What happens when a man in his 50s finally bets on himself after decades of playing it safe?

In this powerful conversation, Vince sits down with legendary fitness leader Clark Bartram to talk about fear, faith, business, and the journey to becoming the man you were called to be.

Clark shares raw stories about setbacks, brand deals, family struggles, and the courage it took to launch his own coaching movement for men over 40.

You’ll hear how fitness became the hook, but transformation went far deeper...mindset, community, integrity, and calling. If you’ve ever wondered if it’s too late to pivot or if your story really matters, this episode will speak directly to you.

In this episode:

0:00 Intro

2:20 Starting Coaching Later in Life

4:24 Fear and Betting on Yourself

9:30 6 Pack Shortcut Lessons

11:27 Coaching Men Over 40

16:08 How To Help Guys Through Shame and Embarrassment

21:23 The Maximized Man Program

24:49 The Five Core Principles

27:25 How To Coach Guys To Take Control and Responsibility

32:06 Clark's Business Model

36:52 Live Events & Outdoor Gym

42:50 Stewardship and Using Your Home

45:49 Marriage, Faith & Forgiveness

53:06 Where to Find Clark

Resources:

Clark on IG: https://www.instagram.com/clarkbartram/

Maximized Man: https://www.maximizedmanelite.com/

Maximized Manhood by Ed Cole: https://www.amazon.com/dp/0883686554

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fitpro-freedom.com/7xconversionsystems/survey

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

This dude is incredible.

2x 200 mile runs in 14 days.

Dropped out of college to go make Steve Weatherford bacon and eggs.

Holds the World Record for most days in a row running a half marathon.

Eventually launched his own coaching business with Steve's help.

In this episode you'll learn what it takes to be consistent, disciplined, and actively seek God amidst the temptation of worldly glory.

Learn what it means to run your race and be who you were called to be.

In this episode:

0:00 Intro

3:13 Growing up through divorce

5:43 Why running

9:37 Guinness World Record

13:44 Identity and idols

17:36 Running for Pierce vs running for God

22:37 What Pierce learned from being mentored by Steve Weatherford

20:04 Pierce's inner circle

31:11 Conquering challenges in 200 mile (!!) races

42:20 Consistency and discipline

45:50 Winning the lust battle

55:22 Pierce's business

59:52 Doing the next hard thing

Resources:

Pierce's IG: https://www.instagram.com/pierceshowe/

Jesus is King T Shirts: https://shopseekfirst.com/

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fitpro-freedom.com/7xconversionsystems/survey

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

Leads don't matter if you can't convert them.

I've noticed a lot of people come to us thinking they have a lead problem, but really it's that they aren't converting the leads they do have.

So in this episode, I'll help you get over the 7 hurdles that are stopping you from turning leads into clients.

In this episode:

0:00 Intro

3:44 Problem 1: Not Attracting Ideal Clients

6:50 Problem 2: Getting Leads, But Not Clients

9:15 Problem 3: People Aren't Booking Calls

12:22 Problem 4: People Aren't Showing Up For Calls

15:29 Problem 5: Don't Know How To Sell Without Being Pushy

18:13 Problem 6: No Backend Systems

21:33 Problem 7: Not Converting Money Into Time Freedom

25:13 More About Conversions Than Leads

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fitpro-freedom.com/7xconversionsystems/survey

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

Are you on spiritual steroids?

They make you look bigger, stronger, faster...but they're not REAL.

Just like a physical steroid fills your muscle with water like a balloon, then leaves you with a deflated balloon once you stop taking them, so spiritual steroids make you feel filled up but don't produce fruit.

My dad joins us for this episode to share his many years of wisdom and help us get grounded in our faith as we navigate a busy, digital world.

In this episode:

0:00 Intro

4:17 Don't Mcdonald-ize your spiritual life

8:25 Examples of spiritual steroids

14:38 Spiritual growth is like natty training

20:25 How do you make real spiritual gains?

24:34 The heart of a sharer

Resources:

The Analog Christian: https://www.amazon.com/dp/1514003163

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

What you’re about to hear is something really special.

Funk Roberts recently interviewed me on The Over 40 Alpha Podcast for his Legacy Series where he’s honouring the original pioneers of online fitness.

In this interview, I tell the REAL story about how I went from Skinny Vinny to launching one of the first-ever digital muscle-building programs and how that single product built the foundation for an entire fitness empire.

We talk about:

- The identity crisis that secretly drove my early success

- How I scaled from $10K to $100K to millions…starting with just an ebook

- What made the 2006–2013 fitness boom so different from today

- The exact tweak I gave Funk that still fuels his 12,000-member program

- And how AI, branding, and community are reshaping the future of online coaching

Whether you’re an OG, or just starting out, there’s gold in here.

