There’s a lot of noise right now about whether launches still work in 2026. But the issue isn’t launching itself, it’s the model behind it. In today’s market, buyers behave differently, decision cycles are longer, and demand has to be built long before you open doors.

In this episode, I break down what’s actually working for dietitians and nutrition professionals right now including:

✨ How 2026 buyer behaviour has shifted (and what that means for your conversions)

✨ The real difference between live and evergreen launches (and how to choose the right one for your stage)

✨ Are free webinars or paid workshops better?

✨ Why your launch week isn’t where the selling actually happens

✨ The hybrid launch model that creates predictable revenue instead of stressful spikes

After working with over 1,200 nutrition professionals and reviewing launch plans weekly inside Momentum, I’m seeing clear patterns in what works, and what doesn’t.

If you want predictable revenue in 2026, you don’t need to post more. You need to design your funnels smarter.

Links Mentioned in This Episode:

🌴 Phuket Nutrition Business Retreat: For the practitioner who’s already generating an income and is ready to create unstoppable momentum. 

Spend 5 focused days in Phuket stepping out of execution mode and into high-level decision making. Refine your growth strategy, simplify your systems, and gain the perspective that’s hard to access inside your day-to-day business.

Join me for a strategic reset for your next stage of growth, alongside other ambitious female nutrition business owners who are building at your level. Learn more →

📲 Connect with Me

Web: www.charlynooi.com

Facebook: @charlynooi

Instagram: @charlynooi

YouTube: @charlynooi

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