The Vine Podcast

The Vine Podcast

By Madison WetherillTechnologyArtsDesign
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The Vine Podcast episodes

  • Two Questions to Ask to Understand Your Audience

    One of the most common conversations I have with my branding and blog design clients is about figuring out more information about your audience. In this episode I'll share two questions that will help you understand your audience on a deeper level than just demographics.

    In this episode, we'll cover:

    • How does your ideal reader spend their day right now?
    • How do they wish they spent their day?

    Resources mentioned:

    • Design Packages
    • Schedule A Call
    • 034: Three Ways to Discover Your Audience

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    9 min
  • Two Questions to Ask to Understand Your Audience

    One of the most common conversations I have with my branding and blog design clients is about figuring out more information about your audience. In this episode I’ll share two questions that will help you understand your audience on a deeper level than just demographics. 

    In this episode, we'll cover:

    • How does your ideal reader spend their day right now?
    • How do they wish they spent their day?

    Resources mentioned:

    • Design Packages
    • Schedule A Call
    • 034: Three Ways to Discover Your Audience

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    9 min
  • Why Brand Photography is Important for Your Food Blog

    Have you ever needed new headshots and didn't know where to start? Even as a food blogger, having brand photos is so important and will give you tons of resources to share with your audience. I'm sharing a behind the scenes look at my most recent brand photoshoot and some tips on how to plan for a brand photoshoot, whether it's with a photographer or doing on on your own at home!

    In this episode, we'll cover:

    • Why you should have brand photos (even as a food blogger)
    • How to plan for a brand photoshoot
    • Tips on if you are hiring a photographer
    • Tips for doing a DIY at home brand photoshoot

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    25 min
  • Why Brand Photography is Important for Your Food Blog

    Have you ever needed new headshots and didn’t know where to start? Even as a food blogger, having brand photos is so important and will give you tons of resources to share with your audience. I’m sharing a behind the scenes look at my most recent brand photoshoot and some tips on how to plan for a brand photoshoot, whether it’s with a photographer or doing on on your own at home! 

    In this episode, we'll cover:

    • Why you should have brand photos (even as a food blogger)
    • How to plan for a brand photoshoot
    • Tips on if you are hiring a photographer
    • Tips for doing a DIY at home brand photoshoot

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    25 min
  • Why Your Blog Needs More Than a Logo

    Your branding is much more than just the logo file that goes on the top of your theme. This episode will break down why you need to be sure that your blog has more than just a logo.

    Resources Mentioned:

    • Clear + Strategic Messaging for Your Blog
    • Defining Your Ideal Reader: Your Blog Isn't About You
    • Figuring Out Your Niche as a Food Blogger
    • How to Get Clear on Your Blog's Tagline

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    13 min
  • Why Your Blog Needs More Than a Logo

    Your branding is much more than just the logo file that goes on the top of your theme. This episode will break down why you need to be sure that your blog has more than just a logo. 

    Resources Mentioned:

    • Clear + Strategic Messaging for Your Blog
    • Defining Your Ideal Reader: Your Blog Isn't About You
    • Figuring Out Your Niche as a Food Blogger
    • How to Get Clear on Your Blog's Tagline

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    13 min
  • My Process for Creating a Strategic Brand

    In today's episode I'm breaking down my process for creating a strategic brand. This is the process I walk my custom branding and web design clients through, and I hope that it will show you how important it is to balance creativity and strategy when you are working on designing your brand!

    In this episode, we'll cover:

    • Step One: Pinterest board for inspiration
    • Step Two: Strategy questionnaire
    • Step Three: Strategy call
    • Step Four: Inspiration board
    • Step Five: Branding/logo

    Resources:

    • Defining your ideal reader
    • Defining your niche as a food blogger
    • Clear & strategic messaging for your blog

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    23 min
  • My Process for Creating a Strategic Brand

    In today’s episode I’m breaking down my process for creating a strategic brand. This is the process I walk my custom branding and web design clients through, and I hope that it will show you how important it is to balance creativity and strategy when you are working on designing your brand!

    In this episode, we'll cover:

    • Step One: Pinterest board for inspiration
    • Step Two: Strategy questionnaire
    • Step Three: Strategy call
    • Step Four: Inspiration board
    • Step Five: Branding/logo

    Resources:

    • Defining your ideal reader
    • Defining your niche as a food blogger
    • Clear & strategic messaging for your blog

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    23 min
  • Three Ways to Discover Who Your Audience Is

    Have you ever wondered who the people are who are coming to your blog? There can sometimes be a difference between your ideal avatar or reader and the people actually landing on your website. Here are three ways you can connect with your audience and figure out who they are!

    In this episode, we cover:

    • Why does knowing your audience matter?
    • Send an email survey to your list
    • Use social media to learn about your audience
    • Get on the phone to interview your audience

    Resources mentioned:

    • 029: 5 Emails You Can Send to Your List Right Now
    • Free Download: 10 Questions to Ask Your Audience in a Survey

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    19 min
  • Three Ways to Discover Who Your Audience Is

    Have you ever wondered who the people are who are coming to your blog? There can sometimes be a difference between your ideal avatar or reader and the people actually landing on your website. Here are three ways you can connect with your audience and figure out who they are! 

    In this episode, we cover:

    • Why does knowing your audience matter?
    • Send an email survey to your list
    • Use social media to learn about your audience
    • Get on the phone to interview your audience

    Resources mentioned:

    • 029: 5 Emails You Can Send to Your List Right Now
    • Free Download: 10 Questions to Ask Your Audience in a Survey

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    19 min

About The Vine Podcast

From the publisher's feed

The Vine Podcast is a show designed for food bloggers who want to spend more time creating content for their audience and less time feeling overwhelmed on how to make their brand and website work for…

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