In conversation with Secrets of the Top 100 Agents’ Grace Ormsby, the chief economist at PRD, Dr Diaswati Mardiasmo, lifts a lid on what factors should really be taken into consideration when defining a region as “affordable”. Unpacking the changing definition of “regional” living, Diaswati shares her methodology and reasoning behind her latest report, which uncovers the top 10 regional affordable areas in 2022, before lending her insight into how Australians are now accessing data and research – and why agents need to be paying attention. In this episode, you will hear:

 

• How data plays out in real-world experiences

 

• Which marketing channels make sense in 2022  

 

• What we can expect from the upcoming election

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