In this episode of the SaaS Revolution Show, Andy Whyte (CEO & Founder, MEDDICC) joined Alex Theuma to share his tips on staying ahead in the complex sale.
Andy discusses:
- why he chose to start writing about MEDDICC in his free time and launched his book 'MEDDICC'
- how he organically spotted an opportunity and founded MEDDICC
- what MEDDICC is and why the top SaaS companies use it
- the hardest thing about selling SaaS, whilst focusing on the value, stakeholders and process.
and more.
Andy will be speaking at SaaStock Remote on 22-24 March 2022, about How to Understand, Educate & Influence Your Prospects (And Convert them into Customers). Register for free to get his how-to guide: https://www.saastock.com/remote-2022/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)