In this episode of The Shift Show, I have a phenomenal chat with Michelle Lake, a master in both triathlon training and the world of sales. You know, the parallels between these two worlds are absolutely intriguing. Let’s dive in and see how athletic training can teach us about scalable income and authentic business growth!

Understanding Scalable Income Through Athletic Training What Exactly is Scalable Income?

Picture this: You train for a marathon. Every mile you run adds to your stamina, doesn’t it? Similarly, scalable income is like increasing your business stamina without exhausting yourself. It's about earning more without burning out—just like how athletes train smarter, not harder. But sometimes, there are 3 major obstacles holding you back from a scalable business. It's essential to identify and overcome these.

Why the Hype About Scalable Income?

With the world spinning so fast, aren’t we all looking for ways to make the most of our time? The right scalable business model is not just about the money; it's about freedom, flexibility, and, most importantly, living our passion authentically. That's the dream, right?

Michelle Lake’s Take: Practice Makes Perfect! Athletic Training Meets Sales

Michelle dazzled us with her perspective on sales, relating it to athletic training. Just as an athlete gets better with practice, so does a salesperson. With over 300 sales calls experience, Michelle's key takeaway? Confidence and absolute love for what you're offering. And guess what? I couldn’t agree more! Check out Michelle's coaching page to dive deeper into her expertise.

Directness and Authenticity in Connecting

In our chat, Michelle and I touched upon something fundamental - the magic of direct communication. Being genuine and straightforward, especially when conveying the value of what you're offering, can be a game-changer.

Debunking the Myth: Size Isn’t Everything!

The Power of a Dedicated Audience

A massive following isn’t the golden ticket to success. Surprise! Michelle is living proof that even with a smaller, dedicated audience, you can achieve wonders. It's not about how many; it's about how dedicated and engaged.

Consistency Over Campaigns

Flashy campaigns can be great, but have you tried consistent, year-round efforts? Michelle's journey emphasizes that real success lies in genuine connections and providing solutions to genuine problems. However, for those looking to scale up their efforts, understanding the 7-figure evergreen secrets can make all the difference.

The Role of Community in Scalable Growth

Community is everything, isn't it? Michelle’s nod to the guidance and support from our "Elevate" program melts my heart. Just goes to show that behind every successful woman is a tribe of other successful women who have her back.

Authenticity is the New Currency

Numbers don’t paint the whole picture. Authenticity does. Let’s champion the cause of genuine business, real connections, and yes, scalable income! Remember, it's about working smart, being real, and touching lives.

If you’re on the fence about building a scalable income, Michelle’s story is a must-listen! Connect with Michelle on Instagram @CoachMichelleelleLake to learn more about her business and how she helps triathletes and coaches.

 

Selling is an art that requires practice, perseverance, and a deep understanding of customer needs. High quality sales are not just about closing deals, but also about building relationships, trust, and long-term customer loyalty. In this blog, we will share 5 tips to master high quality sales and boost your business success.

What You’ll Hear:

• How to Ask for Help and Support When Needed: Discover the power of mentorship, coaching, and consulting and how to leverage them to improve your sales skills and techniques.

• Why You Should Stick to One Thing: Learn how focusing on one product or service can help you become an expert in your field and achieve high-quality sales.

• Building Your Confidence in Selling: Understand the importance of confidence in sales and learn practical tips to build it, such as practicing your pitch and presentation skills.

• Expecting and Preparing for Problems: Discover how anticipating problems and preparing for them in advance can help you overcome obstacles and achieve better sales performance.

• Embracing Your Fears to Drive You Forward: Learn how to embrace your fears and use them as a motivator to improve your sales performance and achieve business success.

Ask for Help and Support When Needed

Asking for help is an important step to mastering high quality sales. Seek guidance from mentors, coaches, and consultants to help you learn new skills and techniques. Surround yourself with supportive friends and colleagues who can help you stay motivated and focused.

Stick to One Thing and Give It Your All

Focusing on one thing at a time is essential to achieving high-quality sales. Choose one product or service and give it your all. Don’t get distracted by other ideas or projects. Concentrate your efforts on improving your sales skills for this one offering and become an expert in your field.