In this episode:

0:00 Intro

6:27 From distance runner to personal trainer to top gym salesman

9:55 Discovering internet marketing and ebooks

12:30 The birth of No-Nonsense Muscle Building

17:41 Early years of internet marketing

24:45 Scaling through customer feedback and product layering

28:38 Behind the scenes of early affiliate marketing

33:11 When the affiliate game got cutthroat...and why Vince pivoted

36:11 The pivot to branding and YouTube’s golden days

41:48 How Vince is using AI to 10X his coaching productivity

44:56 The 10/80/10 method to stay human while using AI

48:55 Vince’s vision for personal AI coaches

50:41 Why community and collaboration are irreplaceable

53:45 The Legacy Guitar: giving Vince his flowers

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

The $20,000 "20K in 20 Weeks" Sponsorship: https://fitpro-freedom.com/20ksponsorship

Closes at 9pm EST tonight

---

We've made it to Franklin, TN and what a relief it is.

But I want to talk to you today about the mindset shift I've noticed just being in this new environment.

I think you'll be able to relate, and I want to share how I'm utilizing this mindset and how I think you can do the same thing.

It all comes down to faith and expansion instead of fear and shrinking.

In this episode:

0:00 Intro

0:25 The Big Move to Franklin, Tennessee

1:52 Mindset Shift: Downsizing vs. Expansion

6:11 Environment Shifts Everything

10:28 Weakness Does Not Disqualify You

16:52 3 Actions to step into Faith & Expansion

17:26 $20,000 Sponsorship Giveaway

---

The $20,000 "20K in 20 Weeks" Sponsorship: https://fitpro-freedom.com/20ksponsorship

Closes at 9pm EST tonight

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

Most people don't know how to tell stories, and it hamstrings their business.

Guys...facts tell, but stories sell.

The good news is that learning how to tell a story is not actually as hard as it sounds.

In this episode I'm giving you my proven H6 Framework to tell a story anytime, anywhere, on any platform, and get any post, email, podcast, etc. to perform better.

Write this down, and write your next post or Reel with this!

In this episode:

0:00 Intro

1:11 Most people don't know how to tell a story

3:55 Hook

4:53 Hell

8:41 Huge Lesson

9:41 Heaven

10:59 High Point

12:08 How To Start

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

I want to create content that brings in leads, not crickets - what am I missing?

Today Vince shines a spotlight on coaching client Brooklyn Lipke, a hormone specialist who’s generating 500+ organic leads with a single cookie recipe video - no ad spend required.

Brooklyn, who grew her business to $20K months in her early twenties, showcases how a fun, authentic voice combined with expert positioning can outperform high-production content. Vince dissects one of her standout posts to extract the exact framework that drives her content’s success.

You’ll learn why counterintuitive marketing, personal storytelling, and clear messaging to a niche audience are Brooklyn’s superpowers, and how you can model them for your brand.

Plus, Vince shares a five-part framework to assess your last few posts and level up your content creation game.

🎧 Listen now and start turning likes into leads!

In this episode:

0:00 Intro

1:06 Brooklyn hits $20K/months with organic content

1:46 Counterintuitive marketing

3:53 Importance of filming in comfortable spaces

4:36 Simple post, 500 leads

6:00 5 things that make this content work

9:26 How to audit your content this week

Mentioned:

Brooklyn's Post: https://www.instagram.com/p/DK2XM8YuGSa/

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

When people get to your page, if they don't know what you do, they're gonna bounce.

In this episode Vince walks through the 3 posts every fit pro needs to have pinned on their IG page to build trust fast, and start getting more leads.

He breaks it down using one of his clients' successful page and gives you the playbook to replicate TODAY.

In this episode:

0:00 Intro

3:00 Intentional alignment

4:31 Who We Help

8:39 Client Results

11:18 Your Story

Mentioned:

Josiah Fitness IG: https://www.instagram.com/josiahfitness/

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte

Ryan, one of our clients, has been killing it on IG lately.

In this episode, I break down why this particular post worked, how you can recreate it to get more leads (Ryan has 80+ leads so far from it), and how you can turn it into a never-ending series.

Listen in to find out the 5 steps to turn this simple content into serious cash.

In this episode:

0:00 Intro

0:44 Ryan’s background: dad, full‑time job, 10K months

1:06 62K followers & rapid growth

2:45 Deconstructing this post and why it works

6:11 Make it a series

Mentioned:

Ryan's IG post: https://www.instagram.com/p/DMAgDxbscIN/

---

⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

💰 Get Coached to Start, Grow or Scale Your Fitness Biz: https://fbfitpro.com/12-weeks

🦅 Join Our Free FB Group & Soar Higher: www.VincesFreeGroup.com

---

LET'S CONNECT:

YouTube | @vincedelmonte

Tik Tok | @vincedelmonte

Instagram | @vincedelmonte

Facebook | Vince Del Monte