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Restaurant Technology Guys Discuss Storytelling and Media with Shawn Walchef
In this episode of Restaurant Technology Guys, host Jeremy Julian talks to Shawn Walchef, the owner of Cali Barbecue in San Diego. Shawn shares his story of running a restaurant, struggling in the initial years, and learning to make it a success. He also discusses the impact of technology, especially social media platforms, in advertising and marketing his business. Shawn shares the importance of building a community and storytelling for restaurant businesses, even advising fellow restaurant owners to take advantage of digital platforms to share their unique stories. They then delve into the topic of personal development, work satisfaction, gratitude, and self-care. The conversation concludes with Shawn sharing his future plans and encouraging listeners to connect with him for collaboration or questions.
00:00 Introduction and Welcome
00:11 Guest Introduction: Shawn's Journey
00:48 The Birth of Cali Barbecue
01:12 Overcoming Challenges and Embracing Barbecue
02:23 The Power of Storytelling and Digital Presence
03:12 Embracing Online Reviews and Social Media
04:03 Transforming a Barbecue Business into a Media Business
07:04 The Importance of Telling Your Own Story
10:21 The Power of Continuous Improvement and Curiosity
17:18 Balancing Personal and Professional Life
22:22 The Importance of Authenticity and Transparency
24:13 The Power of Authenticity and Sharing Personal Stories
25:15 The Journey of Sobriety and Adoption
25:53 Turning Passion into a Full-fledged Business
26:28 The Shift from Traditional Marketing to Storytelling
27:55 Overcoming Fear and Embracing the Journey of Content Creation
28:50 The Power of Persistence and Consistency in Content Creation
30:23 The Impact of Storytelling and Influence
32:16 The Importance of Self-improvement and Continuous Learning
38:42 The Journey of Building a Successful YouTube Channel
41:08 The Future of Storytelling and Digital Content Creation
43:49 Conclusion: The Impact of Storytelling and Gratitude
In this episode of The Restaurant Technology Guys podcast, Jeremy Julian speaks with his guest, Justin Ulrich. Justin is the leader of the marketing team at Evocalize. They discuss Justin's diverse career path and his experience in the marketing world. Justin shares how his team at Evocalize aids local businesses with their marketing, from automating paid digital marketing to facilitating localized digital marketing strategies. They also discuss the importance of content creation and audience engagement, with an emphasis on LinkedIn as a powerful platform. Listen in to learn more about B2B and B2C brand marketing, as well as insightful advice for individuals aiming to strengthen their career and brand.
Introduction
Who Is Justin Ulrich?
Marketing In The Restaurant World
The Impact Of Networking And The Importance Of Nurturing Relationships
The Power Of LinkedIn In Marketing
Lessons Learned In Marketing
Branding And Content Creation
The Power Of Storytelling In Influencing Audiences
Engaging Your Audience To Build Brand Loyalty
PopcornGTM Video
In this episode of the Restaurant Technology Guys podcast, Jeremy Julian hosts a conversation with Paul Molinari and Michael Beck, co-founders of PopcornGTM, a company focused on delivering bold, intentional sales and marketing strategy to help restaurant technologies break through and win. They delve into the challenges of getting noticed in a crowded market, underscore the importance of resonating with target audiences, and share valuable insights on the utilization of sales and marketing strategies for success in the restaurant tech realm.
Introduction
Michael & Paul Introduction
Background and Industry Experience
Birth of Popcorn GTM
State of the Restaurant Tech Market
Brand Messaging and Sales strategy
Conclusion
In this episode of The Restaurant Technology Guys podcast, Duane Waterman from Polar Leasing discusses the company's unique temporary cold storage solutions for the restaurant industry. Polar Leasing provides rentable, ground-resting walk-in cooler freezers across the country. These units come pre-equipped with the ability to adjust to both cooler and freezer temperatures and are delivered to clients between 1-3 business days after ordering. Duane highlights the units' seamless construction and efficient operation to keep upkeep costs lower. The podcast covers the utilitarian nature of these units, which serve a wide variety of businesses and special events, delivering efficient, temporary cold storage solutions.
00:01 Introduction and Guest Introduction
00:42 Understanding Temporary Cold Storage
01:29 The Origin of Polar Leasing
03:14 How Polar Leasing Works
04:11 Use Cases for Temporary Cold Storage
05:21 Technical Aspects of Temporary Cold Storage
08:09 The Process of Getting a Temporary Cold Storage Unit
10:14 Unique Applications of Temporary Cold Storage
11:14 The Technology Behind Polar Leasing
17:29 The Efficiency of Polar Leasing Units
18:42 How to Contact Polar Leasing
19:32 Conclusion
Restaurant Technology Guys Podcast: Episode featuring Swipeby
In this episode of the Restaurant Technology Guys podcast, Jeremy interviews Carl Turner, the CEO, and founder of Swipeby. They discuss the exciting strides Swipeby is making in the restaurant technology space, from implementing an AI-driven 360 online ordering platform to developing personalized, automated marketing campaigns for restaurant businesses. They delve into the benefits of AI technology for enhancing customer experiences, improving business operations, and offering real-time data analysis.
