The REDX Podcast

The Systems, Content, and Community That Attracts and Converts Clients


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After 10 years in the Navy and another decade in real estate, Shane Burgman shares how discipline, boundaries, and systems helped him grow into a top-producing agent and team leader in Florida. This episode breaks down how he generates leads, builds his brand, and dominates his local market.


Here's what you will discover:

  • How military discipline shaped Shane's real estate systems

  • The exact formula behind his high-performing open houses

  • How his YouTube and Instagram content generate referrals and clients


Jump to these topics:

🫡 00:40 Shane’s background: Navy to real estate

📍 01:19 Living and working on Florida’s Space Coast

🔗 02:20 Military mindset’s impact on real estate success

🛑 03:41 Setting client boundaries and using communication systems

📆 04:30 Creating structured processes for showing homes

🏠 05:30 Open houses as a consistent lead source

📣 11:00 Promoting open houses with Facebook and shaved ice

📬 14:50 Building a local database through events

🎥 17:50 YouTube strategy: content, SEO, and personality

đź“© 27:17 Using direct mail to dominate a neighborhood


REACH SHANE BURGMAN

Instagram: https://www.instagram.com/shaneburgman/

YouTube: https://www.youtube.com/@SpaceCoastShane

Email: [email protected]

...more
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The REDX PodcastBy REDX

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