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One of the most frequently asked questions that I get from TPT sellers is, what are the must-have WordPress plugins that I should have for my website? If you’ve had the same question, then today is your lucky day because I’m answering it in this episode, as well as why the right plugins are so important!

If you have a WordPress website for your teacher seller business, then it’s important to know that you want to keep your site as lightweight as possible. This will ensure that your site runs quickly, and trust me, site speed matters! Did you know that if it takes 10-15 seconds for a page to load on your site, people are almost 200% more likely to leave your site? 

So how do you ensure that your WordPress site is functional, while still being lightweight? That’s where plugins come in. Installing the right plugins is crucial, and there’s a few must-have plugins I believe every site should have. Tune in to hear my top 5 must-have WordPress plugins for every site.

If you’d like these plugins installed for you, you can sign up for my WordPress Care Plan!

Be sure to check out next week’s episode to hear which plugins you don’t need, and should get rid of.

0:49 What a plugin actually is

2:13 The 5 types of must-have WordPress plugins every site should have, and specific recommendations

3:38 Why RankMath is one of my must-have WordPress plugins over Yoast for SEO

11:08 Your action step today to ensure you have must-have WordPress plugins installed 

For the transcript and show notes, head here: https://kristendoyle.co/episode9.

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

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Have you heard the buzz around Google Analytics 4? If not, I'm here to fill you in about the recent announcement that was made.

In short, the tracking code that most of our websites use to track analytics is being shut down. Everyone will be required to use the new Google Analytics 4 tracking to track their website data beginning July 1, 2023. Depending on when you're reading this, that date may seem far away. However, there are specific things I recommend that you do now to prepare for this change.

If terms like Google Analytics, tracking, and code sounds like another language to you, I've got you covered. I'm going to walk you through exactly what to do so that you don't lose all of your Google Analytics data when July 2023 rolls around. If you prefer to have me take care of this Google Analytics 4 update for you, head here!

1:03 Why you need Google Analytics for your teacher seller business

3:41 A simple explanation of Universal Analytics vs. Google Analytics 4

5:02 Why I’m recommending that you keep both versions of Google Analytics for now

7:31 Your action step to take today to ensure you have Google Analytics 4 installed

For the transcript and show notes, head here: https://kristendoyle.co/episode8.

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

As teacher sellers, we know that things are constantly changing and evolving. One of the latest updates is featured testimonials on TPT. If you’re a words of affirmation girl like I am, you’re going to love this!

Since I’ve been part of the beta for these featured testimonials, I’ve had the opportunity to play around with this new feature for the past few weeks and want to share my thoughts (and excitement) with you.

Featured testimonials on TPT brings a lot of new opportunity for even more conversions on your product listings. In this episode, I’m filling you in on the top things to consider when using featured testimonials so that you can leverage them in the best way possible!

One of the more underrated benefits of these featured testimonials is that it reminds us, as sellers, to focus on the positive reviews we’ve received on our products. If you have a favorite product review that you're highlighting in your store, share it with me on Instagram @kristendoyle.co!

1:08 The criteria used in order to pull good reviews to put in the featured testimonials on TPT

4:43 My recommendations on how to best use featured testimonials on TPT

9:09 One way to track how featured testimonials are affecting your sales and conversion rates

9:42 Your action step for this episode to help you get started with utilizing featured testimonials on TPT in the most effective way

For the transcript and show notes, head here: https://kristendoyle.co/episode7

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Ya’ll are in for a treat today because this is my very first guest episode! Better yet, we’re talking to someone who loves TPT data just as much as I do.

Jarrett Vaucher is on the show to chat about why TPT data is so incredibly important for growth in your business. When you get into the habit of being intentional about tracking your data, it will allow you to make data-driven decisions that will really move the needle in your business over time. In fact, optimizing what you already have in your store based on TPT data can make a much greater impact than adding new products!

If you are someone who doesn’t pay much attention to your numbers, I think this episode will convince you to start. The truth is, without looking at your TPT data, you have no solid understanding of what’s working in your store and what’s not.