Build Your Confidence in High Quality Sales

Confidence is essential to achieving high-quality sales. Believe in yourself and your product or service. Practice your sales pitch, presentation skills, and focus on providing value to your customers. Build your confidence by continually improving your skills and techniques.

Expect and Prepare for Problems

Problems are inevitable in sales. Expect them and prepare for them in advance. Anticipate customer objections and develop strategies to address them. Be prepared to pivot and adjust your sales approach when needed. Embrace failures and learn from them to improve your sales performance.

Embrace Your Fears and Use Them to Drive You Forward

Fear can be paralyzing, but it can also be a motivator. Embrace your fears and use them to drive you forward. Push yourself out of your comfort zone and take calculated risks. Use your fears as a motivator to improve your sales performance and achieve business success.

To learn more about mastering high-quality sales and achieving business success, follow Nicole Culver on Instagram (@nicoleculver) and subscribe to her podcast and YouTube channel, The Shift Show. Don’t miss out on valuable insights and tips from Nicole and her guests.

In today’s fast-paced business world, it’s important to stay ahead of the game and be ahead of your competitors. This is where evergreen funnels come into play. In this blog post, you’ll discover how evergreen funnels can help you boost your revenue, grow your audience, and cut your work hours in half.

What are Evergreen Funnels?

Evergreen funnels are a step-by-step process that takes your qualified leads from ad to high-ticket sale within hours. They provide a highly effective way to drive sales, increase your revenue, and save you time and effort. The best part is, evergreen funnels are always available, even when you’re not actively promoting them.

The 3 Evergreen Funnels You Need in 2023 Fast Cash Funnels

This is the quickest way to get cash in the door and turn your ad spend into profit. It is a simple, yet effective funnel that will help you make sales within hours.

Brainstorm Funnel

This funnel is designed to help you generate new ideas for your business, product, or service. It helps you quickly identify the problems your customers are facing and provides solutions that will drive sales.

Application Funnel

This funnel is used to pre-qualify leads and filter out unqualified leads. It helps you focus on the high-quality leads that are most likely to convert into sales.

How to Start Using Evergreen Funnels in Your Business

Ready to start using evergreen funnels in your business? Connect with me and get even more insights on how to use evergreen funnels in your business. DM me on Instagram @nicoleculver and use the word FUNNEL. I’ll be happy to send you the video and guide to the 3 Evergreen Funnels you need in 2023.

Don’t forget to subscribe to my podcast to stay up to date with the latest marketing and evergreen sales strategies. Thanks for listening, and we’ll see you in the next episode!

In the world of online business, maintaining customer interest can often feel like an uphill battle. However, a powerful key to sustainable success lies in mastering the art of evergreen sales. Today, I want to dive deep into this concept and help you explore the many benefits of evergreen sales for your business.

Embracing the Concept of Evergreen Sales for Sustainable Business Success

In simple terms, evergreen sales refer to those products or services that retain their appeal to your audience over time. These are your business's timeless treasures - offerings that withstand the test of changing trends and maintain their relevance. The beauty of evergreen sales is that they provide a constant stream of revenue, fostering business stability and growth. But how do you achieve this coveted evergreen status? The answer lies in knowing your audience and nurturing meaningful conversations with them.

Crafting Your Evergreen Sales Funnel: The Pathway to Enduring Customer Relationships

The journey to generating evergreen sales starts with crafting a compelling sales funnel. An effective evergreen sales funnel is more than just a business strategy; it's a roadmap to building long-lasting relationships with your customers.

A crucial step in crafting your evergreen sales funnel is identifying the pain points and challenges your audience face. This empathetic approach allows you to offer solutions tailored to their unique needs, enhancing your credibility and their trust in your business.

Another essential element of an engaging evergreen sales funnel is creating a sense of urgency. Showing your audience why they need your product or service right now could be the catalyst that propels them to action. This urgency can be sparked by showcasing a new feature, highlighting a limited-time offer, or emphasizing a unique benefit of your product.

