.com/PBFCalifornia/

@probeautyfederation on Instagram

Click here to join the PBFC:

www.beautyfederation.org/join To join the PBFC at the discounted rate, select the group rate of $25 and list Salon Republic as your salon.

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a Kindle Paperwhite! To enter, just leave a review on the Apple podcasts app or iTunes. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

http://www.facebook.com/salonrepublic

Our candid discussion with Sarai Speer continues, plus we get into some important topics regarding your business and how to adapt in our new reality.

This week's topics:

• Her experience during COVID shutdown staying sober

• Back to work after shut down: figuring out how to be successful

• Adapting her education platform this year to digital

• Common mistakes stylists make in her classes

• Pricing your services

• Instagram and social media platforms: pros & cons

• Her hobbies – painting as a way to escape her thoughts

• What she would change about the industry: competition

• Her Hair Horror Story

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting Samsung Galaxy earbuds! To enter, just leave a review on the Apple podcasts app or stitcher.com. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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This is part 1 of an incredibly inspirational and candid conversation with Sarai Speer.

Artist, educator, and Artistic Director Sarai dealt with addiction through most of her adult life until one important person stepped in and kept her from losing everything, including her life. She shares her amazing journey with us.

This week's topics:

• Getting into hair and being stifled creatively at her first commission salon

• Buying a salon with a fellow booth renter 9 months after beauty school; falling into drugs and losing it all

• Dealing with addiction

• Her wake-up call that turned her life around

• Dealing with new found feelings during sobriety

• Learning to forgive and finding her passion again

• Avoiding fear & the power of positivity

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting Apple Airpods! To enter, just leave a review on the Apple podcasts app or stitcher.com. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

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Do you struggle with the love of doing hair...but not earning enough to make a living? You're not alone.⁠ ⁠ After repeatedly being in and out of the industry, Johnee Livingston gave himself ONE year of being fully committed to hair to see where it could take him. ⁠ ⁠⁠ This week's topics:⁠ ⁠ • The importance of listening & learning ⁠ ⁠ • Going in and out of the industry because of personal issues ⁠ ⁠ • The effect Quarantine had on him and what he did to better himself ⁠ ⁠ • Hardest conversations he has had with clients – boy with alopecia ⁠ ⁠ • Giving himself one year to fully commit to hair and see where it goes ⁠ ⁠ • Entering and winning award shows: a chance to network and meet peeps in the industry ⁠ ⁠ • His industry inspirations ⁠ ⁠ • What he would change about the industry: negativity⁠ ⁠ Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting an EyeVac PRO touchless vaccuum! To enter, just leave a review on the Apple podcasts app or stitcher.com. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

FOLLOW US

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http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

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