In episode 44 of The Nutrition Business Show, I’m pulling back the curtain and sharing how I scaled my online nutrition business to $380K/year, while working just 3 days a week.

Yep — I used to work 6 days a week seeing back-to-back 1:1 clients, constantly stuck in admin, follow-ups, and burnout. On paper, it looked like success… but behind the scenes, I was exhausted, unfulfilled, and hitting an income ceiling.

In this episode, I’m walking you through:

1. The turning point that made me reassess how I work

2. How launching my first Signature Program changed everything

3. The mindset shift that helped me break past $100K

4. The exact steps I took to add scalable income streams without working more hours.

   
   

If you're tired of trading time for money, craving more freedom, and ready to scale in a way that feels aligned… this episode will show you what’s possible.

🎧 Hit play now on this inspiring episode!

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Register for Live 3-Day Workshop on May 15th: The 6-Figure Signature Program Intensive

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In Episode 43 of The Nutrition Business Show, I’m diving deep into the 3 BIG reasons why your nutrition business hasn’t hit that $100K mark yet (and it’s not because you’re not working hard enough).

I’m pulling back the curtain and getting real about what actually moves the needle in your nutrition business. Because hard work alone isn’t enough to build a profitable, sustainable business — and I learned that the hard way.

Here’s what you’ll learn:

✔️ My journey to building a 6-figure business, and why being productive didn’t make me profitable.

✔️ Why selling consults is keeping you stuck in hustle mode, and what to offer instead.

✔️ The mindset shift you need to stop treating your business like a hobby and start acting like a CEO.

Ready to start building a scalable and freedom-based business that serves you and your clients. Hit play now! 🎧

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Register for Live 3-Day Workshop: The 6-Figure Signature Program Intensive

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In Episode 42 of The Nutrition Business Show, I’m walking you through the exact 5-Step Client Attraction System every nutrition business needs to consistently attract the right clients 🧲

This system helped me grow my business to multiple 6-figures filled with aligned clients, and it’s exactly what I wish I had when I started out.

If you're doing all the things to grow your nutrition business — showing up on Instagram, sharing value, seeking out referrals — but still not seeing consistent clients… this episode is for you.

Here’s what you’ll learn:

✔️ The #1 messaging mistake that repels your dream clients

✔️ Why your content might be informative, but it’s not turning those likes into cash

✔️ The importance of having a clear offer that solves a specific problem

✔️ How to create a simple conversion path that guides followers into clients

✔️ Visibility strategies to ensure your content actually reaches a new audience

By the end of this episode, you’ll have a proven, actionable client attraction system to grow your business without chasing clients or relying on hope marketing. 

Ready to take control of your lead generation system and scale your business? Hit play on this episode now! 🎧

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: Which part of the client attraction system are you most excited to implement in your business? 💬

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In Episode 41 of The Nutrition Business Show, I’m sharing how I created a six-figure a year recurring income stream spending just 90 minutes a week(!) 💸. And no, it didn’t involve adding more 1:1 calls or paying for ads 🙅‍♀️.

If you're looking to scale your business without burning out 🔥, this episode is for you.

Here’s what you’ll learn:

✔️ How I built a simple, scalable system to generate recurring income 💰

✔️ Why listening to your audience is key to creating the right offer 👂

✔️ Ideas for recurring revenue streams you can implement in your business today 💡

Plus, I’m sharing all the details about my Bali Nutrition Business Retreat 🌴 happening in June, where we’ll work together to build your income streams, set up systems and funnels to help you make your next income leap 🎯.

So if you’re ready to stop working harder and start working smarter, hit play on this episode now! 🎧

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: What is your biggest takeaway from our conversation? 🤔

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Bali Retreat (11 - 15 June 2025): https://charlynooi.mykajabi.com/bali-retreat 

👉 Get 20% That Clean Life: https://get.thatcleanlife.com/2edulc

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In this episode of The Nutrition Business Show, we dive into one of the most powerful ways to build your personal brand and grow your nutrition business—Instagram Reels. But how can you make reels work for you?