Harnessing the Power of an Evergreen System: A Business Growth Catalyst

Once you've created your evergreen sales funnel, the next step is implementing an effective evergreen system. An evergreen system is a powerful tool that leverages the steady demand for your evergreen offerings, leading to consistent and predictable revenue.

To maintain the evergreen status of your offerings, the system also calls for regular reviews and updates to ensure your products or services remain relevant and competitive. In essence, an evergreen system acts as a growth catalyst, helping you scale your business with less hands-on management.

Spotlight on Evergreen Launch: Keeping Your Offerings Fresh in the Market

A key component of the evergreen sales strategy is the evergreen launch. By strategically re-launching your evergreen products or services, you keep them in the market spotlight. This is crucial for maintaining your product's appeal and staying top-of-mind with your audience. An evergreen launch, done right, can create a sense of anticipation and excitement among your customers, prompting them to engage with your brand continually.

Fostering Evergreen Success: The Power of Engagement and Ongoing Conversations

Behind every successful evergreen sales strategy lies the power of engagement and ongoing dialogue with your audience. The magic lies in creating meaningful interactions that resonate with your customers and keep them invested in your brand.

Asking intriguing questions relevant to their needs, listening carefully to their responses, and inviting them to your events can foster such valuable conversations. Consistently sharing informative and engaging content can further cement your relationship with your audience, paving the way for evergreen sales success.

Tapping into the Benefits of Evergreen Sales: A Catalyst for Business Expansion

There are numerous benefits of evergreen sales, from boosting customer loyalty and encouraging repeat purchases to adding predictability to your business revenue. But most importantly, embracing evergreen sales can transform your business model from chasing trends to setting trends.

The Art of Evergreen Sales Conversations

In the realm of evergreen sales, nothing is more valuable than the relationships you nurture with your audience. Authentic, helpful, and engaging conversations are the stepping stones to gaining their trust and maintaining their interest in your products or services. When you succeed in doing that, you naturally increase your evergreen sales and boost your business's stability and growth. Want to learn more about crafting effective conversations? Join me in my upcoming webinar on 'Crafting Conversations for Evergreen Sales' and let's explore the path to evergreen sales success together.

Hey there, friend! Ready to learn about money manifestation? In today's enlightening episode of The Shift Show, we're going to dive deep into the art of transforming your financial reality into a scalable business model.

Manifesting Money & Scaling Your Business

Manifesting money is more than just wishful thinking. It's about aligning your thoughts, beliefs, and actions to attract the abundance you desire. Here's what we're going to unpack today:

1. Visualization: Crafting Your Financial Reality

   Craft a vivid mental picture of the financial abundance you're striving for. This isn't just about daydreaming – it's about visualizing your own scalable business, becoming a part of your reality.

2. Positive Affirmations: Shaping Your Mindset for Wealth

   Creating positive affirmations about money and prosperity. These aren't just feel-good statements – they can actually help shape your mindset for a scalable company.

3. The Power of Gratitude: Welcoming Abundance

   The magic of gratitude opens doors for more abundance in our lives. Showing gratitude for your current financial state can turn your business into one of the most scalable businesses.

4. Practical Steps towards Financial Goals

   Whether it's designing a budget, making a savings plan, or seizing new opportunities, these are crucial elements in the money manifestation process. With consistent effort, a positive mindset, and patience, you can elevate your business to new heights.

Remember, manifesting wealth and prosperity is like nurturing a garden; it requires patience and time. But keep the end goal in mind, remain committed, and trust in the universe to deliver in perfect timing.

Learning Resources and Tools

Ready to elevate your manifestation game? Check out my free download - The Rich Niche Evergreen Sales System. This step-by-step guide will help you discover your unique niche and build a profitable, scalable business. It's your roadmap to manifesting the financial abundance you desire.

To expand on the ideas discussed in this episode, I highly recommend reading "3 Major Obstacles Holding You Back from a Scalable Business" and "Boost Your Revenue: Unlock Emotional, Irresistible Evergreen Sales Strategies". They offer insights into the journey of creating a scalable company, lead nurturing, and evergreen sales strategy for financial growth.

Also, explore my Evergreen Sales page to learn more about how evergreen sales can lead to a more sustainable, profitable business.