Whether you already track your TPT data closely and consistently or not, you'll walk away with something new to try. Jarrett offers so much helpful advice on the reasoning behind collecting your TPT data, which data you should even be looking at, what to do after gathering data, and his best tips for low traffic sellers. You'll also hear our opinion on raising and/or lowering your prices and why you should be using less competitive keywords on TPT.

3:25 Why Jarrett is so passionate about looking at data for TPT businesses

6:54 The top 3 data points you should be tracking as a TPT seller, and how to know which action to take based on that data

10:27 Why previews are so impactful, and why you should be looking at them closely if you have an underperforming conversion rate

13:25 What to do if you have a low conversion rate, but already have a preview 

18:12 Common misnomers around TPT data 

20:30 Jarrett answers rapid fire listener questions submitted by teacher sellers like you

For the transcript and show notes, head here: https://kristendoyle.co/episode6

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Time to get ready for back to school season already? Whether we like it or not, it’s right around the corner, and may have even already arrived for some of you! 

This means that the back to school rush and TPT sale is coming soon. Let’s go ahead and get our stores ready now so that this season can be a profitable one for your business. If you're unsure of where to start, I'm going to tell you exactly what to do in your store before the TPT sale.

I know how busy you are, so the three main tips I’m going to give you today will be quick, but super effective. In fact, I challenge you to implement what I teach in 30 minutes or less (yes, seriously!).

If you use the advice shared in this episode to prep your store for the sitewide TPT sale, be sure to tag me on Instagram @kristendoyle.co so that I can celebrate you!

1:45 How to look at product titles to ensure it’s using currently trending search terms

2:36 Which specific type of feedback is most effective to use in your product descriptions, and can boost your sales during the TPT sale

5:25 What to do before you lower your price on products that have low conversion rates

8:12 Your action step to take today to prepare your store before the TPT sale

Resources Mentioned:

• Ubersuggest
• KW Finder
• TPT Traffic Tab
• Follow me on Instagram @kristendoyle.co
• Join my private Facebook community: TPT and Website Savvy
• Rate & review The Savvy Teacher Seller on Apple Podcasts

For the transcript and show notes, head here: https://kristendoyle.co/episode5

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Do you use the TPT note to followers? Like so many other teacher sellers, maybe you feel like there’s no point because it seems like no one opens them anyway. 

I used to think the same thing. However, I’ve started using it more consistently and I’m happy to report that it’s paying off in my store! The results aren’t always immediate, but they are there. Not only is it leading to more product sales, but also to new subscribers on my email list.

If you’re wondering how I’ve gotten these results, and how I track the ROI of TPT note to followers, then stick around. I’m filling you in on what works…from how often to send your TPT note to followers, to what you should avoid sending in your notes to followers, and more. 

Don’t forget to take what you learn and apply it to your TPT store. If what you try doesn’t convert the first time, then tweak your process and try again until you find what works best with your specific audience.

00:50 Why you may have so many unread note to followers

3:30 What you should (and shouldn’t) be sending to your followers

7:00 Exactly how I know that the TPT note to followers is an effective marketing strategy for my business (and how you can too!)

8:45 You action step for today, and what to do if you get stuck

Resources Mentioned:

• Send a note to your followers
• Create a UTM code
• Create a Bitly account.
• PrettyLinks (for WordPress)
• RankMath Redirections (for WordPress)
• TPT Traffic Tab
• Follow me on Instagram @kristendoyle.co
• Join my private Facebook community: TPT and Website Savvy
• Rate & review The Savvy Teacher Seller on Apple Podcasts

For the transcript and show notes, head here: https://kristendoyle.co/episode4

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

If you have a website for your teacher seller business, then you likely have an about page. The big question is, are you using that page in the most effective way? See, lots of people make their about page all about them, but the reality is that your about page is not actually about you!

If this sounds backwards, I totally get it. It's an "about page", so why wouldn't it be about you? Well, because it's actually about the why and how that you're helping the person who is reading the about page.

