Are you ready to gain clarity and confidence in your business finances? Maybe you peek at your numbers every couple of months, but let’s be honest, that just isn’t good for your business and it is probably adding to the intimidation and overwhelm of the task. In this episode, Shanna Skidmore, of Skidmore Consulting, shares how she crafted her experience as a Fortune 100 Financial Advisor and is now helping entrepreneurs and her students build a profitable business they are comfortable and aligned with. If you are ready to set up a “money date” that will help make managing money much less stressful, this episode is for you!

Top reasons to listen to the entire episode:

• Learn how to conduct an effective “money date” for your business.
• Dive into Shanna’s easy-to-follow system to kickstart your financial journey.
• Be motivated to get comfortable with your finances and get over your fear of peeking at the numbers in your business.

Full Show Notes Here!

🎉 Need launching help? Work with me 1:1 here

🎉The Bookkeeping Template For Creatives and use code PODCAST for 20% off!

🎉 Do you want to join The Family Photographer's Marketing Society? Click HERE

💻Website

📱Instagram

🎥YouTube

Website

Consider the Wildflowers Podcast

Thanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:

✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools

🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!

🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️

Financial Tips For Small Business Owners, How To Set A Budget, Financial Tips, Budgeting Tips

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Are you a busy entrepreneur wanting to create an effective digital funnel this year? Maybe you have been listening to recent episodes of this podcast, and you are inspired and intrigued to figure your funnel(s) out! In this episode, I am peeling it back and sharing the entire who, what, why, and hows of The Systems and Workflow Magic 2.0 Funnel Bundle. If you are ready to put your ideas into action and keep your customer experience flowing, this episode is for you!

🎉Ready to buy this bundle? Purchase here: https://systemsandworkflowmagic.com/

Top reasons to listen to the entire episode:

• Learn what The Systems and Workflow Magic 2.0 Funnel Bundle is.
• Find out who The Systems and Workflow Magic 2.0 Funnel Bundle is for.
• Discover how The Systems and Workflow Magic 2.0 Funnel Bundle will help you throughout the year.

Full Show Notes Here!

Mentioned Resources

• The Systems and Workflow Magic 2.0 Funnel Bundle
• Want an "appetizer" to the Systems & Workflow Magic Bundle 2.0 Funnel Edition? Listen in to the Foundational Funnel Training Private Popup Podcast first before you buy!

Connect with Dolly

• Instagram
• Facebook
• Pinterest

Thanks for joining us on The Systems and Workflow Magic Podcast! If you enjoyed this episode, please:

• Sign up for weekly reminders to stay up to date on all things systems and workflow magic (tips to better automate the backend of your business) by snagging this FREE resource (how to automate the backend of your offers, opt-ins, and bundles)
• Post a screenshot & some of your favorite key takeaways on your IG story and tag me @dollydelongeducation so I can repost it!
• Leave a 5-star review or rating on Apple or Spotify (and subscribe too!)

️Have a streamlined & magical week! 

Hosted on Acast. See acast.com/privacy for more information.

You've got the offer. You've got the date. And you've told yourself you'll start talking about it soon.

If that's where most of your launches begin — and end — this episode is your wake-up call (the gentle kind, not the panic kind).

I sat down with Brenna McGowan to talk about what a pre-launch actually is, why most photographers and creative educators skip it entirely, and how to build a strategic calendar around it so you stop showing up on launch day with nothing warmed up. Brenna breaks down her four A's of a pre-launch, shares real client results, and gives you a framework that makes launching feel like something you actually want to do. You can catch this conversation on YouTube or right here on the podcast — either way, you'll want to take notes.

Brenna McGowan is an award-winning email copywriter who helps her clients create pre-launch strategies that produce results and feel good to run. She went from stay-at-home mom to in-demand launch strategist, and she now works alongside some of the biggest names in the online business space.

• What a pre-launch actually is — and why the 4-to-6 weeks before your launch matter more than launch week itself
• The four A's of a pre-launch: Anticipation, Autonomy, Assurance, and Anecdotes
• Why most photographers and educators think they've planned a launch... when they actually haven't
• The one mindset shift that changes how your audience experiences your offer (hint: you're not selling the program)
• How to build a strategic calendar around your pre-launch that keeps you from dropping the ball in the final stretch
• What a pre-launch looks like inside an evergreen funnel vs. a live launch
• Real client results from photographers and educators who ran a pre-launch strategy

▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/pre-launch-strategy-for-photographers/

▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society

▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends

📱 Instagram: @brennamcgowanco

💻 Website: https://brennamcgowan.co/

💻 Website

📱 Instagram

🎥 YouTube

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

Hosted on Acast. See acast.com/privacy for more information.