Keywords: scalable business, scalable business model, evergreen sales, lead scoring, lead nurturing, cold lead advertising, lead calling, predictive lead scoring, nurturing marketing, lead nurturing strategy, nurture campaign, email nurturing, email nurture campaign, lead nurturing campaign.

Remember friends, the path to prosperity begins with a single step. Start your journey today, and manifest the life of your dreams. Can't wait to see you in the next episode!

Welcome to a world where business growth and summer leisure coexist, where you can achieve $100K months even while savoring the sun-kissed season. Over the past decade, I’ve built a thriving online business that doesn’t just survive, but flourishes all year round. Drawing from my own experiences and strategies, this episode unpacks insights about my secret sauce - the power of a scalable business model - to achieve the ambitious financial milestone of $100K months in the summer.

The Power of a Scalable Business Model

A scalable business model isn't just an industry buzzword. It's a concrete strategy that has the power to transform your business landscape. In this podcast, I share the concept of doubling down on what's already working in your business and scaling it. Forget about constantly chasing novelty or the next big thing; the key to quantum growth might already exist within your current operations. It's about refining and expanding your successful initiatives, effectively streamlining your path to exponential growth. Interested in digging deeper into the challenges that might be hindering your scalable business? Explore this episode, where I discuss the 3 Major Obstacles Holding You Back From a Scalable Business.

Targeting Your Rich Niche in Summer

Success with a scalable business model often hinges on one pivotal concept - The Rich Niche. In the summer season, effectively identifying and targeting your rich niche can revolutionize your business outcomes. Crafting a compelling message that speaks directly to this group can dramatically amplify your summer success, propelling your business to new heights. For an in-depth exploration into targeting your rich niche and optimizing summer success, don't miss my comprehensive guide on the high ticket lead system.

Achieving 100K Months with a Scalable Business Model

The quest for 100K months starts with a solid, scalable business model. In the podcast, I outline the key strategies required to reach this ambitious target. It involves clear and compelling messaging, a focus on profitable problems, and a commitment to optimizing your current practices. With these strategies at your disposal, scaling up becomes an attainable goal, not a far-fetched dream. Interested in gaining more insights about scalable business models? Learn more about how to Creating a Scalable Business Model in my episode with James Wedmore.

Activating Your Scalable Business Model for Summer Success

As the mercury rises, so can your business growth. Summer can be a season of significant success when you leverage the power of a scalable business model. This is not about merely surviving the summer months; it’s about thriving, soaring to $100K months, and beyond. By adopting my potent approach, you're setting yourself up for a prosperous summer, and ultimately, a prosperous business. 

Embark on your journey to 100K months today. Embrace the power of a scalable business model and make this summer your time to shine in the world of online business. You've got the tools, the strategies, and the potential - now it's time to make it happen.

As entrepreneurs, we often find ourselves juggling multiple roles and responsibilities. But what if I told you there's a way to streamline your business, generate consistent revenue, and still have time for yourself and your family? Welcome to the world of the High Ticket Lead System. This system is designed to help you focus on revenue-generating activities, scale your business, and maintain a healthy work-life balance, especially during the busy summer months.

The High Ticket Lead System Explained

The High Ticket Lead System is a strategy that focuses on generating high-quality leads and converting them into sales. It's about creating an evergreen sales strategy that works consistently, bringing in revenue week after week. This system is not about quick fixes or short-term gains. Instead, it's about building a sustainable and scalable business model that can grow with you and your ambitions.

The Role of the CEO in the High Ticket Lead System

As the CEO of your business, your role is to ensure that revenue-generating activities are happening all the time. This involves focusing on tasks that directly lead to sales and cutting out activities that don't contribute to your bottom line. It's about being strategic with your time and energy, focusing on high-value business activities that can boost your revenue.

The Importance of a Lead Generation System

A crucial component of the High Ticket Lead System is having a robust lead generation system in place. This system should be designed to bring in high-quality leads every day, leading to consistent sales every week. If you don't have a lead system working in your business, it's going to be challenging to scale and grow.

