The Randa Carrabba Show™

You’re doing 20 jobs. A CEO only has 5.

In this solo episode, Randa answers the question she gets asked more than any other: “What do you even do all day?” After more than three years out of the day-to-day operations of PowHerFit, she breaks down exactly how she spends her time, and why most founders are spending theirs on the wrong things.

Randa walks through the five jobs every CEO should own: cash, vision, culture, decisions, and the brand. She shares real examples from her own week, including why she treats her slow mornings with her son as a design decision, how one word change and one boundary with a lead became culture decisions, and why “decisions” doesn’t mean every decision. She also opens up about launching PowHerFit’s first six-figure month the same day she gave birth, the season her husband, team, and therapist lovingly removed her from her own operations, and how bodybuilding prep made her a better business owner by forcing her to stop solving every problem herself.

By the end, she asks the one question you’ll be able to answer in about two seconds: if you disappeared for 30 days, what breaks first? And she explains why the real question isn’t what breaks, but which job you take off your plate first.

If you’re carrying 20 jobs and calling it normal, or you’ve ever thought you were the glue holding your business together, this episode will help you see where the design needs to change.

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit

In this episode, Randa sits down with personal brand strategist Jaclyn Romo, who went from celebrity makeup artist in LA to launching her own cosmetics brand out of a friend’s condo, landing partnerships with the Grammys, Cardi B, and Selling Sunset, and now building personal brands and back-end systems for founders and industry experts.

Between the two of them, they’ve worked with around 600 founders this year, so instead of a typical “tell us your story” interview, they compare notes on who is actually winning right now and what those founders are deciding that everyone else is avoiding.

Randa and Jaclyn unpack why visibility is becoming the highest form of currency, why content without a path to conversion is just noise, and why the simplest funnel is beating the complicated one. They also get into why 68% of Jaclyn’s clients raise their rates, why done-for-you is suddenly in such high demand, how to tell the difference between someone selling you and someone advising you, why your freebie has to be good enough to feel like it should cost money, and what Jaclyn learned building her own AI trained on hundreds of real client calls.

They close with six rapid-fire predictions for 2027, including why the personal brands making the most money won’t have the biggest followings, why AI will make it harder than ever to stand out, why you need to own your audience instead of renting it, and why the winning founders will be founder-led, not founder-run, with fewer offers and a narrower dream buyer.

If you want to walk into 2027 making decisions instead of guesses, this conversation will show you what the founders pulling ahead are already doing.

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit

Follow Jaclyn Romo:

Instagram: @jaclyntromoYouTube: https://www.youtube.com/@jaclyntromo

Website: https://jaclynromo.com/

In this episode, Randa sits down with Evie Swift, who scales founder-led service businesses past $100K a month by getting inside the business, running the numbers herself, and staying until the work is done. This one isn’t a typical guest interview. It’s two people who sit across the table from founders every week, comparing notes on the patterns they keep seeing and the beliefs that quietly cap a business long before the strategy does.

Randa and Evie unpack why “I just need more leads” is almost never the real problem, why pouring money into a business with a leak only makes the leak more expensive, and why “no one can do it like me” sounds like pride but works like a ceiling. They also get into how to build proof before you have it, why founders struggle most to hand over decision-making, what “after this season” really costs, how the trust recession is changing what buyers need before they say yes, and why most women in business are still underpricing themselves.

They close with a rapid-fire round and a candid conversation about client confidentiality, including why your clients should never be content props, and what it takes to protect them even when a lead pushes back.

If you’ve ever said you are your business, believed more leads would fix it, or kept pushing the hard decisions to “next season,” this conversation will show you what’s actually holding the next level back.

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit

Follow Evie Swift:

Instagram: @evelynrose14

Website: https://evelynswift.com/

In this episode, Randa sits down with high-performance productivity coach, author, and entrepreneur Sandi Glandt to talk about what it really takes to build a big life without sacrificing the parts of it that matter most. From building her business with babies at home, to launching a bestselling book the same week she gave birth, to learning how to rely on systems, support, and other women, Sandi shares how her definition of leadership has evolved as her life and businesses have grown.

Randa and Sandi unpack why the strongest women often struggle the most to ask for help, how your personal life can become the hidden bottleneck inside your business, why the right support creates more capacity, and how getting into rooms with women operating at a higher level can collapse years of growth. They also share why going into the right rooms matter, why successful women cannot keep building alone, and how one relationship can open the door to opportunities you never could have planned for yourself.

Sandi also shares the story behind Called to Lead, the movement she co-founded with Kelly Roach for ambitious women who want to grow their leadership, wealth, influence, and impact without choosing between business, faith, family, and freedom. Called to Lead’s 2026 flagship event brings hundreds of female founders and leaders together in Boca Raton on October 1 around connection, collaboration, and next-level leadership

Catch more insight and content here:

Website: randacarrabba.com

Instagram: @randacarrabba @iconiqueacademy @powher.fit 👑💗

Follow Sandi Glandt:

Instagram: @sandiglandt

YouTube: @SandiGlandt

Website: https://www.sandraglandt.com/welcome

Learn more about Called to Lead:

Get your VIP tickets here: https://www.sandiglandt.com/called-to-lead, use my code 30OFF for 30% off

