As a therapist and business owner, you’re constantly faced with investment decisions—office space, staff, marketing, and professional development. With so many choices, how do you know where to put your money right now?

In this episode, Linzy Bonham, a financial expert for therapists, breaks down the strategic spending mindset—helping you avoid the trap of throwing money at every new trend. She shares how to identify the most impactful investment for your business today, recognize the emotional triggers behind financial decisions, and stop spending on things just because you feel like you "should."

Feeling pressure to be everywhere—Instagram, SEO, networking events? Wondering if that big purchase will actually move the needle? Before you pull out your wallet, pause and listen to this episode—because the right investment at the right time can make all the difference.

08:41 Finding Fulfillment in a New Role 09:04 The Ripple Effect of Supporting Therapists 10:34 Strategic Spending in Business 13:11 Letting Go of Ineffective Marketing 15:01 Aligning Marketing with Personal Strengths 16:09 The Burden of Doing Too Much

Linzy Bonham Resources

• Website
• Instagram
• LinkedIn
• Podcast
• Freebie: Right Thing, Right Time tool

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