Being fully booked might look like success from the outside, but does it equate to freedom? 

Over the past 5 years, I’ve worked with over 1200 practitioners at every stage of business growth: from brand-new online entrepreneurs to those hitting consistent $30K–$50K+ months. And one thing is always true: every new level brings new challenges. 

In this episode, I’m pulling back the curtain on what’s really happening behind the scenes of thriving practices and why more and more practitioners are transitioning beyond 1:1 consults. You’ll learn why being fully booked isn’t the finish line, the pitfalls of DIY online courses, and how to create a hybrid model that gives you freedom without sacrificing income or impact.

What You’ll Learn:

✔️ Why being fully booked shouldn’t be your end goal

✔️ The shift in client behaviour that makes pivoting online non-negotiable

✔️ Why DIY courses often fail to deliver results (and what works instead)

✔️ How to create a hybrid model that gives you stability while scaling

✔️ The reason more experienced practitioners are building signature programs

If you’ve been nodding along, this episode will give you clarity on how to scale smarter and set your business up for more freedom and flexibility.

LINKS MENTIONED IN THIS EPISODE: 

🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →

📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ 

✨ Momentum Club: 6-month coaching program designed for practitioners who are ready to move beyond consults and grow to consistent $10K+ months.  Apply here →

🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

The key to building a wildly successful nutrition business? Crafting an irresistible offer that speaks directly to your clients’ needs. It gets to be simple.

This week we’re back with another Hot Seat Coaching Session, and I’m sitting down with nutritionist Anna Barry. Anna helps women navigate metabolic health, hormone balance, and perimenopause. 

In this live coaching session, you’ll hear me walk Anna through the exact steps to refining her messaging, creating structure around her programs, and setting up a pathway that turns leads into consistent clients and income.

What You’ll Learn:

✔️ How to structure your “hell yes!” offer

✔️ Why clarity in your marketing message is the key to standing out online

✔️ The critical element in your marketing funnel that so many nutritionists are missing

✔️ Practical steps to overcome imposter syndrome and show up with confidence

LINKS MENTIONED IN THIS EPISODE: 

🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →

🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

ABOUT ANNA

Anna Barry is a Functional Nutritionist and Accredited Health Coach who supports women with metabolic health, hormone balance, and perimenopause. With a passion for proactive healthcare, she helps her clients use testing, nutrition, and lifestyle strategies to optimise their long-term wellbeing.

📲 CONNECT WITH ANNA

Instagram: @annabarrynutrition

Website: https://www.annabarrynutrition.com/ 

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

How do you scale when you’re fully booked and have no time left?

In this hot seat coaching episode, I sit down with Jina George, a diabetes and insulin resistance dietitian from California whose insurance-based practice is thriving, but her calendar is at capacity and her energy is stretched thin.

Together, we uncover the roadblocks keeping her stuck and map out simple, scalable strategies to free up her time, protect her energy, and keep her business growing.

What You’ll Learn:

✔️ Why “booked out” isn’t always the dream it seems

✔️ How to shift from 1:1 consults into scalable offers

✔️ The easiest first step into workshops and digital products

✔️ Mindset shifts to move past fear, tech blocks, and perfectionism

✔️ Systems and boundaries that protect your time and energy

This conversation gives you a front-row seat to the exact strategies that help dietitians scale sustainably without burning out.

LINKS MENTIONED IN THIS EPISODE: 

🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →

🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

ABOUT JINA

Jina George is a Registered Dietitian specialising in diabetes and insulin resistance. Based in California, she helps clients reduce medications, improve their health, and reclaim their freedom, all while raising three kids.

📲 CONNECT WITH JINA

Web: https://jinageorge.com/ 

Instagram: @jinageorge.nutrition

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Taylor Swift is more than a pop star. She’s one of the most powerful personal brands of our time. And the way she markets herself holds powerful lessons for nutrition entrepreneurs who want to stand out online and attract clients.

In this episode, you’ll learn 5 branding lessons from Taylor Swift that you can apply in your business.

✨ Free Live Workshop Invitation - Happening THIS Week!

If building a 6-figure business is on your vision board, don’t miss my live training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.

You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.

🔗 CLICK HERE TO GRAB YOUR FREE TICKET

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

If you’ve been pouring your energy into your nutrition business but struggle to hit consistent $5K months, this episode is for you. I’m sharing the exact shifts that helped me go from just starting out… to hitting $1 million in revenue in 3.5 years.

Inside, I share:

✔️ Why selling sessions is capping your growth (and what to do instead)

✔️ The messaging mistake that causes potential clients to scroll past you

✔️ How to set up a simple client-attracting funnel so leads come in consistently

✔️ Practical tips you can implement this week to get out of the $5K rut

✨ Free Live Workshop Invitation

If building a 6-figure business is on your vision board, don’t miss my upcoming free training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.

You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.

🔗 CLICK HERE TO GRAB YOUR FREE TICKET

Other Relevant Links:

🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →

🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Eight years ago, I was sitting at my kitchen table with no Plan B, no safety net. Just me, my laptop, and a determination to figure this out. Today, I’ve built 2 multi-six figures businesses and a 7-figure online business… but if I’m being honest, there are so many things I’d do differently if I could start over.

