It is about relationships, not rates!

What do you do when you know you have the best carrier but the rate is a little high? You look for discounts and different adjustments you can make to the police. You bundle it with your property policy; normally, most insurance agents have an umbrella policy because it is not that expensive. 

We need to be recommending our clients do the same thing. We need to advise them of the best policies and protection for their needs, which does not always mean the cheapest!

• Educate the client on why the policy increased. Is there an accident or violation that may have caused the increase? Was there a claim? Did we make a change like a new car or a youthful driver?

• Review features on current policies and carriers. Discounts that they may qualify for on the current policy(ies).

Here's the 6 steps (and scripts) on how to know when and when not to remarket:  https://www.agencyperformancepartners.com/blog/insurance-remarketing-strategy-when-to-and-when-not-to/

Get 20% off our RATE INCREASE CONVERSATION Course: https://www.agencyperformancepartners.com/reducing-remarketing/

Complete our form and grab our scripts on how to have the rate increase conversation: https://share.hsforms.com/1-BVw-FYGRSOL7GtS7Arm3g1beus

We’re Agency Performance Partners; APP is your insurance agency’s best friend when it comes to training, strategies, brutal truth & tough love that'll grow your agency with hugs & high fives along the way….just like a BFF.

Are you looking for insurance training to grow your insurance agency? https://www.agencyperformancepartners.com/work-with-us/

Shop online: everything from scripts and templates to on-demand courses to merch: https://www.agencyperformancepartners.com/shop/

#insuranceconsultant #insurancetraining #salestraining #insurancecoaching #insuranceleadership #insuranceagencyowner #insurancesalestraining #insurancetechnology #insurancetraining #runninganinsuranceagency #insurancesales #timemanagement #insuranceagencytraining

A Robust Remarketing Strategy for Insurance Agencies to boost retention and stop wasting time with useless activities.

6 steps (and scripts) on how to know when and when not to remarket: https://www.agencyperformancepartners.com/blog/insurance-remarketing-strategy-when-to-and-when-not-to/

Get 20% off our RATE INCREASE CONVERSATION Course: https://www.agencyperformancepartners.com/reducing-remarketing/

Complete our form and grab our scripts on how to have the rate increase conversation: https://share.hsforms.com/1-BVw-FYGRSOL7GtS7Arm3g1beus

We’re Agency Performance Partners; APP is your insurance agency’s best friend when it comes to training, strategies, brutal truth & tough love that'll grow your agency with hugs & high fives along the way….just like a BFF.

Are you looking for insurance training to grow your insurance agency? https://www.agencyperformancepartners.com/work-with-us/

Shop online: everything from scripts and templates to on-demand courses to merch: https://www.agencyperformancepartners.com/shop/

#insuranceconsultant #insurancetraining #salestraining #insurancecoaching #insuranceleadership #insuranceagencyowner #insurancesalestraining #insurancetechnology #insurancetraining #runninganinsuranceagency #insurancesales #timemanagement #insuranceagencytraining

Challenges When Running An Insurance Agency | Cultivate a Performance Culture WITHOUT Drama

Knowing what you want is challenging. For a long time, it seemed restrictive to us at APP.

It seemed restrictive rather than open to possibilities, until I was burning out and not advancing.

There was no light at the end of the tunnel; there was only more darkness.

• Get Your Vision Right
• How to Hire and Fire Based on Values
• Get Your Hands On Data
• Processes & Procedures
• Coaching Meetings

Many agency owners come to us burned out, tired, and thinking of selling.

Which begs the question, Are You Running the Agency or Is the Agency Running You?

Our Agency Assessment may be just the fit for your growing team.

Connect with us and start by reading our blog: https://www.agencyperformancepartners.com/blog/how-to-run-an-insurance-agency/

Grab our Performance Improvement Plan:

https://bit.ly/APPPIP

Enroll in our Plan and Execute Course:

https://www.agencyperformancepartners.com/how-to-build-your-insurance-agency-success-roadmap

Remember, if it were easy everyone would do it!

We've outlined 8 Challenges

When Running an Insurance Agency.

What we know in advance, we can prepare for in advance.

Here is a rundown of the common agency challenges we see in running an insurance agency:

✅ Building a Growth Strategy

✅ Financial Management

✅ Monitoring Team Performance

✅ Carrier and Market Changes

✅ Hiring & Keeping Talent

✅ Technology Selection (Use and Adoption)

✅ Customer Experience

✅ Marketing & Branding Exhausting right?

 Have no fear APP is here to help you identify how to run an insurance agency to have your agency serve you, your team, and your family.

Find out how to overcome the 8 challenges of running an insurance agency:

https://www.agencyperformancepartners.com/blog/how-to-run-an-insurance-agency

Different Agency Manager Styles help to get to know each person and their personality.

