The PartsEdge Podcast

Venus Toro is the CEO of WYN Solutions, a company dedicated to providing innovative talent solutions in car dealer marketing. Under her leadership, WYN Solutions has specialized in resolving executional bottlenecks and accelerating growth in the automotive industry.

Venus shares her journey from working with Salesforce to establishing WYN Solutions, a company focused on providing specialized talent exclusively for the automotive market. They discuss how WYN Solutions addresses parts and service marketing needs and the successes they have experienced in the industry.

Venus also reveals her personal passion for boxing and discusses the innovative AI tool they are introducing. Finally, she shares her goals for the future and the meaningful initiatives WYN Solutions is involved in within the Columbia community.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“We want to make sure that we provide winning solutions for our clients.” -Venus Toro

Connect:

Venus Toro

LinkedIn: www.linkedin.com/in/wynwithus

Website: www.wynwithus.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com

Steven Adragna is the Principal-Founder & Chief Recruiter at Global Auto Staffing, where he leverages his extensive experience in the automotive industry to connect talent with opportunities. His expertise in recruiting and deep knowledge of the automotive sector are instrumental in driving the success of Global Auto Staffing.

Steven's journey into the automotive industry started at a young age, and through hard work and determination, he has become a leading figure in automotive recruiting. Kaylee Felio and Steven Adragna delve into Steven's expansive experience in the car business, his passion for mentorship and learning, and the insights he has gained from being both a part of and leading the industry. 

They touch on various topics, including the value of personal experience in hiring, the challenges of rapid company growth, and the significance of culture and onboarding in the automotive industry. They also discuss Steven's journey in the car business and his transition to founding his own recruiting firm. Throughout the conversation, they emphasize the importance of mentorship, continuous learning, and the fulfillment of purpose and passion in the automotive industry.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“Nobody realizes what really drives the front end. It's the back end, right?” -Steven Adragna

Connect:

Steven Adragna

LinkedIn: www.linkedin.com/in/stevenadragna

Website: www.globalautostaffing.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl
Website: www.partsedge.com

Jami Alexander is the General Manager at Meineke. She oversees 7 stores and a team of over 35 employees. Her expertise in managing daily operations and profit expectations, coupled with her ability to develop effective processes, makes her an invaluable asset.

Jami shares her journey into the automotive industry, starting as a delivery driver and working her way up. Kaylee and Jami’s conversation touches on the independent versus dealership dynamics in the automotive industry and ways to bridge the gap between different roles within the business, particularly between service advisors and technicians.

Jami Alexander also emphasizes the need for understanding and collaboration, believing in kind leadership while setting clear expectations and holding to them, reflecting her success in leading her team.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“We need to do a better job of understanding what motivates people because it's not always money.” -Jami Alexander

Connect:

Jami Alexander

LinkedIn: www.linkedin.com/in/jami-a-4075a9271

Website: www.meineke.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl
Website: www.partsedge.com

Allasandra Marini is the Assistant Parts Manager at Heister Auto Group, where she excels in parts management and customer service–contributing significantly to the efficiency and effectiveness of the company's operations.

Kaylee and Allasandra Marini talked about the challenges and triumphs of running a centralized wholesale operation, separating from dealerships, and managing multiple brands. Allasandra also shares her personal journey into the automotive industry and discusses the importance of being coachable and seeking feedback for personal growth. 

Additionally, she shares her approach to understanding different personalities in the workplace, highlighting the importance of effective communication and self-awareness.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“I think it's really hard to grow if you can't take constructive criticism properly.” -Allasandra Marini

Connect:

Allasandra Marini

LinkedIn: www.linkedin.com/in/allasandra-marini-456a091b5

Website: www.hiesterauto.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com

Peter Smith is the Founder and Managing Partner of The Lion Partnership, a firm specializing in automotive dealership consultancy. With over forty years of experience in the automotive industry, he focuses on strategies to improve dealership operations and customer and employee engagement.

Peter shares his career highlights, innovative approaches, challenges, and emphasized the importance of a positive mindset and long-term customer relationships in the car dealership business. Peter Smith's career spans decades, during which he founded the Lion Partnership to mentor and develop a collective of vetted vendors–aiming to enhance customer and dealership experiences. 

This initiative reflects his commitment to innovation in the automotive industry, as he actively tests and implements cutting-edge technologies–including a telephone AI system that revolutionizes call handling and response mechanisms.

Moreover, Peter also shed light on the challenges and strategies involved in starting new ventures, the significance of networking through platforms like LinkedIn and Clubhouse, and the need to prioritize long-term customer relationships over short-term sales pressures.