The Power of a Scalable Business Model

A scalable business model is one that can grow and expand without significantly increasing costs. It's about creating systems and processes that can handle increased demand without compromising on quality or customer satisfaction. The High Ticket Lead System is designed to be scalable, allowing you to increase your revenue without increasing your workload.

Your Summer Success Story

The High Ticket Lead System is a powerful strategy for entrepreneurs looking to scale their business and increase their revenue. By focusing on revenue-generating activities and implementing a robust lead generation system, you can create a scalable business model that allows for consistent growth and success. So, this summer, let's focus on success, relaxation, and making a lot of money with the High Ticket Lead System.

If you're ready to implement the High Ticket Lead System in your business, reach out to me on Instagram @NicoleCulver to learn more.

 

 

For more insights on building a scalable business, check out these blog posts:

• 3 Major Obstacles Holding You Back from a Scalable Business
• Building Scalable Income in Coaching with Michelle Lake
• Creating a Scalable Business Model with James Wedmore

We've all been there – at the helm of our business, thinking about scaling, but feeling held back by invisible chains. Could it be that you're being limited by the 3 Major Obstacles that stand in the way of a scalable business? Let's dive into these obstacles and see how you can tackle them head-on.

Falling in Love with Selling: The Key to a Scalable Business 

Sales can often be the toughest hurdle for CEOs, and falling in love with the art of selling can seem elusive. However, with the right mindset shift, you can turn this challenge into a powerful ally. Here's the truth: Selling isn't about being pushy or aggressive. It's about offering value, solving problems, and building relationships. It's about learning to master high-quality sales in order to unlock scalable business growth.

Master Your Numbers: The Backbone of Scalability

At the heart of every scalable business is a CEO who understands their numbers. By numbers, we mean key performance indicators, financials, conversion rates, and customer data. If you're navigating your business blindly, effective steering becomes impossible. Learn how to boost your revenue by understanding your numbers, thereby strengthening the backbone of your scalable business model. Start by embracing powerful business growth mindsets that can help you master the importance of financial data.

Know Your Audience: The Secret to Rich, Engaging Interactions

Your audience is the lifeblood of your business. Knowing them deeply – their needs, their fears, their dreams – can skyrocket your business to heights you've only imagined. As a CEO, it's crucial to have engaging conversations with your audience that enrich your understanding of their needs. When you understand your audience, you can craft content that resonates, offers that compel, and email marketing campaigns that convert.

Moving Towards a Scalable Business Implementing these changes won't happen overnight. But remember, it's the small steps taken consistently that lead to quantum leaps. Whether you need guidance with entrepreneur productivity hacks or increasing evergreen sales, there are resources available to help you on your journey.

You don't have to navigate this path alone. Together, we can overcome these obstacles and set you on the path to a scalable, successful business. DM me on Instagram to learn how to create a scalable business.

Quantum Leaping Your Business 

Scaling a business is a journey full of growth, learning, and, yes, a few obstacles. By overcoming these three major obstacles – mastering sales, understanding your numbers, and truly knowing your audience – you– you're laying the foundation for a truly scalable business. It's a journey that requires the right mindset, strategic planning, and consistency, but the rewards are immeasurable.

Remember, building a scalable business is not a race; it's a marathon. It's about showing up every day, taking intentional actions, and being prepared to take risks when necessary. It's about knowing that every step you take, every innovative idea you implement, and every relationship you build brings you closer to your vision of a scalable, thriving business.

One of the greatest assets you can have on this journey is a guide or mentor. As someone who's been there, I can offer insights, strategies, and support to help you navigate these obstacles and chart a path towards scalable success. Let's connect through my work with me page, and together, we can transform these challenges into stepping stones to success.

Finally, take inspiration from other successful entrepreneurs who have faced and overcome similar obstacles. By listening to their experiences and learning from their strategies, you can gain valuable insights to help you on your journey. Check out my podcast for stories, tips, and advice from business leaders who've made their quantum leaps in business.

To sum up, with the right mindset, strategic planning, and persistence, you can overcome the three major obstacles to building a scalable business. The journey may be challenging, but the destination - a scalable and successful business - is undoubtedly worth it. Remember, the only limits are the ones you set for yourself. So, go forth, take action, and start building the scalable business you've always dreamt of.