I sat down with social media manager and coach, Genesis Yu, who shares invaluable insights on how to use video content to your advantage, even if you’re an introvert and are camera shy.

🎧 LISTEN NOW

In this episode, we cover:

✔️ Why video content is key to building a personal brand and growing your business in 2025.

✔️ The power of personal branding and storytelling, and how video helps you connect with your audience on a deeper level.

✔️ How to use Gen’s TTIPS framework to create engaging Reels.

✔️ How you can build confidence in front of the camera and get started, even if you're camera-shy.

✔️ Essential filming equipment (spoiler: you don’t need to break the bank to get started!).

If you're tired of feeling invisible online or unsure how to turn reels into real clients—this episode is a must-listen! 

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: What’s your biggest takeaway from this episode?

📲 CONNECT WITH GEN

Instagram: https://www.instagram.com/newgensocial/ 

Website: https://www.newgensocial.com/ 

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In Episode 39 of The Nutrition Business Show, I’m walking you through a real-time sales page audit for a fertility dietitian’s online program—breaking down what’s working and simple tweaks that could double or even triple her conversions.

👀 Want to see what I’m talking about? There’s a full video version on my YouTube channel here where you can watch my screen as I go through the entire page, section by section.'

In this episode, I cover:

✔️ The deadly mistakes that can kill conversions on your sales page (and how to easily fix them)

🎥 Ready to watch the full sales page breakdown? Head over to my YouTube channel and see the audit in action.

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know if you’d like to see more episodes like this!

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Get personalised support to create and launch your online program: Apply for the Momentum Club

👉 Important legal considerations for selling online programs: Episode 4 with Lawyer Chantel Ryan

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Is a website essential for your nutrition business—or can you get by without one? What should you include? Which platform is best? And most importantly, how do you make sure your website actually brings in clients instead of just sitting there collecting dust?

In Episode 38 of The Nutrition Business Show, I chat with expert website designer Jessica Freeman, who specialises in high-converting sites for dietitians, nutritionists, and fitness professionals. Jess breaks down exactly what makes a website effective, the biggest mistakes to avoid, and the strategies that turn your site into a lead-generating machine—without spending all day on social media.

🎧 LISTEN NOW

In this episode, we cover:

✔️ The must-have pages every nutrition website needs

✔️ How to pick the right platform (WordPress, Squarespace, Showit, etc.)

✔️ The secret to writing clear, compelling copy that actually converts

✔️ Why SEO still matters (even in the age of AI) and how to boost your ranking

✔️ The best way to structure your offers and services for more client bookings.

Whether you’re launching your first website or refreshing an outdated one, this episode is packed with practical, actionable tips to help your site work for you—not against you.

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: What is your biggest takeaway from our conversation?

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Bali Retreat (June 2025): https://charlynooi.mykajabi.com/bali-retreat 

👉 Free Training: Build Sites That Actually Convert - https://jesscreatives.com/dms/

👉 SEO Services: https://jesscreatives.com/seo-services/ 

CONNECT WITH JESS

Email: [email protected] 

Instagram: @jesscreatives 

Website: https://jesscreatives.com/ 

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Welcome to Episode 37 of The Nutrition Business Show! If you’re tired of constantly chasing new clients and wondering why your Instagram posts aren’t converting, it’s time to add on something more powerful — an Automated Sales Machine.

🎧 LISTEN NOW

In this episode, I’m pulling back the curtain on how to set up an automated email sales email engine that nurtures leads, builds trust, and sells your services on autopilot. With potential clients taking longer to convert, having a strategic email sequence is more important than ever.

Here’s what you’ll learn:

✔️ Why social media alone isn’t enough to make sales (and what to do instead)

✔️ Why email marketing is still the highest ROI strategy (earning $40 for every $1 spent!)

✔️ How to create a lead magnet that actually gets leads onto your email list

✔️ What to send in your emails and how often to turn your subscribers into buyers 

✔️ How to automate your sales process so you can sell 24/7

🎁 BONUS: I also shared how you can set this up quickly with a done-for-you email system that makes selling effortless.

