The Modern Retail Podcast

The Modern Retail Podcast

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The Modern Retail Podcast episodes

  • What’s in and out in food and beverage for 2026

    In this episode of the Modern Retail Podcast, special projects editor Melissa Daniels and senior reporter Gabriela Barkho discuss their favorite food and beverage trends of 2026. Fresh off of Expo West, the episode’s discussion revolves around what is considered “in” and what’s “out” across categories. Protein sod and functional coffee remain hot items. Meanwhile, the noise against seed oils continues to grow in the better-for-you space, with brands boasting products made with alternatives like beef tallow and avocado oil.


    The emerging trends in 2026 include:

    • High-protein and “fibermaxxing” across nearly all food and drink categories.
    •  An all-in-one approach to routines, such as combining daily creatine dose with the morning coffee, often in portable packaging.
    •  The MAHA movement’s growing influence on trends in food, beverage and wellness is only growing in 2026.
    • 41 min
    • The art and science of product pricing

      This week on the Modern Retail Podcast, special projects editor Melissa Daniels speaks with Kris Malkoski, the president of learning and development at Newell Brands who oversees operations for household brands including Graco and Sharpie. They go behind-the-scenes into how the 100-year-old baby gear brand Graco, known for its affordability against higher-priced start-ups, is approaching pricing strategies in an increasingly volatile retail environment thanks to AI, tariffs and cost-conscious shoppers.


      Daniels interviews Malkoski about how Graco mitigated tariff-related price increases, how the brand is increasingly using AI to help dial in what prices a customer is comfortable paying, and how brands and retailers work together to align on pricing and assortments. Their conversation also gets into:

      • The product development teams that play a role in keeping pricing competitive and affordable
      •  How AI is changing the way Graco approaches customer personas
      •  The ways Newell Brands works with retailers to help inform pricing and layout strategies that move units
      • 36 min
      • Marketing is experiencing an AI reckoning

        On this week’s episode of the Modern Retail Podcast, co-hosts Gabriela Barkho and Melissa Daniels are joined by executive editor Anna Hensel to unpack how AI is reshaping marketing workflows and creative output.

        As customer acquisition costs rise and shoppers grow more discerning, brands are using AI to sharpen targeting and streamline production. But many remain cautious about replacing human talent or handing over mission-critical work to fast-evolving technology.

        30 min
      • An emergency tariffs episode

        In a blow for President Donald Trump's tariff agenda, the U.S. Supreme Court ruled on Feb. 20 that the Trump administration exceeded its authority under the International Emergency Economic Powers Act in a 6-3 decision. In other words, they deemed that the sweeping tariffs he issued on Liberation Day against nearly every U.S. trading partner were unlawful. Now, many people in the retail industry, whose companies have been impacted by these tariffs, are left wondering what will happen next in the days and weeks to come.


        In this emergency episode of the Modern Retail Podcast, executive editor Anna Hensel, special projects editor Melissa Daniels and senior reporter Gabriela Barkho break down what the Supreme Court ruling means for brands and retailers. They get into:

        • Their initial reactions to the news that the Supreme Court struck down President Trump's tariffs.
        •  Whether or not brands and retailers will be able to get refunds for the tariffs they paid over the past year.
        •  What this could mean in the push for more domestic manufacturing.
        •  What they'll be watching next as President Trump vows to impose his tariffs agenda through other means.
        • 29 min
        • The dawn of DTC 3.0

          In 2026, the term direct-to-consumer, or DTC, has become somewhat of a pejorative within the retail startups ecosystem.

          Enter: “DTC 3.0,” or what’s dubbed as the most sustainable and profitable version of the model to date. The term was popularized last year after an X post by Cody Plofker, the CEO of Jones Road Beauty, though a debate has emerged on what the phrase entails.

          On this week's episode of the Modern Retail Podcast, senior reporter Gabriela Barkho is joined by two veterans of the DTC landscape who started their brands in the 2010s. Nate Checketts, co-founder and CEO of Rhone, and Melissa Mash, co-founder and CEO of Dagne Dover, argue that the term DTC, in and of itself, is antiquated. The two also weigh the pros and cons of being an early player in the "DTC boom," and their approaches to raising venture capital and building more sustainable brands.

