In today's competitive market, success often comes down to two critical levers: pricing and value. "Change Your Price or Change Your Offer" explores the essential strategy behind attracting and converting customers—either by adjusting the cost of what you sell or by enhancing what you're offering to match the price.

Today's episode is all about navigating the early stages of establishing your pricing strategy and making sure you're getting paid what you're worth!

Important Links:

Offer Blueprint Bootcamp 

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

It's a real issue for the majority of Christian women I coach on a regular basis. In today’s episode, I’m talking about how to put together an offer, price it confidently, and make an impact on your followers and future customers.

There’s no reason your “help” needs to be free anymore. Sometimes, helping can—and should—have a dollar sign on it.

 Important Links:

Join my free 3-day bootcamp and finally get clarity on what you're selling, who it's for, and how to shape it into something that people want to buy.

Sign up for Offer Blueprint Bootcamp today! 

Episode 540

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Let’s talk sales — but not the usual kind.

I’m not here to tell you how to get more sales. I’m here to talk about what people are actually willing to pay for online.

Too often, entrepreneurs overload their offers with extra features and services no one asked for. More isn’t always better — especially in 2025.

People aren’t looking for more information. They’re looking for transformation.

Strip away the fluff. Focus on clear results. That’s what sells now.

Important Links:

Join my free 3-day bootcamp and finally get clarity on what you're selling, who it's for, and how to shape it into something that people want to buy.

Sign up for Offer Blueprint Bootcamp today! http://jenniferallwood.com/offerblueprint

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

I see it time and time again—whether it's women stepping into the business world or becoming income coaches, there’s a growing trend of unnecessary complexity in the industry. It’s creating confusion for consumers, and honestly, it’s frustrating to watch.

As someone who strives to be personable and approachable, I can’t stand the business jargon, the over-the-top wording, and all the fluff that comes with it.

So today, I’m keeping it simple. I want to talk about what people really want: genuine, down-to-earth leaders who truly understand where they’re coming from and the challenges they’re facing. No hype, no confusion—just real talk.

Important Links:

Jeremy Krakowski Interview: https://youtu.be/8Ssk8cc_67o?si=bwY3VrIrky8PT0mt

ChatGPT Guide: https://jenniferallwood.com/chatgpt/

Video Version: https://youtu.be/xIu4KETsMQs

In my long career as a business coach, one mistake I’ve seen over and over again is entrepreneurs putting too much focus on building a huge audience — and not enough on crafting a great offer.

In today’s episode, I break down why your offer is everything, and how a strong offer can outperform even the largest audience. I share personal stories — including the time I launched a business to $0 in sales despite having over 100,000 followers.

If you've ever wondered why your audience isn't converting or if you're just getting started and feel like you need a big following first — this episode is for you. 

Important Links:

Interview with Ava

Website in a week

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Don’t forget to like, comment, and share this episode and check in every Monday and Wednesday for weekly business coaching and marketing strategy tips.

Lately, prayer has been heavy on my heart—and today, I felt led to share a few specific prayers you can speak over your business. In today’s video, I walk you through five key areas of business to pray over, and I encourage you to follow along with me.

After coaching nearly 20,000 women, I’ve seen a common theme: many business owners feel hesitant to pray for the success of their business. But it’s time to shift that mindset. Today, we’re breaking down those barriers and putting your business right where it belongs—at the center of your prayers. 

Important Links:

Interview with Ava

Video Version

A while back, I posted on my social media asking for your biggest business questions—and today, I’m diving into them. In this episode, I cover everything from the order of operations for running a business, to how to prioritize scaling, and more. Whether you're just starting out or looking to grow, these questions touch on key challenges entrepreneurs face. Tune in—you might hear the exact advice you’ve been needing!

Important Links:

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Laura Meyer Interview

Idea to Opt-in

Dream Biz Creator

In this episode, I chat with Jeremy Krakowski about how he's using AI—especially ChatGPT—to streamline and scale his business. From creating YouTube thumbnails to building evergreen funnels, Jeremy shares how AI is making business faster, smarter, and easier than ever. We also talk about the future of online business, what tools beginners should check out, and why now’s the time to start using AI.

Important Links:

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Video Version

In the last episode, I unpacked nine reasons why change can feel so uncomfortable—and how that resistance might be showing up in your business. Today, we’re shifting gears and talking about how to move through that fear. I’m sharing what I’ve seen in the real world—how change shows up, what it triggers, and how people navigate it. Plus, a few powerful stories from my experience as a business coach that just might help you see change in a whole new light.

Important Links:

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Words Matter: Are Your Words Hurting Your Business?

Opening A Brick & Mortar With Elle Steadman

Video Version

Change can be downright scary—especially for entrepreneurs. As a business coach, I’ve watched countless people wrestle with it, caught in that tug-of-war between fear and possibility. When you're standing on the edge of a big shift in your business or your life, your mind starts playing all kinds of games. In today’s episode, I’m digging into those emotions and sharing a new way to look at change—because believe it or not, it might just be the best thing for you.

Important Links:

Save TIME & MONEY by running your biz on a single platform- check out my software, Equipt360

Private Monthly Voxer Channel

Video Version