In this solo episode, Cyd takes a flamethrower to pricing confusion and breaks down the three models most stylists use—à la carte, session pricing, and hourly—without the fluff or guilt. She lays out clear pros and cons for each, then makes the simple, disruptive case: everything you sell is already time-based. If a cut takes 45 minutes and a blonding takes three hours, the price is always tied to time—whether you package it, rename it, or hide it under “starting at.”

Cyd tackles the real barrier to hourly (it’s not the math—it’s saying your rate out loud), and gives exact scripts for explaining hourly to clients (“I charge for my time so you’re never upsold”), teams (“we don’t sell haircuts—we sell time”), and your socials/website (“book the time you need—if you’re not sure, I’ll guide you”). If you’re sick of defending add-ons, confused by sessions, or nervous to claim your rate, this is the clean, transparent framework you’ve been looking for.