Ready to finally escape the 9-to-5 grind and build a digital courses business that gives you true freedom? 🚀

In this emotional episode (yes, there are actual tears!), my mentor Amy Porterfield reveals why NOW is the absolute best time to create your first digital course. We unpack the "security blanket" myth keeping you stuck in your job, how to break free from the time-for-money trap, and why digital courses actually thrive during economic uncertainty.

🔥 In This Episode:

• Discover why digital courses are recession-proof even in today's economy

• Learn the costly mistake of waiting too long (that I made myself!)

• Uncover the step-by-step system for creating your first profitable course

• Explore how to build a business that gives you freedom AND consistent income

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫

💚 💚 💚 

Salome

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Ready to transform your expertise into a profitable online course business without the endless trial-and-error? 🚀

What really separates consistently profitable course creators from those stuck in launch limbo isn't fancy tech or massive followings - it's having a proven marketing framework that ties everything together. Most course creators are drowning in tactical overwhelm, investing in countless courses while their ideal customers download free content but never make that crucial leap to becoming paying students.

🔥 In This Episode:

• Discover the 5-part marketing blueprint that creates predictable $10K+ launches

• Uncover why your audience loves your free content but hesitates to buy

• Learn the difference between "tactical hopping" and strategic implementation

• Master creating irresistible offers your audience would feel silly saying no to

• Implement the 90-day profit plan that generates income while building your course

Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE.💫

💚 💚 💚 

Salome

Get full show notes here

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Ready to ditch the perfectionism and discover what actually makes social media worthwhile for course creators? 🚀

Feeling overwhelmed by the pressure to show up perfectly on Instagram, create a flawless grid, and dance on reels while watching your follower count? In this episode, I'm lifting that burden from your shoulders and revealing the ONE purpose of social media that actually generates revenue for online course creators. Spoiler alert: it's not about followers, engagement, or looking pretty – it's about something you actually own and control.

🔥 In This Episode:

• Discover the ONLY thing social media is truly good for in your business

• Learn why building your email list trumps follower counts every time

• Master the relationship pathway that turns casual followers into customers

• Create lead magnets that actually convert followers to subscribers

• Transform social media from a source of stress to a strategic business tool

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Stop wasting precious time agonizing over your course name when you could be creating content and making sales! 🚀

Naming your online course shouldn't be a roadblock, yet so many course creators get stuck here for weeks. I'm sharing my own naming fails (hello, Flapper Club confusion!) and the exact framework that helps my clients choose course names that actually convert. You'll discover why simplicity beats creativity when it comes to selling your course, and how to research keywords your dream students are actually searching for.

🔥 In This Episode:

• Discover why your creative naming ideas might be costing you sales

• Learn the solution-focused naming formula that makes your offer irresistible

• Master the simple test to know if your course name will connect with your audience

• Get practical steps to protect your course name legally before launch

Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE.💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Drowning in content creation during your launch runway? Stop posting random stuff! 🚀

Discover the simple but powerful content framework that's helped my clients create 6 and 7-figure course launches without burning out on social media. In this episode, I break down exactly what content to create before your launch to prime your audience to buy, including which content type you should NEVER share (hint: it's the one most course creators focus on!).

This strategic approach will free you from content creation overwhelm while actually increasing your launch conversion rates.

🔥 In This Episode:

• Master the three essential content types for your launch runway

• Learn why your "how-to" content is actually sabotaging your sales

• Discover the top-down content strategy that makes social media easy

• Implement a launch content plan that builds genuine relationships

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Stop playing financial whack-a-mole between your business and personal accounts as an online course creator! 🚀

Are you avoiding your business finances while pouring your creative energy into content creation? In this eye-opening episode, financial wellness coach Darcie Milfeld (former SVP at Bank of America) reveals why your business finances should be your first priority—not an afterthought. Discover how she achieved financial independence before 40 and the simple shifts that can transform your online business into your greatest wealth-building tool.

🔥 In This Episode:

• Create a regular "payday" system that brings stability to both business and personal cash flow

• Uncover the three quick-win actions to instantly improve your business financial health

• Learn why focusing on marketing is your most important financial strategy

• Discover common financial mistakes keeping course creators in feast-or-famine cycles

Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE.💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Ready to stop wasting your hard-earned money on Facebook ads that don't convert? 🚀

If you've ever hired an ads manager hoping they'd magically make your launches profitable (only to be disappointed), you're not alone. The problem isn't your ads manager (usually) and it's definitely not you – it's that we've all been fed dangerous lies about how online course marketing actually works.

In this episode, I'm pulling back the curtain on what's really happening when your ads don't perform and the critical elements you need in place before investing in cold traffic.

🔥 In This Episode:

• Discover why throwing more traffic at an underperforming offer is like putting a fire hose in your mouth

• Unpack the relationship between audiences, offers, and launch mechanisms that determines profitability

• Learn why launching to cold traffic without proven conversion data is basically donating money to Mark Zuckerberg

• Master the exact sequence for testing your offer before scaling with ads

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Ready to pull that brilliant course out of your head without the typical overwhelm? 🚀

Most course creators throw everything they know at their students, creating bloated courses nobody finishes. In this episode with course creation expert Gina Onativia, you'll discover her proven "Sticky Note Strategy" for creating focused, results-driven online courses that actually get completed. Learn how to validate your idea, craft an irresistible course promise, and create lead magnets that prime your audience to buy.

🔥 In This Episode:

• Discover why validating your course through customer interviews is non-negotiable

• Learn the exact "Sticky Note Strategy" for outlining your course without overwhelm

• Understand how to craft a compelling course promise that sells

• Master the art of creating lead magnets that prime your audience to buy

Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE.💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.

Ready to discover why those "easy" $27 offers might actually be costing you thousands in ad spend? 🚀

Think selling a low-dollar offer is easier than launching your signature course? Think again! In this value-packed episode, I'm sharing the surprising truth about why these seemingly simple offers are actually an advanced marketing strategy that could drain your ad budget faster than a leaky pool. Perfect for course creators who want to stop wasting money on strategies that look deceptively simple but require expert-level execution.

🔥 In This Episode:

• The real math behind why most $27 offers lose money

• Why you need 5-10 sales per day minimum for Facebook ads to work

• When low-dollar offers actually make sense (and when to avoid them)

• A smarter path to building your course business without bleeding cash

💫 Ready to build your online course empire the right way? Join us inside The Launch Lounge at thelaunchlounge.com/TLLwaitlist.

💚 💚 💚 

Salome

Get full show notes here.

Follow The Launch Lounge on Instagram.

Feeling lost in Facebook's ever-changing ad targeting maze? Discover the exact targeting strategies that are working right now for online course creators. 🚀

With iOS updates and privacy changes turning ad targeting upside down, it's time to adapt your approach. In this episode, my ads specialists Caroline and Amy reveal what's actually converting for our highest-performing client campaigns.

You'll learn why mega-broad audiences might outperform your carefully selected interests, which lookalike percentages convert best now, and how to research your ideal customer when Facebook's traditional tools are gone.

🔥 In This Episode:

• Why 10-80 million person audiences are beating traditional targeting

• The surprising lookalike percentage that's outperforming the standard 1%

• Creative retargeting strategies that bypass iOS tracking limitations

• How to research your ideal customer's interests without Facebook's insights tool

Ready to transform those scary ad campaigns into your most powerful lead generation tool? Grab my Free 5-Day Facebook & Instagram Ads Training at thelaunchlounge.com/getmyadup 💫

💚 💚 💚 

Salome

Get full show notes here

Follow The Launch Lounge on Instagram.