          This week's episode discusses:

          • How do founders characterize the different phases of DTC?
          • A look back at being part of the DTC 1.0 wave, then navigating the next two phases amid increased challenges. 
          • How events like the Covid-19 pandemic and tariffs helped shape the DTC channel.
          • Building an enduring brand through a slower, more sustainable growth model. 
          • 52 min
          • Inside the Super Bowl activation boom

            This week on the Modern Retail Podcast, special projects editor Melissa Daniels is joined by senior reporter Julia Waldow to dive deep into the world of brand activations happening around Super Bowl LX. Many brands don't have the $8 million to drop on a Super Bowl ad. In turn, they're tapping pop-ups, concerts and other IRL experiences to drive awareness before millions of eyeballs in the Bay Area, where the Super Bowl will be held at Levi's Stadium.

            32 min
          • How ICE activity became an issue retailers big and small can no longer ignore

            On this week’s Modern Retail Podcast, the staff discusses how the growing presence of Immigration and Customs Enforcement (ICE) in cities like Minneapolis is impacting retail. Senior reporter Gabriela Barkho and special projects editor Melissa Daniels are joined by Modern Retail executive editor Anna Hensel to discuss topics like executives' reactions, shoppers’ protests and how brands are expressing solidarity with people on the ground.
            In this episode, the three discuss:

            • How local and national retail brands with a Minneapolis presence are addressing their employees and customers.
            •  Recent ICE killings of Renee Good and Alex Pretti pushed corporate CEOs from Target and Best Buy to finally respond.
            •  What some brands are doing to express solidarity with immigrants and locals, including participating in strikes and donating sales proceeds to organizations.
            • 33 min
            • The high cost of free returns

              On this week's episode, special projects editor Melissa Daniels takes a deep dive into how brands are shaking up their returns playbook. As many as 72% of brands are charging for returns these days, according to the National Retail Federation, but that's a major customer pain point. In turn, it's an area of business that brands are constantly evaluating to make sure their return policies make logistical and financial sense while still providing a good customer experience.

              Daniels speaks with Samantha Gold, founder of sleepwear brand Motette, and Arin Schultz, chief growth officer at mattress brand Naturepedic, about the changes they're making to their return policies to make them more customer-friendly without taking a hit on the costs associated with processing returns. They get into:

              • The invisible costs of free returns, like shipping rates and warehouse restocking fees
              • Why Motette is planning to roll out free returns following a customer poll
              • The ways Naturepedic got its return rate to less than half of the industry average
              • 27 min
              • Cautious optimism at NRF around AI and shopper sentiment in 2026

                This week, co-hosts Gabriela Barkho and Melissa Daniels are joined by senior reporter Julia Waldow to dive into takeaways from the National Retail Federation's 2026 conference; it's the retail industry's biggest conference, and typically sets the tone for the year.


                The mood at NRF was cautiously optimistic, with brands and retailers showing off their best use cases of agentic commerce and AI tools to help with checkout and discovery. Waldow explains how the week also saw announcements from the likes of Google, and Microsoft about the tools they're deploying for retailers to try. But at the same time, executives said there is still some friction, with many attendees themselves saying they don't trust AI to do their shopping for them. Barkho discuss how beyond technology, brands talked about how to court today's shoppers by focusing on value, and the ways they're looking to stay relevant.

                Other key themes discussed on the show include:

                • How AI in retail has shifted from hypothetical use cases to case studies of practical applications
                •  The far-fetched robotics and technologies seen on the Expo Floor
                •  Brands becoming less vocal about tariffs and immigration-related challenges as they focus on growth in a complex landscape
                • 34 min
                • What is in and out for wellness in 2026

                  Kicking off the new year, the Modern Retail Podcast is delving into all things wellness.

                  This week, senior reporter Gabi Barkho is joined by Rachel Hirsch, founder and managing partner of Wellness Growth Ventures, which has backed brands like BelliWelli and Cure Hydration. Together, they predict what’s on trend and what’s on its way out, when it comes to health and wellness. The categories discussed include food and beverage, beauty, and fitness. 

                  The emerging themes in 2026 include:

                  • The definition of wellness resolution is constantly evolving, especially as consumers try more trends and focus on personalized routines. 
                  • Simplified routines and hero products have taken the throne from multi-step routines.
                  • Strength training, GLP-1s and high-protein intake continue to dominate diet and fitness trends.
                  • 32 min

                  About The Modern Retail Podcast

                  From the publisher's feed

                  The Modern Retail Podcast is a podcast about all the ways the retail industry is changing and modernizing. Every Saturday, senior reporters Gabi Barkho and Melissa Daniels break down the latest retail…

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