The Nutrition Business Show

The Nutrition Business Show

By Charlyn OoiBusinessEntrepreneurship
Download on the App Store

The Nutrition Business Show episodes

  • EP 117: What Your Nutrition Website Really Needs to Generate More Enquiries

    Your website should do more than just look professional. It should help the right people find you, understand how you can help, and take the next step.


    ✨ What your homepage needs to say to make the right clients keep reading

    ✨ How to make it easier for website visitors to enquire or book

    ✨ What helps your website get found when people are actively searching for support

    ✨ Why an outdated website can quietly undermine trust in your business

    ✨ How to avoid getting stuck overthinking what to put on every page 

    If building or updating your website has been sitting on your to-do list, my team at Digital Impact Sites can take it off your plate.

    We’ll create a professionally written, custom-designed website built to help the right people find you, understand what you do and take the next step, with the copy, design, foundational SEO and tech all handled for you.

    And you don’t have to commit upfront. We’ll create your free website draft first, so you can see what we’d build for your business before you pay.

    Request your free website draft here 👉 digitalimpactsites.com/free-draft

    .

    📲 CONNECT WITH ME

    Web: https://www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    34 min
  • EP 116: The Unsexy Habits That Helped Me Build a Million-Dollar Business

    The habits that help you build a successful business aren’t always the exciting ones.

    In this candid episode, discover 7 unsexy habits that have helped shape my multi-million-dollar business over the past 9 years, and why the small things you do consistently can have a much bigger impact than the latest strategy or business hack.

    If you’re building your nutrition business and want a more realistic look at what successful business owners actually do behind the scenes, this episode is for you.

    📊 Free Resource: Download The Nutrition CEO Dashboard

    Track the key numbers in your business, see what’s working and make more confident decisions using this simple plug-and-play metrics tracker.

    Download here: https://docs.google.com/spreadsheets/u/1/d/1hcXuD3_EfInjjTdjm0eJxEBFzdCs1LDhrJ30Z5A_K7E/copy 

    .

    📲 CONNECT WITH ME

    Web: http://www.charlynooi.com

    Facebook: https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    31 min
  • EP 115: How to Build an Offer Ecosystem for More Consistent Revenue

    Want more consistent revenue in your nutrition business, but not sure what you should be selling next?

    Creating more offers isn’t always the answer. What matters is having the right offers that work together; giving potential clients an easier way to start working with you, building trust with those who aren’t ready for your main offer yet, and creating opportunities for existing clients to continue working with you.


    In this episode, we unpack:

    ✨ How to know what offer your business needs next

    ✨ How to turn smaller offers into pathways to your core offer

    ✨ Why clients don’t always need to start with your lowest-priced offer

    ✨ How to build an offer ecosystem for more consistent revenue

    Want to sign more clients and build more consistent revenue before the year ends? I’m taking on a small handful of Dietitians and Nutrition professionals inside the Momentum Club.

    Apply for the Momentum Club here → https://charlynooi.com/momentum-club-live 

    .

    📲 CONNECT WITH ME

    Web: https://www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    22 min
  • EP 114: Stop Fixing the Wrong Problem in Your Business

    When your business feels stuck, it’s easy to assume you need another strategy. More content, a new offer, better ads, a new website.

    But what if you’re trying to fix the wrong problem?


    In this episode, we unpack:

    ✨ How to tell whether you actually need more leads

    ✨ What to look at when people are interested but not buying

    ✨ Why a profitable business can still feel unpredictable

    ✨ How to know when the business model is the problem, not your marketing

    ✨ The one question to ask before you change your offer, pricing or strategy

    .

    📲 CONNECT WITH ME

    Web: www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    19 min
  • EP 113: The “Get Fully Booked” Advice I Completely Disagree With

    What if “getting fully booked” is actually the thing holding your nutrition business back?


    In this episode, I’m challenging the advice that you need to fill your 1:1 diary before you’re ready to create something more scalable, and sharing what I’d do differently if I were starting my private practice again today. 

    In this episode, we unpack:

    ✨ What Why “get fully booked ” can become a trap

    ✨ Why a newer business doesn’t mean you’re a beginner clinician

    ✨ How to know if you already have enough experience to build a signature program

    ✨ Why waiting until you’re maxed out can make scaling harder

    ✨ How to grow without simply adding more 1:1 appointments

    .

    📲 CONNECT WITH ME

    Web: www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    34 min
  • EP 112: Scared to Specialise? (Plus Q&A on Posting, Ghosting & Building On the Side)

    What if the reason you're getting ghosted on price, posting to crickets, or drowning in work has nothing to do with your skill as a dietitian, and everything to do with trying to be safe?


    In this episode, we’re addressing 6 of the biggest questions sitting in my inbox right now, starting with the fear of picking the "wrong" niche and why choosing a focus won't ruin your business.

    In this episode, we unpack:

    ✨ What actually happens when you decide to pivot your niche, and the 30-day experiment to test an offer without feeling trapped.

    ✨ The missing parts of your sales funnel that explains why your Instagram posts aren't converting into client enquiries.

    ✨ What to say when someone asks "How much is it?" in the DMs to stop getting ghosted.

    ✨ Why building a website before signing your first few clients is a waste of time, and what to do instead.

    ✨ The real reason clients still pay top dollar for nutrition support when AI gives away information for free.