Are you the go-big or go-home person in your life or business? Maybe you don’t enjoy taking things slow in your business and love the boost events bring to your bottom line. In this episode, Krista Miller of Summit in a Box® shares how using virtual summits not only increases your income during the event but also is the gift that keeps on giving for your business in the future. If you are looking for the one thing that can skyrocket your success and give you a marketing advantage, this episode is for you!

Top reasons to listen to the entire episode:

• Learn how Krista made $63,000 in sales from her first summit.
• Find out how virtual summits can help you gain more leads and visibility than traditional marketing efforts.
• Discover how summits work through your funnel and help you nurture and connect with new people.

▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/virtual-summits-marketing-strategy-for-family-photographers/

▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society

▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends

Connect with Krista 

• Instagram
• Website
• The Summit Host Hangout Podcast

💻 Website

📱Instagram

🎥 YouTube

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

🔗 Affiliate links included. I only recommend products I personally use and love.

Hosted on Acast. See acast.com/privacy for more information.

Are you putting in hours on Instagram only to watch your content vanish within 24 hours? Same. In this episode, I'm sitting down with website designer and Squarespace SEO expert Bekah Read to talk about her genius content distribution system called PIGFL (yes, like a full pig, and yes, it's hilarious). Becca walks us through exactly how she creates one piece of content and pushes it to five platforms so she can stay visible on Google without being glued to every app. Watch us on YouTube or listen right here on the podcast.

Bekah is a website-in-a-day designer who pivoted her business after becoming a mom. She teaches small business owners how to DIY their Squarespace websites and has built her entire course business through organic search. She's proof that SEO is the long game worth playing.

• What SEO actually means (broken down without the jargon)
• Why Becca chose YouTube over Instagram as her one platform and the reasoning behind it
• Her full PIGFL content distribution system: Pinterest, Instagram, Google Business Profile, Facebook, and LinkedIn
• How Google Business Profile can get you on page one of Google before your website ranks
• Why posting updates to your Google Business Profile is one of the most underrated marketing moves
• Whether you need one or two Google Business Profiles, if you wear multiple hats in your business
• How blogging once a week (even with three readers) led to long-term course sales years later
• The role email marketing plays alongside your SEO strategy
• Why finding your "enough" as a business owner matters more than chasing six figures

▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/seo-for-photographers-simple-content-system/

▸ The Blogging and Organic Visibility System for Family Photographers: https://systemsandworkflowmagic.com/blogging-visibility-system

▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society

▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends

💻Website: https://rebekahreadcreative.com/

💻 Website 📱 Instagram 🎥 YouTube

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

🔗 Affiliate links included. I only recommend products I personally use and love.

Hosted on Acast. See acast.com/privacy for more information.

Are you a creative business owner who set up a business bank account months ago but still gets a pit in your stomach every time you think about opening it? You are not alone, and this episode is your permission slip to stop avoiding your numbers. I sat down with Sarah Becker, CEO of Becker Talks Money (and former wedding photographer-turned financial educator), to break down exactly how to build a financial system for your creative business, whether you are brand-new or bringing in six figures and still unsure where the money is going.

Sarah walks us through everything from finding your "enough number" (the reverse-engineered income goal that replaces the pressure of chasing six figures) to knowing when it is time to talk to your CPA about becoming an S-Corp. She also shares client stories that will make you rethink how you budget, how you pay yourself, and how you plan your offers around your actual life.

▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/financial-systems-for-photographers/

📱 Instagram: @beckertalksmoney 💻 Website: https://beckertalksmoney.com/

💻 Website 📱 Instagram 🎥 YouTube

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

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Are you currently doing all the things in your business? Maybe you enjoy the hustle and bustle of wearing all the hats, but sometimes things get messy when your workflow is interrupted. In this episode, Kay Hillman will share how to create a long-term and sustainable marketing strategy around your customer journey for consistent sales and how to start creating realistic systems in 2023. If you are ready to keep your marketing funnel running on autopilot while still serving your current clients, this episode is for you!

Top reasons to listen to the entire episode:

• Find out how to create a long-term and sustainable marketing strategy around your customer journey.
• Learn how to move people through your funnel to have clients consistently.
• Be inspired by Kay’s crock pot analogy about growing your business.

Full Show Notes Here!

Mentioned Resources

• The Systems and Workflow Magic 2.0 Funnel Bundle
• Waitlist: The Foundational Funnel Training Private Popup Podcast 
• The Schmoney Gang CEO Corner Newsletter
• BecomingCEO Podcast

Connect with Kay 

• Instagram
• Becoming CEO Instagram
• Website
• Becoming CEO Website

Connect with Dolly

• Instagram
• Facebook
• Pinterest

Thanks for joining us on The Systems and Workflow Magic Podcast! If you enjoyed this episode, please:

• Sign up for weekly reminders to stay up to date on all things systems and workflow magic (tips to better automate the backend of your business) by snagging this FREE resource (how to automate the backend of your offers, opt-ins, and bundles)
• Post a screenshot & some of your favorite key takeaways on your IG story and tag me @dollydelongeducation so I can repost it!
• Leave a 5-star review or rating on Apple  or Spotify (and subscribe too!)