Your about page is valuable real estate on your website because it's yet another place that people can go to find out if you know what you're talking and whether or not they can trust you. Don't worry, there's still a time and place to share some relatable personal information about yourself on this page as well!

In this episode, I'm giving you my 5-part framework that you can use as a template to build an effective about page. If you're a TPT seller and you don't have a website yet, you'll want this framework as well because this information also applies to the "my profile" tab in your TPT store!

After listening, go take a look at your about page, determine which pieces of the framework you have in place, and add the parts that you’re missing. This one step can make a big difference!

0:50 2 main mistakes that TPT sellers make when it comes to their about page

2:58 The true purpose of your about page

4:00 My 5 part framework for an effective about page

8:50 The one thing people forget to do at the end of their about page

Resources Mentioned:

• Grab your free worksheet to help you plan out your about page content
• Read How VIP Days Work and Why You'll Love Them
• Follow me on Instagram @kristendoyle.co
• Join my private Facebook community: TPT and Website Savvy
• Rate & review The Savvy Teacher Seller on Apple Podcasts

For the transcript and show notes, head here: https://kristendoyle.co/episode3

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

As a TPT seller, do you feel like you have to do all the things in order to keep your sales up? The need to constantly crank out content on Instagram, Facebook, and Pinterest is overwhelming to say the least. I used to feel like that too. I thought it was the only way that I had a chance at scaling my business, and it ultimately led to feelings of burn out and resentment towards my business.

But then something shifted. I started looking at my data and found that most of my sales were coming from TPT search. Hello passive income! I realized that the key to more passive income was determining where my products ranked in search.

Now that I know how to look at my data, and leverage SEO, my sales have skyrocketed...even without creating tons of new products. Are you ready to hear my favorite SEO tips so that you can learn how to do the same?

• 2:50 What search engine optimization really is & which two search engines to focus on as TPT sellers
• 3:33 My top 3 SEO tips for TPT sellers
• 5:55 How to search for the right keyword in TPT
• 7:30 One big mistake I see TPT sellers make 
• 8:50 Your action step to take today after hearing my SEO tips

Resources Mentioned:

• Check out my SEO for Teacher Authors online course
• KW Finder (affiliate link) 
• Ubersuggest
• Read my Beginner’s Guide to SEO

For the transcript and show notes, head here: https://kristendoyle.co/episode2

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Welcome to the very first episode of The Savvy Teacher Seller! To kick things off, I'm sharing the spark notes version of how I went from a classroom teacher to entrepreneur. As a TPT seller, web designer, and SEO coach, I now have three sustainable 6-figure businesses that I love.

If you're anything like me, there’s a good chance that you started your TPT store with the idea that you could just post resources and they would sell on auto-pilot while you were teaching, traveling, or sleeping! It turns out that it's not that easy. Now that TPT has more and more competition, we have to do a little more work in order to see the growth that we really want.

Ten years of experience as a TPT seller mixed with lots of SEO knowledge means that I have figured out how to make more sales without being tied to a laptop 24/7. Now I'm here to share these strategies with you!

Time Stamps:

• 1:05 Get to know me!
• 3:06 Why I decided to transition from a teacher to entrepreneur by starting a TPT store
• 4:25 Learn the secret to growing a TPT business without working more
• 5:47 3 things I’m really good at that will shape the content of this show
• 8:07 Podcast launch giveaway details

Show Notes: https://kristendoyle.co/episode1

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Hey y’all! Welcome to The Savvy Teacher Seller. I’m Kristen Doyle, an elementary teacher turned TpT seller and web designer. This podcast will be the place where I share my best tips that will help teacher authors like you grow your business in the most efficient and effective way possible. Join me each week as I cover all aspects of running a TpT business like strategic planning, improving your product listings, TpT seller website tips…and of course, my favorite, leveraging SEO to sell more of your products!

Send me a message on Instagram @kristendoyle.co and let me know what you would like to hear on the show, and don’t forget to hit the follow or subscribe button so that you never miss an episode!

Learn more at kristendoyle.co. 

Check out my Everything Page at https://kristendoyle.co/everything