What if your next trip did more than entertain you—what if it changed you? We sit down with Jake Haupert, founder of the Transformational Travel Council, to unpack how intentional journeys can help you stretch, learn, and grow into new ways of being. Rather than racing through bucket lists, Jake invites us to slow down, clarify our why, and design experiences that align with values, purpose, and community.
We explore a practical framework built on the hero’s journey—departure, initiation, return—and show how it maps onto real travel. You’ll hear how to prepare before you go by naming the call to adventure, how to engage during the trip with reflection, play, and curiosity, and how to integrate after you return so insights become habits instead of fading with the jet lag. Jake introduces the Four Houses—introspection, bridging, expansion, integration—to guide travelers and hosts alike toward deeper connection with self, others, nature, and systems.
We also tackle the hard truths: modern tourism can be extractive and superficial. Jake shares how regenerative, community-led design can align destinations, hotels, guides, and attractions around shared purpose so both places and people thrive. And we look at the role of technology, pairing AI with authentic intelligence to free up more human presence, empathy, and meaning-making in hospitality.
If you’re a traveler craving purpose or a pro ready to build experiences that truly matter, this conversation offers tools, language, and next steps. Bring one guiding question to your next journey, and watch the map change under your feet. Enjoy the episode, and if it resonated, follow the show, share it with a friend, and leave a quick review to help others find it.