In this honest episode, I’m pulling back the curtain on the real and raw BTS on what worked, what didn’t, and the costly decisions I’d do differently if I had to start all over again.

Whether you’re just getting started or growing your practice online, these insights will help you shortcut the detours and get results faster (without the overwhelm).

Inside, I share:

✨ The no. 1 mistake that kept me stuck in the early years

✨ What I wish I knew before deciding what to sell

✨ The truth about referrals, burnout, and undercharging

✨ And how shifting from “clinician” to “CEO” changed everything

Hit play to learn from my missteps so you can build smarter, faster, and with way less stress 🎧

🔗 RELEVANT LINKS

🚀 REGISTER for my free live Masterclass here: The Proven $100K Nutrition Business Roadmap: Build a Freedom-Filled Business from Scratch (Even If You Have No Clients Yet)

🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Maybe you promised yourself 2025 would be the year you finally go all in, but we’re past the mid-year mark and you’re still staring at a blank content calendar wondering what to post. If showing up on Instagram feels overwhelming (and kind of pointless), this episode is for you.

I’m breaking down the Instagram strategy that’s helped my clients, many of them introverts, sign their first (and next) paying clients without a big following, dancing on Reels, or posting every day. 

This isn’t about chasing trends or hustling for likes. It’s about creating intentional content that builds trust and actually leads to conversions.

What You’ll Learn:

✔️ Why posting tips alone won’t bring in clients and what to do instead

✔️ The 3 types of content that move followers from lurkers to paying clients

✔️ How to optimise your Instagram profile to attract the right people

✔️ A 30-day content plan that works even if you have fewer than 500 followers

✔️ Why introverts often have the edge when it comes to Instagram marketing

Hit play to learn how to simplify your strategy, show up more authentically, and start signing clients with content that actually connects. 🎧

🔗 RELEVANT LINKS

📝 Content Marketing Club: Stop overthinking your content. Get plug-and-play Instagram posts designed to attract clients and book calls, so you can finally market with confidence and ease. See how it works here → 

🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →

🌴 Phuket Nutrition Business Retreat: 4 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Feeling stuck trying to grow your online nutrition business? 

Discover the #1 costly mistake keeping most dietitians broke and overwhelmed, and learn the simple first step to finally build momentum toward $5K months.

In this episode, you’ll discover:

✔️ The #1 reason your online business feels misaligned (and broke)

✔️ How to stop sounding like every other nutritionist and stand out online

✔️ A clarity-building exercise to define your niche and your signature offer

✔️ Your next steps to attract dream clients and gain traction toward $5K months

After coaching over 1,200 nutrition professionals, I’ve seen this same mistake hold so many dietitians back, causing them to work harder than ever but without real progress.

This could be the turning point to stop doing all the things and start building a focused, freedom-filled nutrition business that works.

Hit play on this episode and let’s clear the fog so you can move from confusion to clarity, confidence, and momentum. 🎧 

🔗 RELEVANT LINKS

Spots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details Here

Client Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and set up your sales funnel over one weekend without the tech overwhelm. 

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

After a restful two-week holiday (and locking in the dreamy ocean-view villa for the 2026 Nutrition Business Retreat in Phuket!), I’m diving into one of the most common sales mindset hurdles I see: how to confidently transition from DM convo to discovery call without the ick. 

Because the truth is having people reach out is just the beginning. If you don’t know how to guide those conversations toward your offers, you’ll stay stuck in “chatting mode” instead of actually signing clients.

What You’ll Learn:

✔️ A word-for-word script to progress someone from DM to discovery call

✔️ How to qualify leads (so you’re not giving away free coaching)

✔️ What to say when you’re scared of sounding “salesy”

✔️ Real-life examples to help you reframe rejection and handle objections like a pro

✔️ The exact questions to ask to move a lead to a clear and confident YES

Hit play on this episode and learn how to lead sales conversations with confidence, so you can turn warm leads into paying clients without second-guessing yourself. 🎧

🔗 LINKS MENTIONED IN THIS EPISODE

Spots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details Here

Client Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and setup your sales funnel over one weekend without the tech overwhelm. 

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Instagram is a great place to get discovered, but it’s what happens after someone finds you that turns a follower into a paying client.

In this episode, I’m breaking down 3 beginner-friendly funnels every nutrition business needs to grow consistently without relying on social media 24/7.

What You’ll Learn:

✔️ How to use a freebie to turn followers into leads (Visibility Funnel)

✔️ How to build trust with a simple email sequence (Nurture Funnel)

✔️ How to guide warm leads into discovery calls (Sales Funnel)

✔️ How to put it all together inside the Client Funnel Starter Kit

If you’re making under $2K/month and want to hit consistent $10K months, these simple systems will help you get there, with less stress and more structure.

Hit play on this episode and let’s get your funnels working behind the scenes 🎧

🔗 LINKS MENTIONED IN THIS EPISODE

Client Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, nurture sequence, and sales funnel from scratch without the tech overwhelm. 

Get early bird pricing before July 30 →

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!