This underscores the importance of embracing innovation, leveraging networking tools, and prioritizing long-term customer relationships to succeed and thrive in this dynamic sector.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“It's about learning that one extra thing every single day.” -Peter Smith

Connect:

Peter Smith

LinkedIn: www.linkedin.com/in/peterwsmithlion

Website: www.lionpartnership.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl
Website: www.partsedge.com

Todd Katcher is the Managing Partner at Digital Dealership System, specializing in advancing automotive retail technology through innovative digital signage solutions. His expertise focuses on enhancing dealership customer experiences and operational efficiency​.

Kaylee Felio and Todd Katcher discuss the transformative impact of dealership technology on motivating and managing dealership teams. Digital Dealership System is at the forefront of revolutionizing how car dealerships operate and strive for success. Through their innovative digital signage and dashboard solutions, they are creating a new standard for efficiency and accountability within the dealership industry.

Todd elaborated the challenges faced by car dealerships in integrating new features and aligning technology with dealership goals. With a focus on empowering dealership staff and bridging the gap in technology, Digital Dealership System offers a user-friendly and cost-effective solution compared to other tools in the marketplace.

The conversation revealed the power of real-time performance tracking and dynamic information display in motivating sales and fixed ops teams. To learn more about the Digital Dealership System and gain insights into the future of dealership technology, listen to the full episode of the Parts Girl Podcast featuring Todd Katcher.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways:

Quote

“I think the biggest thing is when you hear back from a customer on how our product helped them.” -Todd Katcher

Connect:

Todd Katcher

LinkedIn: www.linkedin.com/in/toddkatcher

Website: www.digitaldealershipsystem.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl
Website: www.partsedge.com

Emily LaCroix is a dynamic and accomplished marketer with a passion for community relations and building strong relationships within the automotive industry. She is also the Marketing Director at Berger Chevrolet, one of the top 1% of Chevy dealerships in the Nation, excelling in both Fixed and Variable Operations, and has earned Dealer of the Year Award eleven times.

In this episode of the Parts Girl Podcast, Emily LaCroix joins host Kaylee Felio to delve into her extensive experience in community relations and innovative employee-focused marketing within the automotive sector. She sheds light on her impactful journey, the pivotal role of community engagement, and the unique strategies executed at Berger Chevrolet.

Emily LaCroix emphasizes the importance of cultivating relationships within the local community. At Berger Chevrolet, community relations are paramount, fostering stronger connections with customers and enhancing the dealership’s credibility through collaborations with local businesses and organizations.

Showcasing employees in marketing initiatives is a strategic focus at Berger Chevrolet. Utilizing a variety of channels, from TV commercials and TikToks to social media and website features, Emily LaCroix ensures that the team behind the brand is prominently highlighted, building trust with customers and improving internal relations between the marketing department and employees.

Emily LaCroix is also committed to community giving at Berger Chevrolet, actively participating in philanthropic activities, including breast cancer awareness and military support initiatives. This commitment not only fortifies Berger Chevrolet’s positive community image but also strengthens the dealership's ties with the local populace.

Don’t miss out on the Parts Girl Podcast for an in-depth conversation with Emily LaCroix, and gain insights into successful community-centric marketing in the automotive world.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“In terms of automotive marketing, a lot changes all the time.” -Emily LaCroix

Connect:

Emily LaCroix

LinkedIn: www.linkedin.com/in/emily-lacroix

Website: www.bergerchevy.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com

Scott Davis is a strong business development professional, and the President and co-founder of Volie, Inc., the #1 BDC Engine that allows you to rethink the way you manage customer communications for sales and service BDC's. He has worked with many dealers and their service departments to successfully establish or improve their BDC's.

Effective communication and customer relationship management are crucial aspects of running a successful auto dealership. However, managing the dealership's business development center (BDC) manually can be a challenging and time-consuming task, impacting productivity and profitability. In this episode of the Parts Girl Podcast, Kaylee Felio speaks with Scott Davis, the co-founder of Volie, a BDC software that addresses these challenges head-on.

Scott Davis shares the backstory of Volie and how it was founded to cater to the growing need for improved communication and data management in the automotive industry. Dealerships faced difficulties in identifying who to call, managing inbound and outbound calls efficiently, and maintaining customer data accuracy. Volie emerged as a solution to streamline these processes and provide dealerships with a competitive edge.

Volie's call center application integrates with dealership management systems and consolidates data from various sources. This allows dealerships to build work plans based on their specific market and strategy. With Volie, dealers have complete visibility into their BDC operations and can execute their communication strategies effectively. The platform eliminates the guesswork and manual work involved, resulting in improved productivity and resource management.

By leveraging Volie's automation and accountability features, dealership agents can significantly increase their productivity. The software supports agents with personalized guidance, helps manage inbound and outbound calls effectively, and provides insights to prevent double calls and missed opportunities. With focused and systematic communication, dealerships can generate more leads, schedule appointments, and minimize customer defection.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways

Quote

“There's nothing more important than actually doing something.” -Scott Davis

Connect:

Scott Davis

LinkedIn: www.linkedin.com/in/scottjustindavis

Website: www.volie.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com

Jordan Cox is the community manager of ASOTU or the Automotive State of the Union, a forward thinking content and community for dealers and industry innovators. The purpose of ASOTU is particularly close to Jordan's heart, as it showcases the achievements of various automotive stakeholders, from industry partners to frontline workers.