Instagram: @calledtoleadmovement

2026 Event: October 1, 2026 | Boca Raton, Florida

In this episode, Randa sits down with Rachel Godfrey, former physiotherapist, founder of three businesses, and mentor to high-achieving women who seem to have figured out almost every area of life, except their relationship with their body. Together, they unpack what happens when the very traits that helped you become successful start working against you.
Randa and Rachel talk about the difference between high standards and perfectionism, becoming a “human doing” instead of a human being, why identity and self-worth sit underneath so many health struggles, and why more discipline is not always the answer. They also get into muscle, aging, GLP-1s, investing in your health, the freedom found in structure, and why the strongest women often have the hardest time admitting when their current way of operating is no longer working.
If you’re the woman who can lead the business, solve the problems, take care of everyone else, and push through almost anything, but still wonders why certain parts of your life feel harder than they should, this conversation may show you what you’ve been missing.
Catch more insight and content here:
Website: https://randacarrabba.com/
Instagram: @randacarrabba @iconiqueacademy @powher.fit
Follow Rachel Godfrey :
Website: https://blacklabelcodes.com/
Instagram: https://www.instagram.com/therachelgodfrey/

In this episode, Randa shares her conversation with Jasmine Sotiropoulos on Without a Brief and gets honest about what happened after she had already “made it.” From making her first million at 23, to rebuilding success with more separation from her identity, to eventually becoming the bottleneck inside a business that depended too heavily on her, Randa shares what she had to unlearn about success, scaling, and freedom.
Randa and Jasmine unpack why a business can look successful on paper and still be built in a way that costs the founder too much, why buyers haven’t disappeared but trust has changed, why followers do not equal buyers, and what shifts when you stop chasing more attention and start building for freedom, profitability, and longevity.
If you’ve ever built something successful but still felt owned by it, questioned whether more visibility is really the answer, or wondered why the next level still feels heavier than it should, this conversation will challenge the way you think about growth.
Catch more insight and content here:
Website: https://randacarrabba.com/
Instagram: @randacarrabba @iconiqueacademy @powher.fit 
Follow Jasmine and her brand studio here: 
Website: www.redbowhouse.com or www.reworded.com.au
Instagram: @reworded.au

Listen to Without a Brief Podcast: 
https://open.spotify.com/show/7nrJsPipsdP61uJ8PgxmNv?si=4507af46b9ce47b8&nd=1&dlsi=a3b4faae9a5c4e5f

https://www.youtube.com/@withoutabrief

https://podcasts.apple.com/ph/podcast/without-a-brief/id1891811979

In this episode, Randa shares her conversation with Shawn Lynch on The Success Formula Podcast and goes all the way back to where her entrepreneurial story began. From turning down grad school to sell handmade jewelry at a mall kiosk, to building a multi-million dollar company, losing it, rebuilding her confidence, and eventually creating another seven-figure business, Randa connects the dots between the wins, the losses, and the lessons that changed how she builds today.

Randa and Shawn unpack why your identity cannot live inside your revenue, the lesson that finally taught her what scaling actually means, why founders have to build businesses that can grow without them, and how marriage, motherhood, faith, and time have completely changed her definition of success.

If you’ve ever felt behind, tied your worth to the outcome, or wondered whether building more should require sacrificing more, this conversation will give you a different way to look at success.

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit 👑🩷

Follow The Success Formula Podcast

Website: https://www.officialsuccessformula.com

Instagram: @officialsuccessformula @officialshawnlynch

What happens when the business you built can’t grow without you?
In this episode, Randa shares a conversation with Danielle Martin on the Houston Business Women Podcast about the season that completely changed the way she leads and scales businesses.
They unpack why so many successful women stay trapped inside businesses that depend on them, why doing more is rarely the answer to scaling, and what it actually takes to build the systems, positioning, leadership, and trust required for sustainable growth. They also go deeper into faith, stewardship, failure, confidence, and why building a bigger business means very little if the woman carrying it does not have the capacity to sustain it.
If the business is growing but still cannot function without you, this conversation will challenge the way you think about your next level.
Catch more insight and content here:
Website: https://randacarrabba.com/
Instagram: @randacarrabba @iconiqueacademy @powher.fit
Follow Houston Business Women Podcast:
Website: https://houstonbusinesswomen.org
Instagram: https://www.instagram.com/houstonbusinesswomen/

In this episode, I’m sharing a conversation from Callie Wagner’s podcast, The Worthy and Wealthy Christian Mindset for Women in Business, where we get honest about faith, ambition, wealth, greed, and stewardship. We talk about why so many Christian women confuse contentment with complacency, what happens when money starts exposing your motives, and why wanting more doesn’t automatically make you greedy. Callie shares what she had to confront after reaching $20K+ months, and I share what making millions, losing money, rebuilding businesses, and having my identity stripped away taught me about success, surrender, stewardship, and who I am without any of it.

Because at some point, you have to ask yourself: If God has already given you enough, why do you still want more?

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit 👑🩷

Get the Iconique Guide: https://randacarrabba.com/iconique-blueprint/

Randa and Grant sit down with their son, Croix, on the eve of his sixth birthday to capture how he sees the world right now. From God and generosity to ninjas, baseball, and family, this episode is equal parts meaningful, hilarious, and unforgettable.

Catch more insight and content here:

Website: https://randacarrabba.com/

Instagram: @randacarrabba @iconiqueacademy @powher.fit 👑🩷

Get the Iconique Guide: https://randacarrabba.com/iconique-blueprint/