Business Of Therapy

The Nitty Gritty on Intro Calls


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You work SO hard to get someone to schedule an intro call.

You’re consistently showing up on Instagram. You’re networking, you’re perfecting your Psychology Today profile, and more.

You name it, and you’re DOING it to turn that *potential* client into an *actual* client!

But…maybe you’re not feeling certain about your current process.

If what you’ve been doing isn’t converting people from your intro calls into private pay therapy clients, this episode is for YOU!

In this episode, I cover: 

  • Shifting your mindset to view an intro call as a sales call
  • Why you need to allow potential clients to self-schedule an intro call
  • The confirmation email with important, must-know details
  • What to do when someone doesn’t answer/get on for the intro call
  • A breakdown of what the *actual* intro call looks like
  • Questions to ask so you learn WHY someone is seeking therapy
  • How to handle when someone is a good fit vs. when they’re not
  • Wrapping up with a reminder about your fees, logistics, & next steps

Connect with Kelly:

  • Follow on Instagram @businessoftherapy and @sitwithkelly 
  • Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

  • This episode is sponsored by Alma, the financially rewarding way to go in-network
  • I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
  • Private Practice Academy Bundle (PPA) 
  • Reels Membership 
  • Business Coaching Waitlist 
  • Free training
  • Caption Guide

Mentioned in this episode:

FREE Training: How to Market & Grow Your Private Practice on Instagram

...more
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Business Of TherapyBy Kelly McKenna, Therapist & Business Coach

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