Are you ready to dive into the world of automotive excellence and uncover the untold stories behind remarkable individuals and their contributions? In this Parts Girl Podcast episode, host Kaylee Felio and Jordan Cox delve into the incredible work being done in the automotive industry. From shining a spotlight on those who are revolutionizing the field to exploring the personal journeys of customers, this episode highlights the power of automotive excellence.

One of the key topics discussed is the Automative State of the Union (ASOTU) in the automotive industry. Jordan explains how this event serves as a platform to showcase achievements, inspire stakeholders, and acknowledge the groundbreaking impact of industry players. They emphasize the importance of recognizing and appreciating the efforts of various individuals, including frontline workers, industry partners, and detailers.

As a former car salesperson, Jordan Cox understands the misconceptions and astonishment surrounding their career choice with a college education. However, they passionately describe the joy of connecting with customers, building trust, and ultimately helping them find the perfect vehicle. It's about much more than just cars and parts; it's about the personal stories and journeys of each customer.

Throughout the episode, Jordan Cox expresses their love for podcasts and their ability to inspire others. They highlight how Kaylee Felio's podcast has motivated individuals to be their best selves and gain confidence. Jordan emphasizes that everyone has the potential to be a hero and that small actions now can have a significant impact on future generations. 

Tune in to the Parts Girl Podcast and join Kaylee Felio and Jordan Cox in exploring the power of automotive excellence, authentic connections, and the stories that drive us all.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 www.fixedopsmarketing.com.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 www.getbayley.com.

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Takeaways:

Quote

“Over time, you realize what your true passion is.” -Jordan Cox

Connect:

Jordan Cox

LinkedIn: www.linkedin.com/in/coxjordant

Website: www.asotu.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com

Justin Pomeroy is an accomplished entrepreneur and business leader who founded and serves as Vice President of Fixed Operations & Income Development of Foundation Auto Corp, a leading provider of automotive solutions in North America.

In the fast-paced world of the automotive industry, embracing growth, learning, and persistence can pave the way for success. In today’s episode of the Parts Girl Podcast, Kaylee Felio sat down with Justin Pomeroy, a seasoned professional in the field, to discuss his journey and the valuable lessons he's learned along the way.

In the early stages of his career as a service advisor, Justin Pomeroy actively sought knowledge by initiating conversations with seasoned professionals on LinkedIn. By regularly consulting experts in this manner, Justin Pomeroy gradually expanded his understanding of daily tasks, reports, and pay plans, steadily honing his skills over time. Above all, Justin Pomeroy emphasizes being open to learning by putting ego aside.

As his career progressed, the value of persistence in relationship-building became increasingly apparent to Justin Pomeroy, especially when navigating complex interpersonal situations. Navigating the automotive industry inevitably involves challenges, particularly when dealing with difficult managers. However, Justin Pomeroy persisted through these complex situations with great patience and relationship building.

In addition to actively seeking knowledge and persisting in building relationships, Justin Pomeroy stresses the immense importance of communication in the heavily service-focused automotive industry. In an industry where customer satisfaction is crucial, Justin Pomeroy learned to maintain composure and engage in effective communication to defuse conflicts.

Through the lessons learned in his extensive career journey, Justin Pomeroy has gained critical insights that can greatly empower other professionals in the automotive industry. His advice serves as an inspiration for how embracing continuous growth, learning from both positive and negative experiences, and persisting through daunting challenges can ultimately lead to fulfillment and success in the automotive field.

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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 ⁠www.partsedge.com⁠.

This show is Sponsored by:

Fixed Ops Marketing: Dive into a world of amplified profitability with their comprehensive marketing solutions. From viral video marketing to robust support for service departments, they’ve got your marketing needs covered. Their services encompass SEO, dealer-branded video content, automation, and social media marketing. Discover how Fixed Ops Marketing can enhance your business today by visiting 🔗 ⁠www.fixedopsmarketing.com⁠.

Bayley: Unlock operational finesse with Bayley’s Automated Vehicle & Key Tracking solutions. Streamline your Lot Management, Recon, and Fixed Ops. Their ingenious solutions are tailored to inject efficiency, fuel sales acceleration, and elevate your Customer Satisfaction Index. Traverse the Bayley journey and unveil how they can morph your dealership dynamics at 🔗 ⁠www.getbayley.com⁠.

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Takeaways

Quote

“If you fix a person's problem–whether they're mad or not, you're going to be the hero in the situation.” -Justin Pomeroy

Connect:

Justin Pomeroy

LinkedIn: www.linkedin.com/in/justin-pomeroy-293a4b36

Website: www.foundationauto.com

Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com