    ✨ How to find time to build a program on the side when your calendar is already packed.

    .

    🔗 LINKS MENTIONED

    77 Profitable Nutrition Program Ideas: Get instant access here → https://charlynooi.com/77-profitable-ideas 

    .

    📲 CONNECT WITH ME

    Web: www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    36 min
  • EP 111: How to Add $20K to Your Nutrition Business Before Christmas (Your 4-Month Plan)

    With four months left in the year, you might be looking at the goals you set back in January and realising you're not quite where you thought you'd be. The instinct is to post more, sell more, and squeeze more consults into an already full week. But that's how a lot of us reach December exhausted, with not much extra to show for it.


    In this episode, I share a simple roadmap to add $20,000 to your business before the year ends, without burning yourself out.

    Here's what you'll learn:

    ✨ How to pull fast levers in your business that generate quick revenue

    ✨ The exact reactivation campaign script to turn quiet leads into active clients

    ✨ A Black Friday strategy to boost sales without cheapening your rates or breaching advertising rules

    .

    📲 CONNECT WITH ME

    Web: www.charlynooi.com

    Facebook:https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    35 min
  • EP 110: Can Dietitians and Nutritionists Use Client Testimonials? (What the Rules Actually Say)

    There's a lot of confusion about what dietitians and nutritionists can and can't share when it comes to client results.

    In this episode, I go through what the guidelines actually say across Australia, Canada, the United States, and the UK, and what you can use instead to build trust and stand out.

    Here's what you'll learn:

    ✨ The Google review mistake almost every practitioner makes without realising

    ✨ Where before and after photos stand, and why it depends on where you're registered

    ✨ 3 ways to prove you're good at what you do without relying on testimonials

    If you've been holding back on your marketing because you weren't sure what was allowed, this episode will free you up to show up with confidence.

    Note: This episode is general marketing guidance, not legal or regulatory advice. Always check your own professional body's current advertising guidelines.

    .

    🔗 LINKS MENTIONED

    SOCIAL CONTENT MACHINE

    Stop staring at a blank screen wondering what to post. Get a full week of content planned in under 20 minutes, tailored to your niche and written in your voice, so your posts attract the right people and bring you consistent enquiries.

    Get instant access here → https://charlynooi.mykajabi.com/offers/T2SgCDmo/checkout

    MOMENTUM CLUB

    My high-touch 6-month coaching program for dietitians and nutritionists building a 6-figure business beyond 1:1 consults. We build the whole engine with you: your signature program, your funnels, your content, email marketing and paid ads.

    Send me a DM on Instagram @charlynooi and let's chat about where you're at.

    .

    📲 CONNECT WITH ME

    Web: www.charlynooi.com

    Facebook: https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    26 min
  • EP 109: How to Turn a One-Off Consult Into a $2000 Program Client

    You're not undercharging because you lack confidence. You're undercharging because you're only getting paid for the time you spent with your client.

    In this episode, I share the exact shift that took me from $130 consults to a $2500 gut health program, and what to say so clients opt for the program instead of a single session.


    Here’s what you’ll learn in this episode:

    ✨ What your clients are really telling you when they stop rebooking

    ✨ The 4 pricing steps I moved through to transition from consults to programs

    ✨ The 3 key moments where the program conversation should happen so it feels ethical and supportive instead of salesy

    You don't need a bigger audience to grow your business. You need a different offer.

    .

    🔗 LINKS MENTIONED

    Program Ideas Guide for Dietitians and Nutritionists: Stop trying to invent your program from scratch. Get 77 ideas across a range of nutrition niches and find the one that fits the work you're already doing.

    Get instant access here → https://charlynooi.com/77-profitable-ideas 

    .

    📲 CONNECT WITH ME

    Web: https://charlynooi.com/

    Facebook: https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    37 min
  • EP 108: Pretty Content Is Costing You Clients (Do This Instead)

    You can present to a room full of people without an issue. So why does talking to your own phone camera feel impossible? 

    In this episode, I break down what's actually working on Instagram right now, and the simple 3-part formula behind content that signs clients. 


    Here’s what you’ll learn in this episode:

    ✨ Why over-produced content is dying (and what's converting instead)

    ✨ The simple 3-part formula for creating high-converting content

    ✨ Where to find endless content ideas you already have

    ✨ How to use AI to show up consistently without sounding robotic or losing your whole week

    If you're done pouring hours into content that doesn't convert, this episode will show you exactly what to do instead. 

    .

    🔗 LINKS MENTIONED

    Social Content Machine: Stop staring at a blank screen wondering what to post. Get a full week of high-converting content planned in just 20 minutes, tailored to your niche and written in your authentic voice, so you can spend less time creating content and more time working with clients.

    Get the Social Content Machine Here: https://charlynooi.mykajabi.com/offers/T2SgCDmo/checkout

    .

    📲 CONNECT WITH ME

    Web: https://www.charlynooi.com

    Facebook: https://www.facebook.com/charlynooi

    Instagram: https://www.instagram.com/charlynooi

    YouTube: https://www.youtube.com/@charlynooi

    .

    👩‍💻 REVIEW & SUBSCRIBE

    I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.

    If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.

    And don’t forget to hit subscribe so you never miss an episode.

    27 min

About The Nutrition Business Show

From the publisher's feed

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, and wellness practitioners. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business.

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