Hosted on Acast. See acast.com/privacy for more information.

Do you suffer from Shiny Object Syndrome? Maybe you are looking back on the year and realizing how much time you wasted on unfinished projects. In this episode, Kristin Lawton, chief brand mixologist for the District Brand Bar, dives right into a planning strategy that can keep you focused and help you accomplish more of your goals in the next year. If you are ready to kick New Year resolutions to the curb and take on a new planning strategy for your brand, this episode is for you!

Top reasons to listen to the entire episode:

• Find out how implementing a quarterly planning and review system can help you simplify your marketing.
• Learn how to focus on one goal at a time to move the needle in your business.
• Discover how to plan your personal and business life for them to work together towards your goals.

Full Show Notes Here!

Mentioned Resources

• The Systems and Workflow Magic 2.0 Funnel Bundle https://systemsandworkflowmagic.com/
• Waitlist: The Foundational Funnel Training Private Popup Podcast 
• Kristin’s free quiz: www.districtbrandbar.com/quiz

Connect with Kristin 

• Instagram
• Website

Connect with Dolly

• Instagram
• Facebook
• Pinterest

Thanks for joining us on The Systems and Workflow Magic Podcast! If you enjoyed this episode, please:

• Sign up for weekly reminders to stay up to date on all things systems and workflow magic (tips to better automate the backend of your business) by snagging this FREE resource (how to automate the backend of your offers, opt-ins, and bundles)
• Post a screenshot & some of your favorite key takeaways on your IG story and tag me @dollydelongeducation so I can repost it!
• Leave a 5-star review or rating on Apple or Spotify (and subscribe too!)

️Have a streamlined & magical week! 

Hosted on Acast. See acast.com/privacy for more information.

This episode was originally recorded in late 2022. The companion blog post has been fully rewritten and updated for 2026 with current TikTok stats, platform features, and strategies. Head to the blog post linked below for the most up-to-date data and action steps.

If you have been avoiding TikTok because you think it is just for dancing teenagers, I need you to hear this episode. I sat down with Sarah Weiss, a social media strategist who specializes in TikTok and short-form video marketing, and she shared the exact strategies business owners can use to get discovered on TikTok without doing a single trending dance. We talked about TikTok SEO, profile optimization, turning viewers into email subscribers, and why this platform functions more like a search engine than a social media app.

Sarah is a social media strategist who specializes in TikTok and Instagram Reels. She helps brands and business owners get visible online using the power of short-form video so they can land clients and stay top of mind with their audience.

• Why the "TikTok is just for teenagers" myth is holding your business back (and the data that proves it)
• How TikTok functions as a search engine and what that means for your visibility
• The four places to put keywords on TikTok so your content shows up in search results
• How to set up your TikTok profile so it makes a strong first impression and captures leads
• Why your link-in-bio should lead to a freebie (not your homepage)
• How to build a real community on TikTok using authentic, face-to-camera content
• One action step you can take this week to start showing up on the platform

▸ Read the full blog post that goes with this episode (updated for 2026 with current TikTok data and strategy): https://systemsandworkflowmagic.com/tiktok-marketing-for-family-photographers/

📱 Instagram: @onbrandbysarah 💻 Website: https://onbrandbysarah.com/

💻 Website 📱 Instagram 🎥 YouTube

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

🔗 Affiliate links included. I only recommend products I personally use and love.

Hosted on Acast. See acast.com/privacy for more information.

Are you tucking your reviews away for a rainy day? Maybe you aren’t sure what to do with your client's testimonials, or you don’t have any because you don’t know how to ask for them. In this episode, Brittany Herzberg is here to unlock a whole new level of your business by sharing the tips and tricks to collecting and sharing what your client has to say about you! If you are ready to start strategically using your client’s kind words about your service or product, this episode is for you!

Top reasons to listen to the entire episode:

• Learn Brittany’s tips and tricks to strategically capture, catalog, and use client testimonials.
• Learn how to automate your way of asking for client feedback. 
• Discover how you can turn your word-of-mouth reviews into SEO gold!

📖 Access FULL episode + transcript + show notes HERE

🎉 Need launching help? Work with me 1:1 here

🎉 Emails needed for a launch (Free PDF) HERE

🎉 Want to get 50% OFF of Flodesk? Click HERE

🎉Guide to Capturing Client Testimonials that Convert:

https://brittanyherzberg.com/how-to-client-testimonials

🎉The Simple + Smart SEO Show:

https://brittanyherzberg.com/seo-podcast

💻Website

📱Instagram

🎥YouTube

Instagram

Thanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:

✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools

🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!

🔗affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️

SEO tips, Client Testimonials, How To Boost Your SEO

Hosted on Acast. See acast.com/privacy for more information.