Welcome to Episode 439 of The Shift Show podcast. Today, we delve into the world of Authentic Lead Nurturing with the experienced Katie Soy. If you are keen on building a scalable business model, this episode is curated just for you.

Lead nurturing stands as a blend of art and science, and Katie Soy is a maestro in it. She sheds light on cultivating a nurturing marketing approach, enrolling the right team, and utilizing evergreen sales tactics to erect a scalable business.

What You'll Discover in This Episode

1. The Essence of Lead Nurturing Submerge into the intricacies of lead nurturing with Katie Soy. Learn how to metamorphose cold leads into loyal customers through effective lead nurturing strategies. This segment centers on nurturing marketing and email nurture campaigns that can help boost your revenue.

2. Building a Scalable Business Model The key to a thriving business lies in scalability. Katie Soy elucidates how to create a scalable business model, from recruiting a team to implementing evergreen sales strategies. Take this as an opportunity to start your own business journey on the right foot.

3. Mastering Evergreen Sales Katie accentuates the importance of evergreen sales in devising a sustainable business model. Discover the role of evergreen sales in lead nurturing and how to incorporate them into your strategy. Tap into the power of evergreen sales now for continuous business growth.

Decoding Lead Nurturing with Katie Soy: A Valuable Finale

Recognizing the importance of lead nurturing and integrating it into your business model is a paradigm shift. With Katie Soy's insights, you're equipped to navigate the terrain of lead nurturing, creating a scalable business, and mastering evergreen sales.

Now it's your turn to put these theories into action! Tune into the full podcast and tap into Katie Soy's profound knowledge. If this episode resonates with you, make sure to subscribe to The Shift Show podcast for more expert insights.

For additional resources, don't miss out on Katie's Free Brand Storytelling Guide, a golden opportunity to elevate your brand's narrative. Also, explore more of Katie's insights and offerings like storytelling coaching intensives. 

Continue nurturing your entrepreneurial spirit, keep growing, and stay tuned for our next episode. Happy listening!

In this episode, we dive deep into the world of money mindset with the incredible Danya Douglas Hunt. Danya is a Mindset Performance coach with a diverse background in Olympic Athletic Therapy, Strength and Conditioning coaching, and various holistic modalities. She empowers visionaries, thought leaders, entrepreneurs, and experts to overcome their limitations, break through income and impact plateaus, and become unstoppable forces in their fields.

Episode Highlights:

• Danya introduces her money mindset workshop, where participants uncover their limiting beliefs and learn techniques to clear emotional charges and transform their relationship with money.

• She emphasizes the importance of addressing the subconscious programming that influences our actions, behaviors, and results in the realm of wealth and success.

• Danya shares thought-provoking prompts and questions that help uncover deep-rooted beliefs and patterns around money.

• She discusses the misconceptions around wealth and success, highlighting that even those with large followings and external success can still grapple with imposter syndrome and limiting beliefs.

• Danya encourages listeners to challenge and reprogram their beliefs to create a healthier and more empowering relationship with money.

• Nicole and Danya engage in an enlightening conversation, exploring personal thresholds with spending, societal conditioning, and the importance of embracing abundance without guilt or justification.

Call to Action:

If you're ready to transform your money mindset and unleash your full potential, be sure to check out Danya's free Money Belief Busting Workshop. In this workshop, you'll uncover your limiting beliefs, gain awareness of your blind spots, and learn effective techniques to reprogram your subconscious mind for abundance and success. Don't miss out on this powerful opportunity to rewrite your money story and elevate your financial reality!

Connect with Danya Douglas Hunt:

• Instagram: @danyadouglashunt

• Podcast: The Danya Douglas Hunt Show

• Website: danyadouglashunt.com

Additional Resources:

• Money Mindset Workshop Freebie: danyadouglashunt.com/money-belief-busting-workshop-opt-in

Remember to subscribe to the podcast and share this episode with a friend who's ready to unlock their money mindset and thrive in abundance! Don't forget to leave a rating and review to help us spread the word. Together, we can rewrite our money stories and create lives of limitless potential.