If you're ready to stop chasing leads and start making sales consistently, this episode is for you!

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: Do you already have a lead magnet?

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Emails That Sell (Custom Emails): https://bit.ly/email-sales-engine 

👉 Want Us to Create Your Lead Magnet?: https://bit.ly/digital-va-concierge 

👉 Bali Retreat (June 2025): https://charlynooi.mykajabi.com/bali-retreat  

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Welcome to Episode 36 of The Nutrition Business Show! Are your sales slowing down, and finding clients feels harder than ever? Don’t slash your prices just yet!

🎧 LISTEN NOW

When sales dip, it’s easy to think that lowering your prices will bring in more clients. But here’s the reality: discounting can actually hurt your business. It attracts price-sensitive clients, lowers your brand’s perceived value, and makes it harder to build a sustainable income.

In today’s episode, I’m sharing five powerful strategies that will help you bring in more clients without slashing your prices. Because the solution isn’t about charging less—it’s about tapping into more compelling sales strategies.

Here’s what you’ll learn from this episode:

✔️ Why discounting attracts the wrong clients (and what to do instead)

✔️ How to improve your messaging so people see the real value in your offer

✔️ The power of payment plans (and how to structure them to protect your income)

✔️ How to create urgency and exclusivity to boost conversions

✔️ Simple ways to add value that make your offer a no-brainer

And to help you take action right away, I’m sharing three simple steps you can use this week to attract new clients—without lowering your prices.

If you’re tired of feeling like you have to compete on price, this episode will show you how to sell with confidence, attract the right clients, and grow your income the smart way.

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: Which strategy are you going to implement first?

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Join Us at the Bali Retreat: 11 - 15th June 2025 🏝️

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Welcome to Episode 35 of The Nutrition Business Show! Tune in for my interview with guest, Qi Zhai-McCartney, Psychotherapist and Coach, where we discuss how you can master your mindset for business success.

🎧 LISTEN NOW

In this episode, I sat down with Psychotherapist and Coach, Qi Zhai-McCartney, to dive deep into the biggest mindset traps that keep entrepreneurs stuck—and how to break free. Whether you struggle with imposter syndrome, fear of selling, or the constant pressure to do more, Qi shares practical strategies to rewire your thinking and create a business that fuels you instead of draining you.

Here’s what you’ll learn from this episode:

✔️ The key mindset traits of successful business owners (and why hustle culture isn’t the answer)

✔️ How to overcome the fear of selling yourself without feeling awkward, pushy, or salesy

✔️ The biggest mindset shifts female entrepreneurs need to balance business, family, and personal time

✔️ Why perfectionism and self-doubt keep you in a cycle of overthinking and procrastination—and how to break free

✔️ How to set clear boundaries (without guilt) so you can create more space for your life and business

If you’ve ever felt stuck, overwhelmed, or afraid to take the next step in your business, this episode is for you. Listen in and discover how to reprogram your mindset for success.

Once you’ve tuned in, I’d love to hear from you! Head over to Instagram @charlynooi and let me know: What’s one small mindset shift you’re committing to today?

🔗 LINKS MENTIONED IN THIS EPISODE

👉 Join Us at the Bali Retreat: 11 - 15th June 2025 🏝️

ABOUT QI

Qi is an investment professional-turned-psychotherapist. She helps high-stress and high-achieving clients manage their personal well-being and build better relationships with the most important people in their lives, be it their loved ones, business partners, clients, or coworkers. Clients often come to Qi feeling stuck, overwhelmed, or unable to make key decisions in their personal life and their career. Qi works through a 3-step process of developing Awareness about their true goals, Articulating these goals clearly, and designing Action items to reach optimal outcomes.

CONNECT WITH QI

Instagram: @seeing_qi

Tiktok: @seeingqi

LinkedIn: Qi Zhai-McCartney

YouTube: @SeeingQi

📲 CONNECT WITH ME

Web: www.charlynooi.com

Facebook: @charlynooi 

Instagram: @charlynooi

YouTube: @charlynooi

REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST

I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! 

I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. 

If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!