Introduction
About Carl Turner and Swipeby
Challenges and Solution
Data Analysis and Customer Experience
Discussing Future of AI in Restaurants
Engaging with Swipeby
Closing Remarks
In this episode of Restaurant Technology Guys podcast, the host speaks with Nabeel Alamgir, CEO and co-founder of Lunchbox. They discuss Nabeel's background as an immigrant from Kuwait and Bangladesh, the birth of Lunchbox as a solution to challenges faced by restaurants in the age of technology, and the innovative features Lunchbox offers to enhance restaurant operations. They also touch on Nabeel's interesting viewpoint on the COVID-19 pandemic as an accelerant of restaurant industry shifts towards technology and the importance of mental and physical health for leaders in the hospitality industry.
00:00 Introduction and Guest Background
00:52 Understanding the Role of Lunchbox
01:53 Nabeel's Journey into the Restaurant Industry
04:27 The Growth and Evolution of Lunchbox
04:54 The Vision and Mission of Lunchbox
12:36 The Impact of the Pandemic on the Restaurant Industry
17:22 Understanding the Different Types of End Users
18:18 Improving the User Experience with Dynamic Features
19:58 Improving User Experience and Managing Third-Party Delivery Orders
20:52 The Importance of Adapting and Growing as a Company
21:19 The Decision to Acquire a Company and Entering a New Space
21:45 Understanding the Needs of Restaurant Operators
23:33 The Role of POS Systems in Restaurant Operations
27:03 The Future of Off-Premise Ordering: AI and Machine Learning
30:55 The Importance of Health and Wellness for Leaders
33:56 Connecting with Lunchbox and Future Plans
Surviving the Turnover Storm: Strategies for Building a Strong Restaurant Workforce
In the Restaurant Technology Guys podcast, host Jeremy mentions that they are joined by Kamyar Fadavi, Founder and CEO of TalentTroll and Zipyap. Kamyar discusses how his passion for technology led him to create TalentTroll, aimed at restructuring the hiring process in the restaurant and hospitality industry. His product, Zipyap, provides a unique, automated system that streamlines the hiring process for busy managers. He also emphasizes the need to understand job candidates' expectations and enhance the application experience to attract best talents. They further delve into the importance of employers building a brand, offering adequate employee training, and managing workforce turnover in the restaurant sector.
00:04 Introduction to the Podcast
00:48 Guest Introduction: Kamyar Faron
01:15 Kamyar's Background and Journey
03:26 The Problem of High Turnover in the Restaurant Industry
09:38 The Importance of Proper Onboarding and Training
13:38 Building an Employer Brand
19:02 Understanding the Value of Each Job Role
22:30 The Art of Flavor Profiling
23:04 The Importance of Team Accountability
23:19 Introducing Zippy App: A Solution for Talent Acquisition
23:59 The Challenges of Hiring in the Restaurant Industry
25:25 The High Cost of Employee Turnover
27:18 The Role of Branding in Talent Acquisition
28:48 Recruitment as a Marketing Function
29:14 The Importance of a Consistent Candidate Experience
38:59 The Power of Zippy App in Streamlining the Hiring Process
41:50 Engaging with Zippy App
43:47 Closing Thoughts on Talent Acquisition
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Thermodyne foodservice is a company that provides high-quality cooking and holding equipment for restaurants, hotels, catering and other foodservice businesses. Thermodyne's patented Fluid Shelf technology ensures even heat distribution and precise temperature control, resulting in better food quality, safety and shelf life. Thermodyne offers a range of products, from countertop warmers and steamers to full-size ovens and cabinets, that can meet any foodservice need. Join Aaron Bremer where he shares his journey.
In this episode, we have a special guest: Matteo, CEO of Voodoo Brewing. Voodoo is known for its innovative and experimental beers, like the Gran Met, a Belgian-style tripel aged in oak barrels with champagne yeast, or the Big Black Voodoo Daddy, a massive imperial stout with chocolate, vanilla and coffee. Matteo will tell us how he started Voodoo, what inspires him to create new beers, and what challenges he faces in running a successful brewery. Tune in and get ready to learn some brewing magic from Matteo! Check them out at https://www.voodoobrewery.com/
From the publisher's feed
Restaurant Technology Podcasters... Drawing from years of combined experience in restaurant technology, implementation, and marketing, The Restaurant Technology Guys are here to help you run your…
Jeremy literally grew up in the Restaurant Technology Industry. His family is the founders of Custom Business Solutions, Inc. and Jeremy’s early school vacations were spent soldering components for restaurant customers. Twenty-plus years later and Jeremy is COO for CBS, in charge of the implementation of technology systems for CBS customers. It’s fair to say that Jeremy is very much in touch with the challenges and issues facing restaurant operators in the area of technology systems. Outside of CBS, Jeremy and his wife Michelle are the busy parents of two boys and two girls. The family’s youngest son was adopted from Uganda. Four kids, youth sports, church and many other activities mean non-stop action at the Julian household. Jeremy is a big fan of baseball and soccer. When not cheering on the kids in sports Jeremy enjoys cooking and watching Food Network.

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