What makes them tick, their learning style, what do they enjoy about their job, and what do they like the least? Do they have any hobbies?

Just like it is important to build a good rapport with a client, you must do the same with your team.

Ask questions and show genuine interest.

It should be more about them and less about you.

Regularly scheduled Coffee Chats or One on Ones are a great starting point.

Set aside 15-30 minutes 2 times a month to meet with each person.

Create an agenda that includes any items you would like to review, and then have them add items to the agenda they would like to discuss.

A Guide for Agency Managers to be a ridiculously amazing agency.

This starts with a strong leadership team.

A great team leader is one that can take a step back, look at problems from the outside, utilize the resources available to find a solution, and is an ambassador of the agency's culture.

As a manager just starting with the agency, you should take the time to talk to the leadership team and find out what sets the agency apart from the competition.

It could be that your agency donates to a local organization for every referral sent to them or that they love being involved in local events.

Pinpointing what sets the agency apart from the competition can help you visualize your journey as a leader.

What is the agency's mission statement, and what are its values?

Memorize and use these in daily interactions with the team and your clients.

When an Agent gets Promoted to Manager, how to handle team dynamics: https://www.agencyperformancepartners.com/blog/how-to-manage-an-insurance-agency-team/

Making Outbound Calls in Your Insurance Agency is an important aspect of agency growth.

But to do outbound calls, they have to be planned.

Talk to your team about strategies for outbound calling.

What time of day is best?

Adjust it to where it works best for each team member.

Block times according to availability.

Have someone take an hour in the morning while the other answers service calls and the other in the afternoon, and switch it the next day, so a different person is calling in the morning.

How to make the time vs. trying to find the time: https://www.agencyperformancepartners.com/blog/insurance-agency-business-plan-how-to-structure-for-growth/

Grab our Performance Improvement Plan https://bit.ly/APPPIP

Enroll in our Plan and Execute Course https://www.agencyperformancepartners.com/how-to-build-your-insurance-agency-success-roadmap/

What is your insurance agency business plan? Do you have one? Of course you do, but do you know how to execute it?

Most agency owners have a plan, but many fail when it comes to execution. This entails having assigned tasks for your employees to complete to help retain and grow your business.

Imagine a front door and a back door. The goal is that the front door stays wide open for people to come in, but the back door stays shut. Closed tight.

Many agents focus on keeping the front door open and forget that the back door is open too. Sometimes they are losing more business than what is coming in, so your growth plan must include BOTH!

How to make the time vs. trying to find the time: https://www.agencyperformancepartners.com/blog/insurance-agency-business-plan-how-to-structure-for-growth/

Grab our Performance Improvement Plan https://bit.ly/APPPIP

Enroll in our Plan and Execute Course https://www.agencyperformancepartners.com/how-to-build-your-insurance-agency-success-roadmap/

We find that the Leadership Team isn't Accountable to Manage Accountability. In other words, they don't practice and model accountability for the team to take them seriously.

✅ Clear Metrics For Each Job

✅ Transparency In Metrics

✅ Accountability Strategy

✅ All Carrots No Sticks

✅ No Routine 1:1 Meetings With Team Members

✅ Agency Ownership and Leadership Team Is Not Modeling Accountability

Find out how to address solid accountability strategies: https://www.agencyperformancepartners.com/blog/insurance-agency-growth-strategies-holding-people-accountable/

Grab our Performance Improvement Plan: https://bit.ly/APPPIP

Enroll in our Plan and Execute Course: https://www.agencyperformancepartners.com/how-to-build-your-insurance-agency-success-roadmap/

When I mention accountability, the air leaves the room, and the team turns ghost-white. 6 Common Reasons You Lack Accountability in Your Insurance Agency.

I'm here to tell you things will get harder, and then they will get easier. This is where you get to pick your hard.

You can choose - but choosing not to hold people accountable will stifle your growth, fun, and opportunity. Temporary hard is always better than long-term hard.

Ask yourself - are you a little too comfortable with your team not flawlessly executing?

Here are the common reasons insurance agencies overthink accountability:

❌ Everyone will leave

❌ Addressing poor performance is difficult

❌ Manage consequences

❌ Is poor performance really that bad if they do other things well

❌ Another employee doesn’t do it either

Find out how to address solid accountability strategies: https://www.agencyperformancepartners.com/blog/insurance-agency-growth-strategies-holding-people-accountable/

Grab our Performance Improvement Plan https://bit.ly/APPPIP

Enroll in our Plan and Execute Course https://www.agencyperformancepartners.com/how-to-build-your-insurance-agency-success-roadmap/