Performance Max campaigns used to be a great way for businesses to take advantage of Google Ads, but lately, it seems like the dream has turned into a nightmare. With some accounts losing up to 1% of their revenue, it's clear that something needs to be done about this data disaster.

In Part 5 of the Ultimate Guide to Google Ads for 2023, Kasim and John break down everything they've learned about Performance Max- what doesn't work, the issues and workarounds, strategies for success, and so much more.

So watch this video to learn how to set up successful PMax campaigns and reap the rewards in 2023!

Wait! If you haven't watched the previous parts, you can watch them here:

 • The Ultimate Guid...  

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🔥 Why Google Ads Attribution Is Failing and How to Work Around It:   

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💣 Google Ads POWER HOUR: Is Performance Max Right For Your Business?   

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0:00 Intro | The Ultimate Guide to Google Ads for 2023 Part 5

0:36 Performance Max Strategy for 2023

4:24 The bad part about PMax campaigns

5:05 The benefits of running Performance Max

8:38 You might be building your asset groups incorrectly

14:26 Diversify your asset groups for successful ads

19:22 How to mitigate brand from “cannibalizing” return traffic

21:27 How to be smarter with segmentation

28:04 What can you control despite this nightmare?

33:46 The issue with Google’s customer targeting

42:26 The good news about PMax

43:35 Recap of PMax Strategy for 2023

47:09 Watch out for Part 6 of The Ultimate Guide to Google Ads for 2023

Are you looking to level up your Google Ads game? Join John, and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads.

Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥

Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&A member chat.

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This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3):   

 • 🤖 The Ultimate Gu...  

 • 🦾 The Ultimate Gu...  

 • 🦿 The Ultimate Gu...  

Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:

 • Performance Max  

💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!

Visit https://www.starterppc.com for more information. 🚀

🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:

 • 🔎 Job Opportuniti...  

Apply here: https://sol8.com/apply/

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👉 Want to become a Google Ads expert?

We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!

Learn how to build, launch and manage high-performing Google Ads campaigns in this Google Ads Course: http://sol8.com/paid-traffic-mastery

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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies.

Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.

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