Jacynth Basset is the founder of The Bias Cut, the first online premium fashion boutique that truly celebrates style at every age. They launched the blog July 2015, and the retail side in March 2016 and now are growing at 100% year on year. We talk about the power of JVs (partnerships or collaborations), how find them and make them work. We also discuss the importance of research and listening to your customers to futher the growth of your business.

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